Last seen: Tue 25 Aug, 2020 India
How to use unused domains and make money with unused parked domains
You had an idea, you got a brilliant domain for it, but you never got around developing the idea into a live project, and now the domain is just sitting unused. But there are a couple of things you can do with your unused domain and make money with it and also link it to your primary website or blog, and it takes 2 minutes! In this article I will explain different things you can do by simply parking your unused domain for free, and build links for your primary website and also make money showing affiliate links on your parked domain.
1. Register at mncName.com
Follow this link mncName.com/login/ and create an account. MncName.com provides free parking for your domain and allow you to add content to your parked domain. You can show your own logo there, or let MncName.com generate a logo for your domain. You can also add content for homepage of the domain, and make 5 additional pages, like a 5 page mini website!
Change your nameservers and park the domain
Once you have created your account at MncName.com, then proceed to parking your domain. Go to mncName.com/parkDomain/ and enter your domain in the box and click the "ADD DOMAIN" button. Make sure that your domain is using the name servers as given on that page.
Enter your blog feed URL
Once your domain is parked at mncName.com then you can:
- Add your blog feed URL at mncName.com and links to your primary blog or website using your unused parked domain
- Change the content of the homepage of your unused parked domain at mncName.com and link to your primary website.
- Sell ads on your unused parked domain at mncName.com and earn money.
- Sell the domain itself by letting people know that the domain is for sale and interested people can contact you with their offer.
Here are a couple of sample domains parked at mncName.com
Create an account at mncName.com/login and then add your domain at mncName.com/parkDomain/ and you are done!
Don't forget to set your name servers to those mentioned on the park domain page.
Once your domain is added, you can give a blog feed URL to show on your parked domain, some content or info to show on your parked domain!
Its like a mini site in 2 minutes!
topic : SEO- A Technique For Search On Web Particularly in India, Search Engine Optimization Company’s are growing on a vast quantity. These type agencies suggest a collection of services to carry on your objective with consumer.
SEO- A Technique For Search On Web
Particularly in India, Search Engine Optimization Company’s are growing on a vast quantity. These type agencies suggest a collection of services to carry on your objective with consumer. SEO Services Delhi may take time but it is completely capable to make you receive a lot, enlarge popu1arity and be forward with your entire competitor. Take intent look in short at the services for better compliant. SEO Services Delhi, is helping you to increase your position and traffic on the search engine so that your target. In many project like outsourcing, Search Engine Optimization Company Delhi are increasing on a large amount. This service presents a group of services to maintain your website and to help you get business lead. Trustworthy and lucrative services which are you only find in Delhi, In SEO Services Delhi; Companies are confident with certain intentional plans. SEO helps you to increase the best traffic to the websites. Good SEO Services Delhi can sustain to pleasing online business and help to supervise you.
We know that opportunities subsist in success and companies are in search of getting the best resources to secure the largest pie of the market share. That is the reason, almost every global giant are outsourcing their work for SEO Company Delhi to get the best work presented in the market. Outsourcing SEO projects to India is a significant in many ways.
topic : Tips for Generating Leads from Your Website Getting good leads from your website is the primary target for the website. Still most of the websites does not fulfill the requirements for their owners and resultantly fails
Tips for Generating Leads from Your Website
Getting good leads from your website is the primary target for the website. Still most of the websites does not fulfill the requirements for their owners and resultantly fails to fulfill the expectations. Getting good leads is a procedure, which includes the attentions on some of the very important topics and tips.
Some most important tips and points, which are very necessary in getting leads from your website, are as notified bellow: --
Selecting the customer’s needs—
1 Every website has a particular target customers, so first need is to read the customer’s mind and then working according to it. Targeting the customers, gives you the facility to work specifically for your own customers and resultantly you are more concerned. Your time and efforts gets the right value they deserve.
2 Your customers are the primary target for your business, you have to decide if you want them to contact you or to directly buy the product from your website.
3 If you want the customers to contact you, then it is necessary that you provide them contacting links everywhere they find. It can be added in the form of a simple switch or the normal link, but it should be clear, so that customers go to contact you and you get better leads.
4 The details you give to your customers should be brief, but fully explaining. It must raise the curiosity and comfort in customer’s mind so that the customers have to contact you.
Reaching the customers
1. One needs to reach his customers to get full use of the website and for this, one needs to make steps which reaches to the customers. Your customers may be surfing on other related sites so go for ads on all related sites, where your customers may be found. An attractive ad which can raise the curiosity in the customer’s mind and can assure him that your website can help him is one of the best ways to get Leeds.
2. You can also reach to your customers by Search engine optimization, when you have good rankings in all search engines; it is automatic lead to your website. Most of the people like to find the appropriate site thought the search engines and it help to be popular for you site.
Inlet linking: --
1. Links to your website are very important in guiding visitors toward your website and so get the better leads. You need to put your links to all important website, where you have a good probability to find customers interested in your website.
2. You can also put your links to WebPages, which can be a source for your users as you can add your link to bloggs.
3. You should always use your signature in all your E-mails and electronic papers. The signature can be or can include the address and URL of you website. Thus whenever you send any information you send your URL to a new person it guides the users toward your website.
4. You can use your website’s URL to the newsletters, which your users may be interested in subscribing. It can offer many users to find your website as resources of their interests.
5. You can use any establish newsletter for this purpose or can start your own newsletter, which can inform the users about the latest activities related to your works.
Proper detailing and explanation—
Customers like to go for the website which explains them well. You need to make good prospects and details. If you have good services then it should be clear by the prospect that you are the best provider.
Also you customers would be telling others if they like the way your prospect is., it will also increase your leads.
Referrals are very important in getting leads from your websites. Referrals can be sent up to the customers by the newsletters, E-magazines and by using the signature in every E-paper you use, it may be used as your signature. It gives the address of your site every time you use any E-delivery.
Other main websites are also good references for you. You must put your add on the website where your customers nay be directly or indirectly interested. It will make you in their reach and you will get better leads.
There should be some attention on offline sources too. You can advertise your details on newspapers, magazines and other such sources which can guide the user toward your website.
Those are some of the basic tips and strategies which are important to getting the leads to your website and thus utilizing your website at it’s best.
How to use unused domains and make money with unused parked domains
You had an idea, you got a brilliant domain for it, but you never got around developing the idea into a live project, and now the domain is just sitting unused. But there are a couple of things you can do with your unused domain and make money with it and also link it to your primary website or blog, and it takes 2 minutes! In this article I will explain different things you can do by simply parking your unused domain for free, and build links for your primary website and also make money showing affiliate links on your parked domain.
1. Register at NaamLo.com
Follow this link NaamLo.com/login/ and create an account. NaamLo.com provides free parking for your domain and allow you to add content to your parked domain. You can show your own logo there, or let NaamLo.com generate a logo for your domain. You can also add content for homepage of the domain, and make 5 additional pages, like a 5 page mini website!
Change your nameservers and park the domain
Once you have created your account at NaamLo.com, then proceed to parking your domain. Go to NaamLo.com/parkDomain/ and enter your domain in the box and click the "ADD DOMAIN" button. Make sure that your domain is using the name servers as given on that page.
Enter your blog feed URL
Once your domain is parked at NaamLo.com then you can:
- Add your blog feed URL at NaamLo.com and links to your primary blog or website using your unused parked domain
- Change the content of the homepage of your unused parked domain at NaamLo.com and link to your primary website.
- Sell ads on your unused parked domain at NaamLo.com and earn money.
- Sell the domain itself by letting people know that the domain is for sale and interested people can contact you with their offer.
Here are a couple of sample domains parked at NaamLo.com
To park a domain with NaamLo.com simply change your name servers to:
Then create an account at naamlo.com/login and then add your domain at naamlo.com/parkDomain/ and you are done!
Once your domain is added, you can give a blog feed URL to show on your parked domain, some content or info to show on your parked domain!
topic : Getting Indexed, A Little Patience? Newbie's and Expert Internet Marketers all have one thing in common: Trying to get their websites indexed through the top three major search engines quickly. For larger websites the
Getting Indexed, A Little Patience?
Newbie's and Expert Internet Marketers all have one thing in common: Trying to get their websites indexed through the top three major search engines quickly. For larger websites the task is even more daunting, and there are a few small but effective techniques that can assist in the indexing process. Patience is a virtue and in today's internet marketing world patience and planning is a key.
Smaller one or two page websites, also known as sales pages, are the easiest and quickest to get indexed in the three major search engines almost anyone can generally succeed by just manually submitting through each search engines submission process. Websites with a considerable number of pages will often only immediately get their first page indexed which therefore requires small effective planning strategies and a little bit of patience to become completely indexed.
Effective Key Planning Strategies:
(1) Prior to submitting your websites to the search engines or establishing link partners which will cause the search engines to start indexing in your website. Start planning out the basic website structure so that search engines robots can easily flow through your website and index each page.
(a) Have an sitemap linked from you main index page that thinks through out your website.
(b) If possible, ensure that each page is linked together, not just back to the main index page. This is not possible depending on what type of website you have, the number of pages, or your website design and structure. But this has been a successful technique in the past.
(c) Build and submit a Google Sitemap.
(2) Test your websites design and structure using Google Sitemap Software such as SOFTplus GSiteCrawler (Freeware) that will try and index your entire website. If your unsuccessful building a index of your entire website, then further planning and design changes maybe in order to index your entire website. If the software can not index your entire website, how will the search engine robots index your entire website?
(3) Instead of manually submitting your websites, submit your website through directories and establish link partnerships. This will improve how often your website is crawled by the search engines and how fast your website is indexed. Also, when establishing link partnership and directories higher the Google Page Rank, the quicker your website will be indexed and how often your website is crawled.
(4) Lastly, Patience. The process the search engine will go through while indexing your website is: First, the search engine will have to find your website (Hence, establishing partnerships with high Google Page Rank), then crawling through your website and absorbing all the information contained, then ranking each individual page and finally your website will appear in the search engine result pages (SERPs).
topic : The Science of Search Engine Promotion At least 75% of Internet users use search engines to find information, services and products. These users reach the site after an active research. Therefore these do not only represent
The Science of Search Engine Promotion
At least 75% of Internet users use search engines to find information, services and products. These users reach the site after an active research. Therefore these do not only represent hits, but potential clients.
Search engine promotion involves promoting your website through various online channels in order to increase visibility and your potential to receive a higher page ranking or position within the search engine results pages. Common search engine promotion campaigns include article marketing, press release, optimization and submissions.
Search engine promotion is the process of improving rankings, visitor numbers and utilizing search engines to promote brand awareness. Every activity whose purpose is to promote a site and provide hits through search engines comes under the orb of Search engine promotion.
Search Engine Promotion is designed to build upon the 'Search Engine Optimisation' process by taking your website even further up the Search Engine rankings. Whereas building a 'Search Engine friendly' website or 'optimizing' your website for the Search Engines are normally one-off tasks, 'Search Engine Promotion' is a regular ongoing process.
In December 2006, 6.5 billion searches were carried out in search engines. People are not just looking for information; around 25% of all online purchases originate from search engines. It's crucial that your site gets the best possible position in the search results for your products. Search engine promotion and search engine optimization is a must if you want to maximise your online presence.
Search engine promotion is known by many different names, search engine optimisation, search engine positioning, online marketing, but all of them are essentially the same thing which is to get websites visibility by making them appear to more users when a person types in a keyword or looks at a directory listing in a search engine or directory. Unlike the yellow pages, search engines don't order web sites alphabetically, they give you the results in the order they think is the most relevant to your search. So to get to the top: there are lots of small things that need to be done on your web site.
98.8% of internet users report using search engines. The ultimate aim of having your site optimised is to increase traffic. Having your site optimized, means greatly increasing your visibility, your profile and therefore the volume of potential customers visiting your site.
Nowadays Search Engines are basically looking to see if they consider your site to be 'important'. They also want to be able to 'understand' what your site is about. That's where Search Engine Promotion comes in. It involves SEO services to optimize a website to increase search engine visibility. By increasing the visibility, and the interpretive importance of a web site according to relevant keywords, the site will more likely to be found by your next prospective customers.
topic : A Smart Technique to Promote Your Website For all your solutions if you follow SEO Services Delhi Company e-fuzion, definitely you get better solution. If you think that this web site’s design is amazing and you want to
A Smart Technique to Promote Your Website
For all your solutions if you follow SEO Services Delhi Company e-fuzion, definitely you get better solution. If you think that this web site’s design is amazing and you want to find out how you too can design course or find another career other than design by SEO Services Delhi Company e-Fuzion. We all know what a beautiful website looks like; it is just getting from a blank screen to a well designed website that is difficult. Just beware of over usage of graphics and images and you will be at least one step towards a well designed website. One of the problems of using too many graphics is that a high percentage of people will just leave your website thinking about the great articles they read or the wonderful products that you sell, rather than the user leaving irritated with the look of your site. Nobody wants to stay and linger on a site that is badly designed by SEO Services Delhi Company e-Fuzion. Another reason to minimize the number or size of the graphics on your website will be. If your web page does not load within a few seconds, you can good-bye to the visitor. Basically value is a measurement of how close to black or white a given color is. In another words, value is a measurement of how much light is being reflected from a hue. Those hues with a high content of white have a higher luminance or value. If you look at the color wheel below, you will see that wheel is full of different color values. The outer band is the natural hue meaning that it is the original hue. The inner bands are shaded versions of the natural hue and are closer to back than the original hue.
topic : Link Popularity and PageRank (PR) misconceptions and facts In this article I'll try to demystify Link Popularity and PageRank, or PR, clarify some common misconceptions and tell you how things work, in plain English, with
Link Popularity and PageRank (PR) misconceptions and facts
In this article I'll try to demystify Link Popularity and PageRank, or PR, clarify some common misconceptions and tell you how things work, in plain English, with facts and examples.
Link Popularity is based on the premise that people link to good sites, and if a lot of people link to your site, then it must be good. In plain English, if other sites are linking to your site, your site is popular, therefore it is useful and deserves a boost in rankings, so people can find it faster and easier.
Link Popularity is not specific to Google only, but was adopted by the vast majority of Search Engines.
Link Popularity is only one of the many factors (good content, number of pages, text, anchors, internal links, static URLs, keywords, meta tags, and many, many others) that are used in calculating your place in a search result page (ultimately, this is what all of it is about - how findable you are in a search).
PageRank (PR) is specific to Google and is a trademarked proprietary algorithm. There are many variables in the formulas used by Google, but PageRank is primarily affected by the number of links pointing to the page, the number of internal links pointing to the page within the site and the number of pages in the site.
PageRank focuses strictly on the quantity of links and is directly influenced by the PageRank of the pages that are linked.
In Google, Link Popularity puts more emphasis on the quality of links (ex. links from sites related to yours by topic or by industry rank much higher than links from non-related sites).
PageRank - as the name suggests - is specific to a web page, not to a web site. Every page on your site has a PageRank and every one is different, based mostly on your linking system. Generally - but not always - the goal is to achieve maximum PageRank on your main page, the one people hit when first entering your site.
You can check the PR of a page by installing the Google toolbar in Internet Explorer (the "official" way), a PR checker extension in Firefox, or by using one of the many online utilities, such as the one at www.bsleek.com/tools/link_popularity.php (which also checks Link Popularity and presence in DMOZ).
In Google only, PageRank is one of the factors that influence Link Popularity.
PageRank (PR), developed by Google founders Larry Page and Sergey Brin at Stanford University is considered to be the heart of Google's software. PageRank solves an equation of more than 500 million variables and 2 billion terms. Instead of counting direct links, PageRank interprets a link from Page A to Page B as a vote for Page B by Page A. PageRank then assesses a page's importance by the number of votes it receives and by the PR of the page which casts the vote.
There are two types of incoming links that can effectively contribute to increasing your Link Popularity:
1. Links from other sites that focus on the same keyword phrases you do. In other words, if a site that can be found in search engines by using a search phrase like "corporate cd-rom presentations" links to your site, and your site actually specializes in designing interactive media, like CDs or DVDs, then that link will help your Link Popularity. But if your site is about selling onions, then the mentioned link will be useless.
2. Links from relevant categories in major directories industry-specific directories and portals. The most important major directory is DMOZ (who feeds data to many others) and is the toughest to get in. Submission is free and there are actually people reviewing your site. The waiting times are in the months order, so my advice is submit and forget. The industry-specific directories are very important. For example, if you make interactive media, and list your site in a directory dedicated to graphic design or media under the appropriate category, then search engines like Google will pick that up as an incoming link and will increase your Link Popularity. Listing your site in such a directory is very useful to your potential visitors, and this is what Google is trying to emulate with its software. Remember, with Google and many others, there are no humans reviewing your pages, but software acting under very specific and strict rules (algorithms).
Both types of links I described above can be unilateral or reciprocal ("you link to me and I link to you").
Reciprocal links are subject of controversy and misconception today. Many people think that exchanging links with sites is the easiest way to get them, new people learning about link popularity are under the mistaken belief that they must have links that are reciprocated on their site. Still many others are saying that reciprocal links are dead and that not only you won't gain any benefit from them, but your PR (Page Rank) will decrease (your page will "leak PR", as it is said in the SEO circles).
Both camps are not entirely correct. You certainly don't need to get reciprocal links, but you can if you want to. Remember, it is links pointing to your site that are the helpful ones. Links pointing from your site to other sites are wonderful to have because they help your visitors find related stuff, but if your site doesn't lend itself to linking to other sites, then by all means, don't do it. You need to do what's right for your company or hobby and your site visitors, first and foremost.
Links from sites that have nothing to do with yours will definitely not help you gain Link Popularity, but might produce a temporary boost in PR (PageRank).
If the PR (PageRank) boost is only temporary, why bother?
You should try to boost your PR (PageRank) even if temporary, because when Google sends Googlebot, its indexing robot, to spider your website, the bot is instructed not to crawl your site too deep unless it has a reasonable amount of PR (PageRank). But in order to increase your overall PR (PageRank) and, in order to have all your keywords from all your pages available for searches, you need Google to look at all of your pages, because the number of pages and the internal links affect PR (PageRank). But Google will not see your internal links and your keywords if only few pages are indexed, so you see, it's catch 22 and the best way to win this is to start working on your incoming links as early in the game as possible.
To see which pages from your website are actually indexed by the search engines, you can use the following search with the major three (Google, MSN and Yahoo!): site:www.yourdomain.com, where yourdomain.com is the full address of your site. There is no space between site: and the address, otherwise you are actually searching for the words site: and yourdomain.com.
To get a glimpse of your site's Link Popularity, use the following search with Google and MSN: link:www.yourdomain.com. Again, there is no space between link: and the address. There is a common misconception regarding this. People think that the correct format is with the space, as it might produce a lot more results. It is incorrect, as the format with the space merely looks for yourdomain.com and the word link:, but will not actually show you who really links to you. For Yahoo!, you'll have to use the full URL, including .
Please note that Google might not display all the links to your site that are stored into its database. Don't panic. It has been reported that this is reminiscence from Google's paranoia days, when the search engine's execs did not want competitors to figure out the way they track Link Popularity.
As a word of caution, please do not waste your money on submitting your sites to "hundreds of FFA sites". Free-For-All sites are not considered quality links today. This approach might have worked years ago, but search engines are constantly trying to stop any activity they consider as spamming, designed to artificially inflate numbers. This is actually a great thing, as it keeps the internet a fair and happy place.
Two more words of caution:
1. If you read SEO (Search Engine Optimization) related articles, please make sure you read stuff as recent as possible, as things change.
2. Major search engines, especially Google, keep their algorithms (rules) in deep secret. Therefore, you'll probably wonder why you are reading so many different opinions, sometimes conflicting. The answer is simple, because little is actually known to the public about the deep inner workings of a search engine.
In general, there's no need for the average site to obsess over link popularity. Contrary to popular belief, link popularity constitutes only a portion of most search engines' ranking algorithms. Arguably, Google places more emphasis than most other engines on incoming links at this point in time. How much these actually boost a site's ranking is debatable and truly depends on the site. It also depends on the words that are placed in the anchor text (the clickable portion of a text link). From my personal experience, just a few highly relevant links with strong anchor text can go a long way towards link popularity for many sites.
topic : 5 Tips to Ranking Well at Search Engines Copyright 2006 strength-training-woman.com Do you have a product or service that you want to sell on the Internet? If so, there are a few fundamental components that you must know.
5 Tips to Ranking Well at Search Engines
Copyright 2006 strength-training-woman.com
Do you have a product or service that you want to sell on the Internet? If so, there are a few fundamental components that you must know. Putting your product or service up for sale is easy. You can find a cheap hosting plan and get a 1-5 page site up within a few hours. But what happens next?
Unfortunately, most businesses will never sell their product successfully on the Internet. Their sites may be flashy, but they are not receiving visitors. To receive an endless supply of free, targeted, leads from the search engines you should consider a few of the 5 tips below.
Tip #1 - Provide High Quality Content
Providing content does more than give out generic information. Providing content builds trust between you and your visitor. The more content you give, the bigger the bond. Your content should focus around very specific keywords. Each page on your website should be optimized and focused on one keyword.
Finding keywords is a task in and of itself. I will be the first to admit that hunting down keywords with a high demand and low supply is not the easiest task in the world. It can be boring and repetitive. After awhile the numbers will blend together and you will feel a bit dazed. But do not stop now! Keywords are the foundation for your content pages and for your business.
Tip #2 - Find Relevant Linking Partners
The days of trading links with any old site are gone. There was a period in time when search engines counted how many links in you had to your site. They factored that and determined if your site was good or not. So if your site had 300 other sites linking to it, search engines would have probably considered it a better site than one with only 10 incoming links.
Search engines have wised up since those days. Now search engines place more emphasis on relevant links. Your site should only link to other sites that are high quality and relevant. If your site is about cookies then you should not be linking to a site about gambling. It doesn't make sense for your site visitors, and it doesn't make sense to the search engines.
When you trade links with a relevant, high quality site be sure you specify where your link should be placed, for how long, and what it should say. I often see people exchange links and within a few days the linking partner has taken down the link. Only do business with trusted webmasters.
Tip #3 - Submit Your Site to Site Directories
This is a great way to get high quality and high ranked sites to link to you. Think of a link to your site as a vote of confidence. Site directories are less popular than search engines, but their link to you helps you increase in search engine rankings. Be wary of any site directory that makes you pay for submission. There are plenty of great directories that allow you to submit your site for free.
Getting as specific as possible with site directories is a great idea. If your site is about cookies, you should try to find a site directory that only deals with desserts or foods. General directories are fine, but be sure you submit your site to the appropriate category. General directories tend to have a category for almost any topic.
Some site directories will ask you to link to them first. This is your choice. I do not link or pay to get into any site directory. There are too many free ones that do not require a link back. Remember to place only relevant links on your site. Would your cookie site visitors want to click on a link for a site directory?
Tip #4- Add a Site Map
A site map is a single webpage that contains links to all the other pages on your site. Adding a map will help your visitors find information quickly. Besides being a helpful tool for visitors a site map also helps search engines find pages. When a search engine spider visits your site it crawls through a page. It visits all the links on your page and it checks for keywords. This is why keywords and relevant linking partners are recommended above.
Once the search engine spider finds the site map it will find all of your other pages. Search engine spiders do not like to dig very deep into sites. They like to search through 2 or 3 'levels' of information. So pages that are hard to find will not rank well or they will take much longer to rank well. A site map helps the engines find all your pages at once.
Tip #5- Be Patient and Find Other Means of Traffic
Waiting for the search engines to scour your site and rank it could take a bit of time. I recommend a lot of patience. When I post a new content page on my website, it takes a few weeks to get noticed. Some search engines are fast and rank the page immediately. Others are a bit slower.
While you wait for your pages to rank well I recommend finding alternative ways to drive traffic to your site. You can look into PPC (pay-per-click advertising), article writing, off-line ads, buying ad space in newsletters, doing a joint venture with a fellow webmaster or post in relevant forums.
These 5 tips to ranking well at the search engines are tried and true methods. I have built a site using these 5 tips and can personally attest to their sheer power. Patience is the hardest part. Keep building relevant content, link to relevant partners, submit to site directories, add a site map and then keep going.
Persistence pays off. Building a web business takes time. Your business needs to develop and mature. Using some or all of the above tips can ensure a big payoff down the road.
topic : Selecting A Search Engine Optimization Company However, like every business, there are good companies and there are lemons. Knowing the right questions to ask and the criteria to look for will help you in choosing an affordable,
Selecting A Search Engine Optimization Company
However, like every business, there are good companies and there are lemons. Knowing the right questions to ask and the criteria to look for will help you in choosing an affordable, effective search engine optimization company.
When looking at different companies, begin by considering the approach they employ to raise your search engine positions. Steer clear of companies that use cloaked, doorway, or bridge pages to raise your positions. These techniques violate most search engine policy, and in the worst case scenario, will only get your website severely penalized, if not removed entirely from a search engine's index.
A cloaked page is a page that is created which is invisible to the regular visitor to your website. The cloaked page is coded to detect a search engine spider and divert them to this special page, which is set-up to artificially boost your search engine position. Doorway or bridge pages utilize the same concept, but often reside on an entirely
different server. Google, one of the largest and most important search engine on the Internet, will remove your website from their index if they detect you have cloaked pages. Never, never employ any company that uses this technique!
Another important element is to get a guarantee that the company you hire will not work with your competitors while they are working for you. Obviously, this would seriously compromise the effectiveness of the search engine optimization campaign. Be aware that some companies will use the success they achieve for your website to sell their services to your competitors. So get your guarantee in writing, and make sure it is legally binding.
Of course, one of the most important factors you want to check out is the company's track record of results. However, don't take the company's word for it. They will undoubtedly be slanting their results in order to sell their services to you. To go beyond their simple statement of success, ask them a few pertinent questions, and verify their answers.
Ask them which engines they have achieved the best results on. The ones that are important are the most popular engines, and these are the ones you want to see good results on. Since the popularity of search engines can change with the landscape of the overall Internet, check out the Nielsen Netratings page at Search Engine Watch. You can access this at www.searchenginewatch.com/article.php/2156451.
Next, find out what keywords and phrases they are claiming great results with. It's easy to get high rankings with unpopular words. For instance, the keyword "cat leashes" will get high popularity ranking because no one else would think of using it. What you are looking for is good results using popular keywords. Check out the software Wordtracker, available at wordtracker.com. You can order a free trial, or a subscription ranging from 1 day to 1 year. This software rates the popularity of keywords and phrases based on actual search engine use.
Next, look for good results over an entire site that the company claims to have successfully worked for. You want to see a wide range of positions over a number of different search engines using different keywords or phrases for the entire site. Request a report for any client the company claims to have done well for. This report should show good positions on a number of the most popular search engines for a variety of different, popular keywords and phrases.
When you are checking out search engine optimization companies, make sure they have actually done the work they are claiming to have done. Some companies will use other company's results in order to get you to sign on with them. If you are in doubt, call the company they are showing you results for, and ask for the name of their search engine optimization company.
It's important to keep in mind that a successful search engine optimization campaign will result in maximum exposure across a wide range of popular search engines using a variety of keywords and phrases. This is the formula for a successful campaign, and you should keep it always in the forefront of your marketing strategy.
Ask the search engine optimization company you are considering for a report that shows you rankings across a number of popular search engines for a period of at least six months. Remember: search engine marketing is a process that is continual, and you need a company that not only understands this, but keeps constant tabs on your search engine positions. That company must also be able to adjust its strategy in the event that search engine rankings drop.
Since search engine marketing is an on-going process, your positions must be constantly monitored. If you want your search engine optimization company to do this for you, request a sample of a monthly report. It is essential that this report should show rankings for the most popular search engines. Don't be impressed by a report that only shows great results for a limited number of small search engines. These are fairly easy results to acquire. Also confirm that the popular search engine results they are showing you are indeed the popular search engines currently.
Be sure the sample report the company shows you is in a format that you can easily understand. For example, it could be in the form of a chart that covers a period of at least six months and presents data such as the top 50 positions broken down on a monthly basis or the top 5 pages each month. Then, ascertain that the company you are considering actually monitors these positions or pages every month, and that the sample report they show you includes findings and recommendations for the specific
site. This insures that the company will actively monitor and make adjustments to their strategy on a continual basis rather than simply gather statistics on your positions. You need a company that is actively participant in your search engine marketing campaign, not just an information gatherer.
Obviously, your finances have to figure into your choice of company, but bear in mind that a search engine optimization company is crucial the success of your marketing campaign. It is not just a casual accessory. If you cannot afford a company that will do a thorough and reliable job for your website, you might consider waiting until you do have the finances in place.
If you have to find a company and can't wait for your finances to catch up, you may be able to find an affordable company that will also be able to supply quality, reliable work, such as a fairly new company. Just remember that there are risks involved with using a company without a proven track record - and that risk is your money! Don't take that leap unless the company can supply you with a least a few references.
References are the most reliable indicator of a good company. Don't use a company that won't show your references because of any reason, confidentiality included. Remember - even doctors will provide references! The firm you choose should provide you with a minimum of two references, one that is from the past, and one that is current.
When you contact these references, be prepared to ask precise, specific questions so that neither of your time is wasted. Ask them what their experience was like with the company, such as their availability to answer questions and deal with problems and their ability to meet deadlines. Ask the reference to rate the overall performance of the
Find out if the company requested that the reference make significant changes to their web pages that affected the visitors coming to their site. You are looking for a search engine optimization company that can balance the needs of both search engines and site visitors without compromising either.
The most essential question to ask is whether the work of the search engine optimization company resulted in higher profits for the reference. Without profits, it doesn't matter whether your positions are at the top of the list or not.
topic : Search Engine Optimization For Dummies. If you have a website of your own you should know that you don’t get traffic by letting your website just sit where it is. You need to point visitors to your website somehow. There
Search Engine Optimization For Dummies.
If you have a website of your own you should know that you don’t get traffic by letting your website just sit where it is. You need to point visitors to your website somehow. There are a myriad of different methods internet marketers use to get people to come to a website. These include and are not limited to, paying to get an ad on another website, pay-per-click advertising, and advertising on an ezine, or an online newsletter with many subscribers. These are all very effective ways to get traffic to your site. The strategies you need to use to make these work well have been discussed over and over again. They are also very expensive in most cases. What I want to discuss is a free way to get tons of targeted traffic.
What I am referring to is search engine optimization (SEO). This is when you change some things about your site to get them as high as you can on a search engine. Have you ever used a search engine? That’s a foolish question because these are used by everyone. When you do use Google or yahoo to find information or products what do you click on? You probably click on the first one on the list. This is because most likely this is the best site of the certain keyword you are searching for. One way to get your site rated highly on a search engine page is to have a content rich site with your own high quality content.
If you search some key words and scroll down to some of the bottom sites on the page you can see when you click on some that there content is not really that good, but they are still ranked 9 or 10 out of thousands of websites for that topic. This is because some people take advantage of the “search engine system”. This is the system followed that chooses where you site will rank on a search engine. The goal of every search engine is to try and catalog every single site on the World Wide Web. Unfortunately this cant be done so they can only get some websites added to there "catalog". They usually focus on the content rich sites.
There is a way to manipulate search engines to help raise your page rank. These methods are not easy to administer and they are amazingly time consuming. Some include changing the hltm or css coding of your website and your Meta tags. Search engines categorize your website in a key word. One way to help your page rank is by repeating a key word over and over again in a certain content page. If you “overstuff” a page with a certain word you will be penalized so I would advise against that. If you’re not a coder or a professional page designer you will not be able to use the Meta tag changing. If you do know how to manipulate code then you probably already know about using the key word in them.
In internet marketing there is a way to automating everything. Of course someone had to come along and create software to automate search engine optimization. I use software for everything; it’s a way to be more efficient and free up your time for more important things, or other aspects of your website. If you automate search engine optimization then you can worry about your content, format, product quality, or many other aspects of internet marketing. Automation is a way to get your work done with less work. It can be looked as like a sort of an exchange. You trade the work you have to do for a small dollar price. Of course it also does the work better, in some cases, then you could. In these cases it actually creates income.
SEO is a way of getting free targeted traffic to your site. If you want your site ranked high ona search engine page, all you need is a website with a lot of good content to keep people coming back and haing each page packed with key words, but not too much. The recommended amount is 7% or 7 per100 words. This may seem like it is easy enough but it is actually hard to make a quality article with repeated words. To make it easy for yourself I recommend you invest in automation of the process. SEO can be done manually and is the best free choice for getting targeted traffic to your site.
topic : Web Design Elements You Should Avoid Having on Your Site As a web designer, you should design your websites to give your visitors the greatest ease of use, the best impression and most important of all a welcoming experience.
Web Design Elements You Should Avoid Having on Your Site
As a web designer, you should design your websites to give your visitors the greatest ease of use, the best impression and most important of all a welcoming experience. It doesn't matter if you had the greatest product in the whole world -- if your website is poorly done you won't be able to sell even one copy of it because visitors will be driven off your website by the lousy design.
When I'm talking about a "good design", I'm not only talking about a good graphical design. A professional web design will be able to point out that there are many components which contribute to a good website design -- accessibility design, interface or layout design, user experience design and of course the most straightforward, which is graphic design.
Hence, I have highlighted some features of the worst web designs I've come across. Hopefully, you will be able to compare that against your own site as a checklist and if anything on your site fits the criteria, you should know it's high time to take serious action!
1) Background music
Unless you are running a site which promotes a band, a CD or anything related to music, I would really advise you to stay away from putting looping background music onto your site. It might sound pleasant to you at first, but imagine if you ran a big site with hundreds of pages and everytime a visitor browses to another page on your site, the background music starts playing again. If I were your visitor, I'd just turn off my speakers or leave your site. Moreover, they just add to the visitors burden when viewing your site -- users on dial up connections will have to wait longer just to view your site as it is meant to be viewed.
2) Extra large/small text size
As I said, there is more to web design than purely graphics -- user accessibility is one big part of it too! You should design the text on your site to be legible and reasonably sized to enable your visitors to read it without straining their eyes. No matter how good the content of your website or your sales copy is, if it's illegible you won't be selling anything!
3) Popup windows
Popup windows are so blatantly used to display advertisements that in my mind, 90% of popup windows are not worth my attention so I just close them on instinct everytime each one manages to pass through my popup blocker (yes, I do have one like many users out there!) and, well, pops up on my screen. Imagine if you had a very important message to convey and you put it in a popup window that gets killed most of the time it appears on a visitor's screen. Your website loses its function immediately!
In concluding this article, let me remind you that as a webmaster your job is to make sure your website does what it's meant to do effectively. Don't let some minor mistakes stop your site from functioning optimally!
topic : Link Relevance We are constantly being told by SEO experts and the Search Engines that the importance of a link is determined by its page rank and relevance to our own web sites. Consequently when developing a linking strategy
We are constantly being told by SEO experts and the Search Engines that the importance of a link is determined by its page rank and relevance to our own web sites. Consequently when developing a linking strategy we should only be concerned with relevant links. That is other web sites which have some connection to our own. For example I run a web site devoted to providing a variety of cleaning services to commercial clients throughout the UK, so a relevant site would be a cleaning machine supplier or a cleaning chemicals supplier. Not other cleaning companies for the obvious reason they are our direct competitors.
Now this sounds simple and straightforward and if we did this we would end up linking to about twenty sites. This number is not in any way sufficient for us to compete with our competitors who have many hundreds and in some cases thousands of links recognised by the search engines.
How does Google determine relevance? I would suggest that it is a completely random process. If I look at my own back links which Google are registering then many are relevant in terms of the definition above, but many are not. None of our suppliers who provide us with a back link and incidentally have high page ranks form part of this list and yet they are highly relevant? It may be that these form part of Google’s count but they choose for one reason or another not to divulge these. It remains a mystery.
How does a mathematical formula work out relevance? If I back link to my customers who are a very divers group to me they are relevant but apparently not to Google. We have many back links from construction and building companies because we carry out builders cleans for them. Yet these are seemingly not deemed to be relevant but a mortgage company is? Builders and construction firms are mentioned several times on the web site and so a relevant connection should be able to be made.
If I look at the back links of my major competitors then the situation becomes even more confusing. Very few would appear on the surface to be of any relevance at all but who am I to judge? I do not have inside knowledge of the workings of these companies and their possible connections.
To me the whole process seems completely arbitrary and I will continue developing links to sites that I consider relevant. If Google paid attention to its own advice in only developing links to relevant sites then presumably it would only link to other search engines?
It is an easy statement to make for Google and SEO experts, ‘only develop links to relevant sites’ but the reality is that they have no way of knowing what is truly relevant and what is not. Consequently my advice is to continue developing your links to websites that you consider of some relevance either to you or surfers who come across your site and continue to be astonished at what Google considers to be relevant!
topic : Tips on Online Marketing Marketing in a traditional sense has always been done by putting an ad either in the newspaper, the radio and the television. Being in the digital age, efforts done by marketing to get the message
Tips on Online Marketing
Marketing in a traditional sense has always been done by putting an ad either in the newspaper, the radio and the television.
Being in the digital age, efforts done by marketing to get the message across is not that different. It has just become a little more high tech which continues to help drive sales.
Businesses that want to sell something in the market need 2 things. The first is the product to be sold which later on will be distributed. The second is marketing which is the vehicle that is used to carry that message across to the consumer so that people are aware of its existence then it is purchased.
One way of the fastest ways of doing marketing today is building a website. Should one decide to shift and decide to do this, here are some tips one needs to know to get started.
1. The first thing to do is to determine what the person wants to do. The product has to fill a need that the customers want right now. It should provide a solution of some kind that will make that will improve the quality of life either at home or at work.
2. The next is to do the proper research. If the business is done with a group of people or a single proprietorship, it is best to brainstorm for the best domain name for the business. It should be catchy and will easily be remembered by people. Given that there are probably other people who have been in the business longer and that it is possible that the domain name has already been taken, it is best to think of several names in case it can no longer be used.
There are sites in the web that have search engines to look for a specific subject and using popular keywords for ones website will easily help people find it. These sites also allow one to make a site map which can be downloaded in minutes for a small fee.
Another good example is the various email sites and by doing a tie-up with these companies, one can get exposure as well as free service since people who do not have an account can also sign up and be an active member.
3. A product of good quality should be sold at a decent price. Sometimes, the product one makes is already available in the market. To be competitive, one must figure out a way to convince people as to why this product is better than the other leading brands available. What features does it have that the competitor doesn’t? What makes it unique which is not only about the product on hand but the service that this can give as well?
4. Just like having a normal business, one must acquire the right equipment and machines for the job. These could be merchandise that is either physical or electronic and an online ordering system.
To be successful, one should be sure that the goods that a customer will order can be delivered on time. If there are any problems, a customer support staff or system should be ready to cater to that.
5. It takes money to make more money so one should be careful with what needs to be spent. By putting in tight controls in terms of expenditures and keeping track of the current balance while maintaining the same level of quality saves money which can be used for other things.
To avoid falling in this predicament, the first thing one must do is manage the expenses. It is always good to carry a notebook around to log whatever expenses have been made or have a logbook to keep track how much balance is left. That way, a person can stay within a budget on a monthly basis.
6. With everything in place, it is now time to promote the site. One can email to friends about the site and what it offers then this too will also be forwarded and advertised to others. Another is showcasing ones website in E-zines or electronic magazines to get more customer traffic.
Any business big or small must have the right resources available to get the message across to the people and building a web site or a site map takes time. One can do it alone if that person knows how to do it, get professional help or simply start from the basics and learn it from the ground up.
topic : Why links count - The power of links part two Do not get penalized or even banned from the search engines find out how not to get banned by your links. In my last article we talked about why we needed links to your website,
Why links count - The power of links part two
Do not get penalized or even banned from the search engines find out how not to get banned by your links.
In my last article we talked about why we needed links to your website, in this article we will cover some dos and don’ts.
Thanks to Google and now most of the other search engines there is now a new kind of spam, these are link farms.
Because the search engines now look at link popularity every website designer and promoter went out to get links to there sites, the easy way to do this is to join a linking site, this looked an easy task, but Google then said you will get penalized or even banned if your found to have a link farm.
Website designers and promoters jumped and panicked at this and some stopped all links that pointed out, this was a bit drastic.
The big question is what is a link farm? Or what is now known as Stuffing?
Lets pretend your website sales gold, go with me here Im on a role. You join a linking service and get 1000s of links on your links page and so you have 1000s of links pointing to your website, cool your shore to get to number one now.
If Google now comes to your site and sees 1000s of links, they now will look to see if they are relevant to your site, which sales gold. If your links are for dog food and windows you have a link farm or stuffing.
Only have links like Gold Cleaning, Gold rings, things relevant to your website else you could be penalized or even banned.
You can still have 1000s of links but all must be relevant. Remember to have a link from your main site to the links page.
I hope you found this article of some help. Have fun and play nice.
software development company India
topic : Craft Your Site More Appropriate In SEO Delhi Company the e-fuzion offers different SEO services. This searching process only counts the contents in on writing. In the searching process it works in only on the content which
Craft Your Site More Appropriate
In SEO Delhi Company the e-fuzion offers different SEO services. This searching process only counts the contents in on writing. In the searching process it works in only on the content which is more natural and more authentic. Many web servicing companies think that graphics, flash, rich and designs and animation which grab the attention of search engines. But the reality is search engine can’t read the flash. They only count on content. If the content is nice and it is according to your business practice, your site is definitely place high in search engine rankings. Now even many companies are offering SEO services and in which India is one of them. And in India SEO Delhi company e-fuzion is the most technological based company which provides get change in the field of web site. With the steady rise SEO Delhi company e-fuzion provide the basic needs for web site and makes the site more energetic and reliable. The company SEO Delhi has in its credit the completion of several successful projects relating to SEO. If optimizer will not run after myths and it applies the basic understanding, the country is expecting to set new standards in SEO Delhi company e-fuzion in the coming years. In SEO Delhi company e-fuzion is the only selected organization which provides basic and most interesting rich ness among other organization. To get better result search engine optimization process makes the sites more interesting and dynamic. It is more difficult that if a web site take wrong key words. So it is better to click with Wright key words an make the site more interesting one. SEO Delhi company e-fuzion just varnishes all your headache techniques which create difficulty. In SEO Delhi company e-fuzion a customer can get all the details about search engine optimization.
For start with search engine optimization process, SEO Delhi company e-fuzion take a group of key words and different key phases and it includes them to write articles. The article should be original and should not be copied from any web site. It should not too long. SEO Delhi company e-fuzion makes the web sites life more interesting and gigantic and by which it makes the online marketing and business more eye-catching. SEO always remember the key word which should come in between the If you add key phrases along with key words , that will make the key words more relevant.
topic : How To Drive Free Traffic To Your Site With Articles Tools to drive visitors to your website are many but the main one that should be employed is the use of articles. The popularity of article writing and exchange has emerged
How To Drive Free Traffic To Your Site With Articles
Tools to drive visitors to your website are many but the main one that should be employed is the use of articles. The popularity of article writing and exchange has emerged as a convenient way for people to promote and get fresh content for their sites. The popular search engines want new, creative material and content for their users who are very demanding. Most internet users consider the internet to be one huge database and the search engines also see it as a giant source of information. It is a good idea to understand what it is the search engines are looking for, so rewriting an article automatically makes it something the search engines want, unique content.
However, you may be of a mind to start writing articles from scratch and discard the idea of rewriting existing articles and if that is the case there are a few things you will need to consider. Once you have determined a topic to write on you need to do some research and this is easily done online by entering a search phrase for your topic into your favorite search engine. The importance of making the article flow correctly must not be underestimated so ensure that you have a beginning, middle and an end which should hopefully round up the article nicely. The conclusion is a winding up of all the information you have just written and doesn’t need to be more than about four sentences with most articles approximately twenty sentences long. Remember to split the article up into about three or four paragraphs for easier reading and once you have written the article, you need to include a resource box containing your information and any links.
Article writing is a great way to make money online whether it’s through advertising and promotion for your website or for writing articles for other peoples’ websites. It’s the first article that can be difficult to write so how do you start? Article ideas can easily come from real life, for example, if you have a long and happy marriage, then write articles which help people with their relationships. You could also, get some ideas for niche markets and the articles would at least give you a starting point for writing.
In order to excel at article writing, do not forget that it’s imperative you use good writing methods. Writing on a daily basis will help achieve this because you will come across the same problems faced by every other regular article writer but it will help you to improve. This method works well and that’s the reason why I believe you should remember that the more writing you do, the more effortless and productive it will become. I wish that these guidelines were like the Holy Grail of writing but they’re not although they have worked for many writers including myself, only you can decide whether it’s this system or another that best suits you, however, whatever method you choose, stick with it.
topic : Search Engine Friendly Content Management Systems What is a Content Management System? A Content Management System (CMS) is a third party software application which allows web site administrators to add, update or delete
Search Engine Friendly Content Management Systems
What is a Content Management System?
A Content Management System (CMS) is a third party software application which allows web site administrators to add, update or delete content, photos, and documents to their web site in “real time”. Many web sites are modified using these web-based tools as they require little to no knowledge of HTML or web scripting languages. CMS programs make it easy for a webmaster or site owner who does not know HTML or have access to a WYSIWYG (What You See Is What You Get) HTML Editor, such as Macromedia’s Dreamweaver, to update their site.
In today’s high paced web world, a good CMS is integral to the efficient operation of a web site. Many webmasters and web site developers are building database driven, or dynamic web sites, which require a third party solution, such as a Content Management System, to update the content that lives in the database. In addition, a CMS allows the web site owner to outsource content development remotely to contract copywriters and other willing contributors. With built in access level hierarchies, webmasters can allow various users to register as authors and start submitting articles and news to be published on their site.
How do Content Management Systems Work?
Content Management Systems create a dynamic web site environment, where all the content is stored in a database or XML file. Using a web-based interface, the webmaster can select which page they want to update and then can modify the web content in a text editor, with many of the familiar formatting keys that can be found in a word processing program. Once the content has been updated, with the simple click of a button, the CMS will turn their text into HTML code and publish the content to the web site.
Problems Between Search Engines and Content Management Systems:
Historically, search engines have had difficulty indexing dynamic pages. While their ability to index and rank dynamic pages has improved dramatically, there are some basic things to avoid. One of the greatest enemies of search engines is URL strings that contain many URL parameters. URL parameters are variables that are passed to the CMS through the URL, which tell it what information to retrieve from the database. URLs with too many parameters generally make little logical sense to the average user and may also scare off search spiders. For example see: www.mysite.com/mg/vbclass/search.asp?A9_MAKEVBCookie=Yes&vertical=CLTH&cat=Mens&subcat=ID&displayTarget=Subcategory
It is suggested to limit the number of URL parameters to two or three per URL to ensure that that search spiders will not have difficulty indexing pages deep within the web site.
Certain URL parameter names may automatically flag a filter on the search engine. One example is the URL parameter names that contain ‘ID’, such as ‘sessionid’, ‘sid’ or ‘userid’. Historically, search engines detect the term “ID” and assume it is associated with a session dependant variable. As a result, search engines have learned to flag these parameter names and it can cause problems with page indexing. Passing session dependant variables through the URL is a problem for search engines because the spider essentially sees a unique URL each time they visit the site because the session dependent variables change with each visit. For example, on one visit to the site, a page URL may be www.mysite.com/page.asp?sessionid=12345. The next time the spider visits the page, the URL may be www.mysite.com/page.asp?sessionid=56789. This creates a situation where a spider may think that there are multiple URLs with duplicate content, resulting in penalties which will negatively impact search rankings.
Based on the above, it is imperative to employ a CMS that does not pass session dependent data, such as session variables, through a URL string. Doing so will not only create potential usability issues for the end user, but will also result in indexing problems for the search engine spiders.
Finding a Search Engine Friendly CMS that will Work for You:
Now that we have explored many of the potential problems with Content Management Systems, lets look at how to go about finding one that will be both search engine friendly and suit your specific needs. First you will need to determine what server platform you will be using. Many Content Management Systems use scripting languages and databases that are platform dependant. If you are married to a particular platform, it may limit your CMS options. Ideally, you will want to find a CMS that is platform independent, which can run on any server.
There are many search engine friendly CMS’s that will allow the web site owner to generate a URL structure that is both meaningful to their users and digestible by search engine spiders. Instead of having a URL that is packed with parameters, you can create a URL structure that looks like this: www.mysite.com/children/hats/prodid/121576. Your next step is to check whether your CMS builds HTML pages to the latest standards established by the W3C. Most CMS providers will be able to tell you if their solution generates valid code. If they can’t, then ask for a sample page and run it through the W3C Code Validator. In order to rank effectively in organic results of the search engines, it is imperative that your CMS allows you to update your title tags, meta data and alt tags on a page-by-page basis.
The most important aspects of a good CMS are the ease of use and richness of content formatting features. This one is a no-brainer because the very reason that you are looking for a CMS is that YOU DON’T WANT TO CODE. Any good CMS should provide an editing stage that is similar in feature and function to a standard word processing program, such as Microsoft Word. The technical term for this is a WYSIWYG Editor or a Rich Text Editor. This important feature will allow you to type and format your content using standard buttons and keyboard shortcuts. When you publish the content to the live web site, the CMS will write the HTML, CSS and scripting to display your content as it was formatted during the editing stage. Many Content Management Systems are offering additional technologies, such as RSS feed, shopping cart solutions, forums and live chat integration, which can really enhance the functionality of your web site. The key is to find a CMS that will suit your core needs and then determine what add-ons would be beneficial. The ends result will be a web site that is easy to manage and usable for both your customers and the search engines.
topic : Building an Opt-In List, Building Relationships Any entrepreneur’s goal should be SUCCESS! If you aim for success, you must do everything within your means to achieve that. You just don’t go on sitting there in your house
Building an Opt-In List, Building Relationships
Any entrepreneur’s goal should be SUCCESS!
If you aim for success, you must do everything within your means to achieve that. You just don’t go on sitting there in your house complaining about not getting as much profit as you expect. You have to keep moving. You have to pour in and invest enough time, money and effort to have profitable results.
In doing internet business, you must aim just the same. You should maximize all of your internet marketing strategies, given the wide market that your business will be exposed to. Imagine the whole online community as potential clients!
Now, one of the best marketing tools that you can use in your online business is building a list. An opt-in list is the best, most effective and smartest option that you can make to make it big. It is one thing to stay in business and it is another thing to have a profitable business. So if you will be allowed to choose, make use of the building list to ensure that profits will keep coming in.
What is an opt-in list?
The opt-in list basically is just a list or a database of names and email ads of people who have visited your website or made a purchase through your website. The listing will allow the owner to send updates, emails or promotions to those who are subscribed.
It is like an ordinary membership or mailing list in an ordinary shop or club, only in this instance, the opt-in list is done online.
Why should I choose to put an opt-in list?
Any visitor that will come to your web site is a potential client. That potential client means there is a potential sale and that potential sale is a potential profit. Now, let’s say that you’ve made a good internet marketing strategy as a result all these potential things have been translated to actual client, sale and profit.
The next prudent thing to do is to not let all these productive efforts be wasted. The next best thing to do is to get the email addresses and other contact details of your clients because your present buyers can still be your clients in the future.
Building a list will definitely work for your benefit. This will ensure that you can maintain close contact and a good relationship with your clients, especially the frequent visitors. This way you will have a regular
This will also save you money, time and effort because once you come up with a new product or new information, you know exactly who you will send updates to because you have a definite market. This is one aspect that you will have to maintain to have a steady source of income at the least. Then the rest of your efforts will be to make the number of your regular clients grow.
Some pointers in building your opt-in list:
1. You should put a ‘subscribe link’ or ‘subscribe box’ in your web site. It is advisable to put it on all the pages. Then make sure that it is strategically positioned, meaning it has to be easily located by the visitors. The upper right hand corner of the page would be a good position.
2. Promote your website and promote it even more to make give it more exposure and to get more subscribers.
3. Come up with contests or give away freebies and goodies that will require visitors to give out their email ads to be able to join.
4. Give out information, articles and updates to your clients with your links in it. Make sure that the information will be relevant to the client.
5. Offer free courses to your visitors. This will also help maintain a good relationship with your subscribers.
6. Use your signature also to make your opt-in list expand. Every time you send out messages the link information should be included.
7. Do some networking too. Join some forums or discussions and build relationships with the people there. This way will also be a good way for you to get more contacts and clients.
At the same time you should also know what you should avoid in building an opt-in list. There is one thing that you should keep in mind as the don't's of building a list.
Don't ever spam your subscribers. It is best that you get permission from your subscribers, or else you might end up with a bad reputation.
Avoid pop-ups too. They can sometimes annoy the visitors. There are also pop-up blockers now. Your effort here might end up futile.
You should also refrain from flooding your subscribers with information. You might end up as an annoyance that you might not get a favorable result. There may be times that you'll give relevant information, but your clients may just dismiss it.
The benefits of having many regular subscribers are undeniable. They will definitely keep your business going and you will definitely enjoy the profits that will come in. Just remember that things don’t end there.
Once you’ve build up on a substantial opt-in list, make sure that you maintain it well. Keep in contact with your subscribers. Send them updates. Give out special offers and helpful tips. Freebies will be helpful too.
Just follow this and you’ll see, things can only get better.
topic : Part II - Getting Your Site Indexed in Google Getting your site listed in Google is easier than ever now since Google offers sitemaps. By using a sitemap, you can make it very easy to get all of your pages indexed by Google.
Part II - Getting Your Site Indexed in Google
Getting your site listed in Google is easier than ever now since Google offers sitemaps.
By using a sitemap, you can make it very easy to get all of your pages indexed by Google. This can help you raise your rankings in Google, as well as help searchers find you.
The beauty of sitemaps is that once you've set up your sitemap, you can basically forget about it until you make updates to your site. Then you will need to add the new entries to your sitemap. Google will take care of the rest.
However, if you're a non-techie, or the idea of setting up scripts, or learning new software doesn't appeal to you, there are other ways to get the job done without stressing yourself.
There are plenty of online tools that you can use that are absolutely free. Although these sites won't help you if you have a really large site, usually over 1,000 pages, for the average site owner, these tools will get the job done, and at most, all you'll need to know how to do is cut and paste, save, and then upload your sitemap to your site.
Below are some tools you can use to help you get started. Try the various tools out first to see which ones you like best. These are the easiest solutions I've found for creating sitemaps, and it will only take you a few minutes to get your sitemap created and submitted.
1. Sitemap Doc - www.sitemapdoc.com/ - This site will create a sitemap for sites up to 750 pages. All you have to do is enter your URL for the main page for your site, click the create map button, and this site will extract your urls and create your sitemap. It also allows you to customize your map by adding additional urls, as well as changing time, date, and priority settings.
2. Audit My PC - www.auditmypc.com/free-sitemap-generator.asp - This sitemap creator actually gives you two options: you can create a sitemap for Google, and you can create a sitemap for your visitors. The sitemap you create for your visitors can help you in getting spidered by the newer spiders offered by MSN and Yahoo.
3. ROR - www.rorweb.com/ - ROR is very similar to XML, which is the formatting used in sitemaps, and you can use it to create your sitemaps. Unlike most sitemap utilities, this tool does more. It will help you more fully describe the content on your website. You can also use it to create feeds for your products and services, as well as feeds for your site.
I used the ROR generator to create sitemaps for my sites, and I found it to be much easier. I submitted the ROR sitemap feeds to Google, and it has eliminated any errors I had in my previous sitemaps.
What's I liked about this site is that it gives you plenty of options in both the types of feeds you create, as well as a choice between an online tool or software to create sitemaps and feeds.
4. WordPress Sitemap Generator - www.arnebrachhold.de/2005/06/05/google-sitemaps-generator-v2-final - For those of you who use Wordpress for your blog, this is the only tool you need to create your sitemaps.
This sitemap generator is actually a plugin you can install on your Wordpress Blog and use it to automatically generate a new sitemap for your blog each time you post.
This keeps your sitemap constantly updated, and it allows Google to more fully spider your blog. Once installed and updated, you can forget about it. The plugin takes care of the rest.
5. Google Sitemap Generators List - code.google.com/sm_thirdparty.html - If none of the solutions above work for you, or you need something more comprehensive, Google offers a large list of scripts and software you can use to generate your sitemaps. This will be the solution for any site that has a large number of pages and needs a sitemap that can't be created with the tools listed above.
Once you've created and uploaded your sitemap, then it's time to submit it. You will need a Gmail account so that you can sign into Google Sitemaps. You can sign into sitemaps here: www.google.com/webmasters/sitemaps/login.
You can also find out more about the various types of content that Google accepts: www.google.com/submit_content.html
Follow the instructions for submitting your site. It should take you about two minutes to add your sitemap. Once you've added your sitemap, Google will take over. Now, not only will you be able to get your site more fully spidered by Google, you'll also get plenty of helpful statistics on your site. You can use what you learn from your stastics to improve your search engine coverage and raise your rankings.
topic : Search Engine Optimization – another perspective The best source of qualified, targeted traffic is search engine traffic. But millions are still unaware of this fact. The most baffling part is even people involved in an
Search Engine Optimization – another perspective
The best source of qualified, targeted traffic is search engine traffic. But millions are still unaware of this fact. The most baffling part is even people involved in an online business are unknown to this fact. Some would say, there would be no SEO companies if most knew it. That’s a truth too.
Where does a website go wrong in being search engine friendly ? The answer to this is that it goes wrong as soon as it is started by a web designer. The lack of knowledge or complete illiteracy of SEO on the part of most web designers is the key problem. The second step where the website owners go wrong is the choice of an experienced and skillful seo expert. Tracking down someone good is not that difficult. The key to finding someone with reasonable skill is clear communication. When you interact with someone, you will find out the expertise level, the experience, search engine parameters and algorithm knowledge and also some references. These should be enough to verify YOUR seo expert. A couple of minor but sometimes reflective aspects are – mode of payments and his own website rankings. While varied mode of payments reflect an established company or individual, his own website ranking should provide a lot of insight in to his seo skills.
Search engine optimization at the inception of the website or designing of the website is the best way to go about. There are a lot of optimization companies which offer web designing and development. A lot of people actually opt to get a site designed by a seo company in order to make it search engine friendly right from the start. Why not all ?
topic : A Day In The Life Of An Affiliate Marketer Being in the affiliate marketing business is not that hard now with the internet at your disposable. It is much easier now compared to the days when people have to make use of
A Day In The Life Of An Affiliate Marketer
Being in the affiliate marketing business is not that hard now with the internet at your disposable. It is much easier now compared to the days when people have to make use of the telephones and other mediums of information just to get the latest updates on the way their program is coming along.
So with technology at hand, and assuming that the affiliate is working from home, a day in his or her life would sound something like this…
Upon waking up and after having breakfast, the computer is turned on to check out new developments in the network. As far as the marketer is concerned there might be new things to update and statistics to keep track on.
The site design has to be revised. The marketer knows that a well-designed site can increase sign ups from visitors. It can also help in the affiliate’s conversion rates.
That done, it is time to submit the affiliate program to directories that lists affiliate programs. These directories are means to attract people in joining your affiliate program. A sure way of promoting the affiliate program.
Time to track down the sales you are getting from your affiliates fairly and accurately. There are phone orders and mails to track down. See if they are new clients checking the products out. Noting down the contact information that might be a viable source in the future.
There are lots of resources to sort out. Ads, banners, button ads and sample recommendations to give out because the marketer knows that this is one way of ensuring more sales. Best to stay visible and accessible too.
The affiliate marketer remembered that there are questions to answer from the visitors. This has to be done quickly. Nothing can turn off a customer than an unanswered email.
To prove that the affiliate is working effectively and efficiently, inquiries would have to be paid more attention on. Nobody wants to be ignored and customers are not always the most patient of all people. Quick answer that should appear professional yet friendly too.
In the process of doing all the necessities, the marketer is logged on to a chat room where he or she interacts with other affiliates and those under that same program. This is where they can discuss things on how to best promote their products.
There are things to be learned and it is a continuous process. Sharing tips and advices is a good way of showing support. There may be others out there wanting to join and may be enticed by the discussion that is going on. There is no harm in assuming what opportunities ahead.
The newsletters and ezines were updated days ago, so it is time for the affiliate marketer to see if there are some new things happening in the market. This will be written about in the marketer’s publication to be distributed to the old and new customers.
These same publications are also an important tool in keeping up to date with the newly introduced products. The marketer has put up a sale and promotion that customers may want to know about. Besides, they have to keep up with the deadline of these sales written in the publications.
It is that time to show some appreciation to those who have helped the marketer in the promotions and sale increase. Nothing like mentioning the persons, their sites and the process they have done that made everything worked.
Of course, this will be published in the newsletters. Among the more important information that have been written already.
The marketer still has time to write out recommendations to those who want credible sources for the products being promoted. There is also time to post some comments on how to be a successful affiliate marketer on a site where there are lots of wannabees.
Two objectives done at the same time. The marketer gets to promote the product as well as the program they are in. Who knows, someone may be inclined to join.
Time flies. Missed lunch but is quite contented with the tasks done. Bed time….
Ok, so this may not be all done in a day. But then, this gives you an idea of how an affiliate marketer, a dedicated one that is, spends the marketing day.
Is that success looming in the distance or what?
topic : Using RSS fields in communication RSS is fast replacing email marketing and newsletters. You would not want to be left behind would you? Your competitor will surely overtake you and speed right up. RSS is mostly called
Using RSS fields in communication
RSS is fast replacing email marketing and newsletters. You would not want to be left behind would you? Your competitor will surely overtake you and speed right up. RSS is mostly called Really Simple Syndication, although some give other meaning to the acronym. It is a process by which you could place a feed on websites that can read RSS from your directory.
Information distribution has been made simply by RSS. Simply put, with RSS, you can place your headline to other website for more people to see it. In marketing, it is a known concept that the more people you reaches to, the more likely that your product will sell.
RSS is an XML-based application. XML is similar in a way to HTML, which we all know is the most common website creator application. From a directory, it would feed the headlines into website that has an RSS reader. Creating an RSS feed would definitely boost up your sales. How can you make an RSS feed? Just follow these simple steps:
Create a file for your feed.
Using a certain format, you’d have to create the XML version of your feed. It should include the title or the headline, the body’s short description, and the link where it can be read. There are a lot of different RSS web channel editor you can use for this. Some programs just require you to write news and articles down on a notepad and when placed on the editor, it will show up with the necessary formatting ready for upload. It would be advisable to make at least ten articles for your feed.
Save and Upload the file.
After creating your file, save your work as an XML, RSS, or an RDF file. Then you are now ready to upload it. Upload the file using your FTP program and place it on your web server. This process now makes the file readable by RSS news aggregators.
Validate the file.
Make your RSS program error-free. RSS is programming, so errors could lie unseen. Again, there are different programs that can assist you for this process. You would just need to place the saved and uploaded RSS file for the program to test it against wrong and missed code and tags. It is essential for you to check your work of course. This way, you’re sure that what you have is readable and usable.
Create a directory.
Now that you have created the file, saved it, and made sure it works, you are ready to let other see it. The main purpose of an RSS feed is to broadcast it to all RSS enabled sites. So go ahead and look for a directory where you can place your feed. Some may require fees for uploading a directory. Some offer it for free. Scout around and round up all the free sites you can have and place it there. If you have some marketing budget, you might want to subscribe to sites that charge a minimal amount. Don’t forget to place an icon of your RSS feed on your website, too for those people who visits you directly.
With RSS, you know that the feed changes automatically every time you change the main file. Don’t let your RSS feed sit there for a month without modifying it. Maintain it. Add new articles. The more exciting your topic is, the more people will check your feeds and visit your website.
Creating an RSS feed for Internet marketing is made very simple now a days. Even people who are not computer savvy can create RSS feeds, based on the steps provided above. The applications that were created for RSS creation are the ones that make it easy for everyday computer users to make an RSS feed. All you need is familiarization with the process.
Start now creating RSS feeds. Give your competitor something fierce to duel with. Needless to say, RSS feeds give your website more traffic than usual web hosting. And web traffic means more people seeing your products that could be interested in buying them. Add strength to your marketing strategy. Make RSS feeds and be ready to sell.
topic : Improving Your Website For More Sales If you create more value for your customers, you will get more sales. So to increase your success you must make adding value to your website a top priority. This is directed towards
Improving Your Website For More Sales
If you create more value for your customers, you will get more sales. So to increase your success you must make adding value to your website a top priority. This is directed towards Information marketing, (one of the best ways to make money), but can generally be applied to any web site. Here are some great tips to making your site the best it can be:
1.You can add more value by adding more pages to your site
Think about creating a whats new page or a FAQ page to increase your customer service. People will appreciate the new helpful information.
2.Add new products
You need to be adding to your current products to increase your sales. No one can buy from you more than once if you only have one product! This can also attract more customers if you write more material that wasn't in the first book, or if you write about a different topic in your niche market.
3.Test different versions of your website
The only real way to figure out exactly what website set-up is best is to make different versions, and test them out. Keep the one that makes the most sales!
This can be a great selling point on your website. Adding audio creates a greater connection between you and your customers. The more they feel safe buying from you, the more often they will buy your product. Audio is also good because your customers are more likely to stop and listen to your audio then they are to read a sales letter. You can also use audio in combination with a sales letter.
Your customers will love the reassurance of previous customer's great experiences with your product.
6.Improve current content
Add value to your current information to generate more sales. Create more chapters in your e book and maybe even widen your topic range. Widening your topic range creates more of a market and that means more customers. Just be careful to stay in your general market so your customers will still be interested. When you add more content you may want to have an idea in mind for a sequel.
7.Add more paragraphs to your sales letter
Add more text to your sales letter, so your customer gets more bang for their reading time. Don't forget to mention what your product can do for them and all the great things that are included!
Use these tips to keep your website updated and ready to take on your competition.
topic : SEO– Leveraging Your Content On The Way to Google Heaven The Search Engine Optimization Quality guidelines have a direct impact on how search engines rank your website in search results and your website’s page rank. While
SEO– Leveraging Your Content On The Way to Google Heaven
The Search Engine Optimization Quality guidelines have a direct impact on how search engines rank your website in search results and your website’s page rank. While they are listed as “suggestions” wise people are advised to listen REAL CAREFULLY when Google talks search engine optimization guidelines. Failure to follow them may have their website from being removed from Google. Worse than death (at least you have a grave stone) banishment removes your site from Google' and partner sites. Here are search engine optimization techniques to stay friends with Google and sleep soundly at night… (while thousands of people visit your website)
First of all, forget search engine ranking and website design and concentrate on website content. Create a enough web pages to give a sense of what visitors will experience on your site. Email pages to people for their comments and feedback on your subject. Soon you’ll have a sense of what you have to offer and how to design your website. With the emphasis on content useful information to people, website design is logical and quick.
How will people reach the pages on your website. A proven SEO approach is to provide a simple hierarchy and text links for your website along with a site map. If you don’t have one, Google offers an online site map generator. It seems like an obvious search engine positioning technique, but worth repeating – a visitor should be able to reach each page from a static text link. Your site map point to the right page and also boosts your search engine ranking – not a bad deal. For large site maps… over a hundred links, create smaller site maps.
Web Page Hierarchy
An important search engine marketing tool is the proper placement of titles on your web page – H1, H2, H3, and so forth. These title tags guide the search engine though you page and help it determine what to read first, second and so on. The main subject of the page should be identified with an H1 title tags and secondary subject with an H2 tag and so forth. The proper use of titles benefits both the reader and search engine optimization.
Meta Tag Mania – Search Engine Marketing
Do you just go nuts trying to write the perfect meta tags? Join the club! While what’s in the meta tags are important.. how should we say, “It’s what’s in the bun that counts! In other words, search engine positioning techniques such as meta tags are secondary to what’ written on the page. Create useful, useful, entertaining content and your meta tags will write themselves. Be sure that your pages have the words listed in the meta tags and display important names, content, or links in text not pictures. Got that? See you in Google Heaven!
topic : High Paying Lateral Keywords If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma"
High Paying Lateral Keywords
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom. So, where does this leave you? Out in the cold? No, by going after "lateral" keywords and terms you can produce a site that is even more profitable than these other sites. I will show you how you can do just that.
What do I mean by "high paying lateral keywords?" Essentially, these are words, or terms, that webmasters dismiss as not being relevant or are unrelated to certain high paying keywords. For instance, you know that the term "free adware" has a nice payout. You gear your article or page accordingly to have AdSense produce the lucrative ads and, instead, you come up with ads that are relevant but not big payers. Should you give up? No, of course not. Instead, research similar terms that can also serve up high paying ads and go with them. In this case the following could be considered:
free adware removal
adware spy removal tool
adware search and destroy
As you can see, each term contains the keyword "adware" but other words are added. In a recent survey that I conducted some of these "lateral" keywords/terms paid even more than the "free adware" terms. In addition, some nice ads were served up too.
What about mesothelioma? Isn't that a hot keyword? Yes, and an overworked one. Lateral keywords for your consideration here can include:
personal injury lawyer
personal injury attorney
The common thread with these keywords? Mesothelioma wasn't even mentioned. Sure, when you think "attorney" or "lawyer" you think of ambulance chasing terms like: bextra, malpractice, and physician neglect. Heck, if other ads are served up instead of mesothelioma ads, do not despair. Chances are that the deep pocket lawyers give a nice payout per click for these keywords too!
Alright, one final example before I turn you loose to do your own research. The keywords: credit cards.
student credit card
airline credit card
business credit card
Visa credit cards
credit card consolidation
rewards credit cards
online credit cards
0% interest credit cards
cash back credit cards
credit card counseling
The options for some keywords are obviously greater than others. If you write your own articles and/or web content you may need to experiment in order to produce the highest paying keywords. Still, these "lateral" keywords will push up your profits almost as much as standard keywords. Now, go and do your own research!
topic : Make or Buy: the link development decision Everyone knows that you have to have inbound links into your site in order for the search engines to value it and rank it highly against your chosen keywords. But is it better
Make or Buy: the link development decision
Everyone knows that you have to have inbound links into your site in order for the search engines to value it and rank it highly against your chosen keywords. But is it better to buy those links from a link broker or directly from the site itself, or to go through time-consuming effort of building reciprocal links?
Let us be clear: both of these methods are clearly against the spirit of the Google ranking algorithm, which uses the quality and quantity of inbound links as a substitute for having someone actually look at your site and take a view on its quality and value. Quite apart from the subjective nature of such a judgment, the sheer number of web pages out there would make this an impossible task. So links are - for better or for worse - the easiest proxy for a human judgment. However, both paid links, or text link ads, and reciprocal links clearly subvert the intent of the link-counting algorithm, since neither of them represent the disinterested judgment of real people; both are nakedly designed to deceive Google and the other search engines into thinking that more people value your site than your competitors’, when quite the opposite might be true.
Nonetheless, for the time being, it is undeniable that you can buy your way into favour with the search engines either by paying for text link ads or by spending time persuading other people to reciprocate links with your site. Which is better? Hard-won experience with both strategies suggests that a combination of both is ideal. Unless your site and your links pages have themselves some PageRank your reciprocal link building process is going to be slow and painful. Webmasters with high PR sites will not see much value in linking to you, and it will take a long time to build PR through linking to low or zero PR sites. This implies a simple strategy: buy some high PR text link ads, point them at both your homepage and your links page and wait for the PR to feed through and for Google to give you a decent PR on both pages. In the meantime you can start on the process of reciprocal link building with lower-ranked sites, and once your own ranking has come through you can start to request links from high-value sites such as this Free travel links one. When the receiving webmaster sees that you can offer him links from a PR4 or 5 web page he will be much more inclined to treat you with civility and offer you high-ranking links in return. Pretty soon after this you will be able to stop paying for text link ads and start benefiting from the free marketing that comes with a top-ranked site for your chosen search terms.
topic : Search Engine Optimization Companies save Time Managing a website can be a daunting task for a busy business owner. With all the other tasks at hand to properly run a business, managing a website can sometimes fall by the
Search Engine Optimization Companies save Time
Managing a website can be a daunting task for a busy business owner. With all the other tasks at hand to properly run a business, managing a website can sometimes fall by the wayside. This is a critical mistake for a successful website. If you are too busy, hire specialists from a search engine optimization company to manage your site. They provide a variety of services, ranging to meet all types of budgets, which will keep your website in the search engine results.
How do they work within your budget? Sometimes a site must start from the ground up. In other cases, the site is already up and running but needs some updating to meet the ever changing guidelines of the search engines. In the first example, you are going to have to make a major investment to create a site that will measure up to the competition. Older sites that rank high have almost a seniority advantage. Your site must be top notch to compete with these..
What are some more advantages of hiring SEO specialists? Some companies will only submit your site to search engines and that is all. A good search engine optimization company will do much more, ensuring that your site is ready for the analytical eyes of the search engines. Some tips when hiring an SEO company is to make sure the company has a detailed and informative website and make sure the site has a PageRank. PageRank is a method Google uses to rank websites. A
Search Engine Optimization company must know the workings of the search engines enough to obtain a good ranking itself. Obtaining SEO services from a company without a good PageRank is a waste of time and money.
Envision internet success for your business and make it happen with SEO techniques as performed by a Search Engine Optimization company. Take the guess work out of design and coding and hand it over to the professionals. Make sure the company you choose is informative and customer focused.
topic : Make Your Prospect More Romantic SEO Services Delhi company e-fuzion is an optimistic organization on its way. In search engine optimization process the technology do its fast job. It selects the unique contents which are
Make Your Prospect More Romantic
SEO Services Delhi company e-fuzion is an optimistic organization on its way. In search engine optimization process the technology do its fast job. It selects the unique contents which are not repeated and exposes with creativity. SEO keeps the ranking of the web site with it. For a better position of the web site it always feels worry. Here in SEO Services Delhi company e-fuzion the organization provides all the basic needs which are applicable for the web site development. It did not follow any partiality for web site ranking. SEO Services Delhi company e-fuzion is just crowned the universal web site in which creativity is uploaded. Search engine optimization just over look the style and content and then chose it for ranking. In the searching process the technology obtain many other things that are search engine marketing, pay per click and many more. For develop a web site this technologies also work and offers a good position. It helps the customer to earn money that means if the web site arrives at a good ranking then the visiting of the visitor’s increases and the money comes to them indirectly. It depends on how many times visitors click the particular web site. Per click a we site owner get 10 to 100 rupees in Indian rupees. SEO Services Delhi company e-fuzion is ideal organization for providing the services like search engine optimization, web development, web promotion, online marketing and different online services and many more. Its one of the major organization found in India. And this SEO Services Delhi Company provides better services with comparing other different companies. In e-fuzion the search engine process provides all the information’s clearly and it just very easily affords all the details about searching process. This organization just provides all the details clearly by which a lay man who is unknown about the searching process can also understands clearly about the search engine process.
SEO Services Delhi company e-fuzion is just provides all the details about online marketing, is the easiest process for web site to reach at the higher ranking. For bloom your web site with blossom flower SEO Services Delhi company e-fuzion just input its fragrance to develop your site to onward step. And by which it makes your prediction more accurate and knowledgeable. Through which every web site just conscious to contain all the details and contain in the midst of freshness.
topic : How to build link popularity fast and free? We all knew that back link or link popularity is a big factor to get good position in any search engines. But building link popularity some times really hard if you don't know
How to build link popularity fast and free?
We all knew that back link or link popularity is a big factor to get good position in any search engines.
But building link popularity some times really hard if you don't know how to do it.
One of the hardest problem for new webmasters is to get back link to their newly stablish sites.
No one want to exchange link to new sites, you can get free link from those new site also. But if you
want a back link from a site with high PR you need to pay for it.
Others submit their site to directories, but it's time consuming and not all directories are very
helpful to increase your link popularity. Sometimes it takes 1 to 4 months before SE crawl your site from a directory.
When I am new also in this world of internet, I don't know how I get a quality link from other sites.
I tried to submit my site to almost all big directories out ther but the problem is not that easy to get listed to them.
I make deep research how those successful webmasters get tons of back link to their site which give them very high link popularity
and of course traffic because the more site linking to you the more chances you got traffic.
Then I learn that there is no real secret to get high quality link from other sites.
What they do is to write articles. Yes articles like this one. by writing an articles of anything that is
related to your site is a good way to get tons of back link. People are looking for free articles that
they can use to post in their site, to add content. So if they post your free article in their site for
sure you will get a free back link from that site.
Remember to include link back to your site when you write an article so that you get credit. Then after
writing your article submit them to those article
www.article-publishers.com www.articlesarchieve.com http://www.articlescabinet.com www.articlescopy.com http://www.articlesfolder.net www.articleslead.com http://www.articlesnet.net www.articlesnetwork.net http://www.articlesreader.com www.articlesroom.com http://www.bizarticles.net www.collectedarticles.com http://www.copyarticles.com www.copyarticles.com http://www.koolarticles.com www.rentarticles.com http://www.siteforarticles.com www.somearticles.com www.sourceofarticles.com www.ezinearticles.com www.goarticles.com www.edraft.net
You can submit your articles to the above article sites and since people keep visiting those sites for
sure they will see your article and they may be interested on it and post on their site.
topic : Build You Expression True through SEO In SEO Delhi you find both on page and off page SEO. On SEO Delhi you present your actual web site by adjusting your html tags and your website content. These include your title, l description
Build You Expression True through SEO
In SEO Delhi you find both on page and off page SEO. On SEO Delhi you present your actual web site by adjusting your html tags and your website content. These include your title, l description and key word tags. You want these to include your keyword or key phrases. It also includes the content in your words. Anchor text is the readable text on your website that is clickable and takes the visitor to another web page or location. Use your key words here to make your site relevant. Don’t over do any of these techniques are you could be accused spamming. May be not directly but you will suffer in your rankings. Off site SEO is over looked often but is just as important if not more. This includes anything not on your site that may improve your rankings in the Search Engines. This is mainly links back to your website, but also could be how many visitors you received, how long they stay and what links they click. You can control in some what by SEO Delhi. The best links that you can get to your site are one way links. These are sites that link to you but you do not link back. Use SEO Delhi and be creative. Search Engine Optimization for any site doesn’t create magic. It is a slow and gradual process with lot of research and implementation. So if you are hiring any search engine optimization expert then have the trust factor. They have experience and they know what’s best for your sight. So with clear communication and approach give them the space to show results. For getting more information always visit SEO Delhi. Being a search engine optimizer its hard to believe that many companies are ready to invest good amount of money for SEO of there site. But when the recommendation for any change on site comes they don’t agree for it or in simple words they dint let there search engine optimizer ti do their job.
topic : Read This Before you Submit to Web Directories As the number of websites grow everyday, it is becoming increasingly difficult for a new site to attain good rankings on search engines. Since major search engines factor link
Read This Before you Submit to Web Directories
As the number of websites grow everyday, it is becoming increasingly difficult for a new site to attain good rankings on search engines. Since major search engines factor link popularity heavily into their ranking algorithms, building relevant links to your site is perhaps the single most important component of search engine optimization.
For a new site with no or few inbound links, buying text links on more established related sites could provide a boost to your link popularity. But this strategy could prove prohibitively expensive, especially in a highly competitive market where you'd have to buy lots of links to catch up with the competition.
Web directory listing represents a viable alternative to link buying. Apart from driving traffic to your site through direct referrals, web directories provide one-way inbound links to your site, boosting your link popularity and ultimately improving your search rankings.
There are thousands of web directories on the net, with dozens sprouting up every day. Some are general directories; others cater to specific niches. Some are free; others charge inclusion fees. Some are free only if you provide a reciprocal link in return. Many feature both free and paid listings.
The main advantage of a paid listing is the luxury of having your site listed quickly above everyone else's. Free submissions may take several weeks or months for review. If you work on a limited budget, you may want to submit to a handful of paid directories and a few hundred free ones.
Some directories charge inclusion fees that are too high for the listing to be cost effective. When considering a paid listing, look at not only the Google PageRank of the homepage of directory, but also that of the subpage where your link will actually reside. While it may seem like a good deal to have your site listed on a PR5 directory for , the offer becomes far less attractive when you find out that the internal page where your link is placed is only PR2.
If you've ever submitted to web directories before, I don't have to convince you that the process is extremely tedious and time-consuming, especially when you submit to a large number of them. Unlike search engines that send out robots to index web pages, web directories rely on more detailed submission forms to gather information about your site. Since each submitted site must be reviewed by a real person, most directories require that submissions are also performed by a real person, as opposed to an automatic script. Many directories use a visual code verification process to prevent automated submissions. Apart from complying with the directory's guidelines, manual submission is the only way to ensure that your site is submitted to the proper category.
Because of the time involved in manually submitting your site and the sheer number of directories on the web, it's important that you know which directories to submit to. Obviously, you'd want to submit to only the high-PR directories and avoid the low-PR ones, right? Not really. Just because a directory has a low PR does not mean that it's not worth submitting to. The directory may be brand new and has not been around long enough to be ranked by Google. In contrast to the more established directories that continually experience a back-log of submissions, newer directories tend to review and list sites more quickly. As the directory becomes more popular, so will your link. So, don't judge a directory solely by its PageRank; rather, base your decision on the overall quality of the directory.
Another important thing to look at is whether or not the directory you submit to is search engine friendly. Search engines like static web pages whose contents stay the same regardless of who visits the page, or when they visit, not dynamic pages that are created on-the-fly. Browse to a couple of categories and look at URL in the navigation bar. If the URL looks like, www.godirectory.org/links.php?ax=list&sub=42&cat_id=245, it's probably not search engine friendly. An example of a static, search engine friendly URL is www.godirectory.org/dir/713/index.html (notice the ".html" suffix).
Another question to ask is: How easy it is to submit to the directory? How many hoops do you have to jump through to get to the submission form? When you finally get to the form, how many fields does the form have? A directory should ask for pertinent information like your name, email, URL, link title, link description, and keywords, but it should not look like a job application. With the exception of a handful of major directories like DMOZ and Yahoo, you should not have to spend more than 3 to 4 minutes to submit your site.
Another consideration is whether or not the directory has a category specific enough for your site. For optimal SEO benefits from your listing, your link should grouped under a specific category containing sites whose contents are related to yours. Such a grouping makes your listing more relevant in the eyes of the search engines, as well as providing an easier way for visitors to the directory to find your site.
Simply having your site listed on a directory is not enough. Your choice of the link title can determine how much impact your listing will have on your search engine rankings. Ideally, your link title (or "anchor text") should contain the keywords that you want others to search for to get to your site. Since most web directories require a unique link title, however, it may not be possible to select a common phrase like "Free Web Directory" as your link title. This title is likely already taken by another web directory. Simply prefixing the phrase with your domain name, e.g. "GoDirectory.org Free Web Directory", would make the title unique.
Oftentimes, a directory would have several related categories that are suitable for your site. How do you decide which one to submit to? Ideally, you'd want to submit to the category that has the highest PageRank. However, this may not turn out to be the wisest choice as your link may be buried among a zillion other listings. Going with a lower-PR category with fewer competing links may prove to be more beneficial. When choosing from multiple related categories, choose one with a good balance of relevancy, Pagerank, number of competing listings.
In sum, submitting to web directories is a highly effective link building strategy that should be an integral part of any search engine optimization campaign. Manually submitting to a large number of directories is both laborious and time-consuming. Just keep the above points in mind to make the most of your time.
topic : SEO vs. SEM – The ROI Myth Busted Search engine optimization and search engine marketing both are intrinsic part of Internet marketing efforts. But there is some confusion as to which one is better strategy in return on
SEO vs. SEM – The ROI Myth Busted
Search engine optimization and search engine marketing both are intrinsic part of Internet marketing efforts. But there is some confusion as to which one is better strategy in return on investment (ROI) terms. This article helps clear some of the doubts.
SEO vs. SEM – The ROI Myth Busted
Return on investment (ROI) is one of the deciding factors for any course of action involving investment of resources. For quite sometime now, a debate has been raging on whether search engine optimization (SEO) has better ROI than professional search engine marketing (SEM).
In fact it has become a bit of a myth that it is easier to get good ROI through SEO than it is to get the same ROI through SEM. Two facts have helped evolve this myth – SEM involves click costs while SEO works through free traffic. Let’s see whether this myth holds any water.
Well, a closer look tells us that this myth doesn’t have any truth in it and there are several reasons for that. In this article though, we will deal with just one reason: the ‘landing page difference’.
In SEM, you decide the landing page your visitors will see. In SEO, a search engine spider decides on the landing page visitors will see. There's a difference in control, and that difference makes all the difference. That’s why serious search engine marketing services providers opt for full blown SEM rather than just SEO.
Searchers, after all, are people with itchy back-button fingers. If they come to a site and don't think it's the best site for them, they'll return to the search engine results page - and click on your competitors' links - in a matter of seconds.
But if your landing page is optimized for the keywords the searchers choose, and the ad copy the searchers see, then you're able to tell a new visitor, right away, that he/she's come to the right place.
And no matter how amazing your site is, that's a message that visitors need to hear. Because people don't just want to see a good landing page, they want to see a relevant landing page.
But only a good search engine marketing firm can optimize your landing page. A search spider won't.
In both SEO and SEM, you only hit ROI if your searchers convert. A search engine marketing services provider might require a higher initial investment than an SEO firm does (because SEM requires the management cost, plus the PPC cost; while SEO only costs the price of management alone) - but you're also likely to get better conversions through SEM, because you're likely to get better landing pages through SEM. And it's only conversions that will get you ROI.
Are we saying that getting the best SEO possible isn't worthwhile?
The more real estate you take up in the search engine results page, the better. It will plant your brand in the psyche of the browsers making your website easier to recall when they would require services/products you offer.
So good SEO is absolutely vital to strong internet marketing! But saying that SEO will get better ROI than SEM - because organic traffic is free - ignores the most important element of SEM: control. And its control that makes all the difference between getting traffic, and getting traffic that converts.
And that makes a huge difference when it comes to ROI.
topic : Making Keyword Optimization Work for your Website Keyword optimization is a tool that anyone starting a website (or trying to maintain one) should take advantage of. This tool can do wonders for a web-based business, and
Making Keyword Optimization Work for your Website
Keyword optimization is a tool that anyone starting a website (or trying to maintain one) should take advantage of. This tool can do wonders for a web-based business, and has proven to keep web visitors coming back to certain sites time and time again—if it’s done correctly. Here are some suggestions for making keyword optimization work for your website that could improve the state of your Internet business or informational website.
Test the keywords out yourself. When you’re thinking of keywords that will make your site more searchable, test a few out on popular search engines to see that kind of results a person looking for your site or a site similar to yours will find. You’ll be surprised sometimes to find that keywords you think are ‘common’ or ‘regular’ may not yield the results you expected. Try to think both as practical and as abstract as possible when it comes to keywords, and select keywords that you think are somewhere in the middle. For instance, if you’re opening an online boutique, you’ll want to input keywords like ‘boutique’, ‘accessories’, or ‘handbags’, because it is safe to assume that the people searching for your boutique will be looking for accessories or handbags. However, you may also want to use words or phrases like ‘online boutique’, ‘original designs’, and ‘boutique clothing’ for secondary keywords, so that if people are looking for something a little more specific, they can still be led almost directly to your site.
Find out how different search engines work. Another great way to make sure that keyword optimization is working for your website it to test out different search engines, and learn the ‘rules’ behind each of them. Use the keywords you have chosen several times with different search engines, so you can see just how effective they are. Some search engines yield better results when the person searching enters a short phrase (i.e. Yahoo), because more words offer more details, and the search engine can give more specific details in terms of findings. And, some search engines work well when using only one or two words (i.e. Google, Microsoft). Making sure that potential customers can find you no matter what search engine they’re using will definitely help to increase business and traffic for your site.
Change your keywords if necessary. Every now and then, you may want to change your keywords or phrases in order to make your site more searchable. This depends largely on the type of content that you’re putting on your site, so you may need to add a few keywords to your list to make sure that customers can find you easily. The more updated your site is, the more attractive it will be for new and existing customers, the more traffic your site will be able to take on.
topic : Imagine It Previous To Proceed People generally tend to get lost about where to begin their search engine marketing plan. Where should they focus first? The focal point as a matter of fact depends entirely on the nature
Imagine It Previous To Proceed
People generally tend to get lost about where to begin their search engine marketing plan. Where should they focus first? The focal point as a matter of fact depends entirely on the nature of the web site and the niche market. In order to get your SEO Delhi e-Fuzion Company focused, you need to first prioritize the various search marketing techniques that you will be using. To begin with, the most essential search engine optimization process is key word analysis; followed by search engine marketing and submission, link building, link analysis and traffic analysis. SEO Delhi company e-Fuzion select different key words and the key words is the most essential search engine optimization process tool. They are indeed the connecting feature that bridges the gap between different web sit and visitors. Visitors generally search websites using different keywords, and once your web site contains the desired key words, the search engine will rank it as a result of which the user will enter your website. Hence a proper and accurate analysis of the key word is extremely important as they tell you exactly what you can market for in order to gain traffic to your website. Next comes to optimization of these keywords in the search engine. The search engines will be able to result your pages only if they are optimized and submitted in the web site, first you make sure that your web site is properly optimized for the required keywords before it is submitted in the search directories. The search engine spiders crawl the web sites in the web directories before they lust them in the result page. SEO Delhi approach in search engine optimization process is always more beneficial and adds better results to the searches. The better the link building program of the web site is the greatest response from the users. This searching process always brings new happiness for web sites.
topic : Mapping Your Way to a Good HTML Site Map Ever wondered what site maps are for? In any internet marketing endeavor, the best thing to do is to maintain a good linkage and to always stay indexed. There many ways available
Mapping Your Way to a Good HTML Site Map
Ever wondered what site maps are for?
In any internet marketing endeavor, the best thing to do is to maintain a good linkage and to always stay indexed. There many ways available to you online to have your web site indexed and spidered. Using HTML site maps is a way you can utilize to make sure that your site is up to date in the internet and search engine database.
What is a site map?
A site map basically is a page that features or lists the links you have on your web site. This will make it easier for search engines to proceed and spider your web site. It is usually found near the bottom page of a web site.
Why are site maps important?
An HTML site map is important. It should contain the top level pages. In one page, there should be just about the right amount of links in it. The link should not exceed 100 for more favorable views.
There are certain benefits in having a good HTML sitemap. This generally would assure any potential customer to easily navigate the site, find exactly what they came to look for. The site map page will serve as a tool for your visitors. This way they will opt to visit your site more if they can easily browse and find their way in your web site. It can also ensure that your visitors can very well stay in your web site.
Good links will also ensure you that spiders will locate your web site easily each week. This will make your site indexed by the important search engines online. This will also avoid your site from being dropped.
However, HTML site maps may serve more important purpose than merely as another link to click on. The specific purpose you should consider in having a site map is to make it easier for search engine robots to ‘crawl’ in your web site. Pages are located by search engines through ‘crawling.’ It is a process that goes through the index of a page, following the links and adding the pages to the database.
The problem would come in when search engines fail to locate the page because links are not that accessible. It is the site map that will address this dilemma. Search engines will be given access to the different links in your web site simply by following the site map in your home page.
Here are some important pointers in creating your HTML site map.
1. Get tutorials on how to make your site map. There are available pages online that can give you a step-by-step guide in coming up with a good website.
2. You can also ensure that your site map looks good, to make it more pleasing to the eye of your visitor and to make navigation easier. You can get ideas for a properly designed site map online too.
3. Make sure that your site map will provide also the links to the important pages in your web site. This way your visitors will not get lost. At the same time you can ensure that your guests will still be able to get the general idea of your web site structure. It is advisable that you make links as simple as possible.
4. Make the link to your site map as visible and obvious as possible in your homepage. Visitors should not spend too much time in locating it or else you might end up losing them.
5. A site map serves more like a table of contents of your website. It should provide all of the different sections of your internet site with all the information and data that may be found in each section.
6. Each of the contents in your site map must have a hyperlink to its respective URL.
7. If you will have to give way to numerous links, you can make use of several pages. You could numbers each site-map page or you could also make use of the contents in naming each site-map.
Having an HTML site map will furthermore help you in maximizing traffic to your web site. Just make sure that your homepage as well all the internal pages are properly indexed. Creating a site map will definitely make things more efficient for you. The links to all the pages in your website will be directly connected to your homepage.
Aim high for your internet marketing endeavors. The more links you have to your site, the higher is the possibility of getting a good rank among the major search engines, so don’t hesitate to learn the rules of the game and make yourself a sure winner.
topic : SEO Dos And Don’ts You don’t have to be a SEO expert to make a fortune on the web. Search engine optimization is not complicated at all. It may be exhausting and annoying. You may get frustrated. But it is so easy if you
SEO Dos And Don’ts
You don’t have to be a SEO expert to make a fortune on the web. Search engine optimization is not complicated at all. It may be exhausting and annoying. You may get frustrated. But it is so easy if you know the basic rules. Read the following SEO Dos and Don’ts and start making money.
SEO Dos :
1. Stay natural – Search engines like natural behavior. Remember it whenever you get a tempting proposal to pay for software that will boost your search engine optimization and get you to the top search engine ranks.
2. Links, Links, Links – The online world equivalent to: “Location, location, location”. Links are the foundation stones of your SEO strategy. The quantity and quality of the links pointing to your site are the main criteria that affect your search engine ranking. Never stop creating new links to your site using techniques like links exchanging, articles submitting, affiliate marketing, link buying etc.
3. Page and site optimization – Remember, Search Engines like what human like. Optimize your site according to valuable keywords, you have found on wordcount.com or overture. Make the navigation on your site easy and clear.
4. Automate and delegate – Do not work on your own – use software to automate processes and outsource some of the search engine optimization to others.
1. Do not shoot and forget – Search engine optimization is an ongoing task. You will not see results in a day or in a month. Do not work on one site too much too fast. In other words, add links and pages to your site gradually.
2. Do not optimize only for the best search engine – Google is not the only search engine and all search engine change their ranking algorithms every once in a while. Do your best to get your site in a high place in at least three of the best search engines.
Now that you have read the SEO Dos and Don’ts, all there is to do is work on your sites’ search engine optimization. It may take time but it sure worth it – You can have fun and lots of money. Good luck.
topic : The Importance of Blog Design Blogs have increased popularity over this past months. Many people have started to create their personal blogs to express their thoughts and feelings. Internet companies have also started
The Importance of Blog Design
Blogs have increased popularity over this past months. Many people have started to create their personal blogs to express their thoughts and feelings. Internet companies have also started their blogs to inform consumers on the latest product news and reviews.
Because of this, blogs are also being used as internet marketing media. Before, internet marketing is done by placing banners and links on popular websites, such as news and information sites. Links were also included on newsletters and marketing letters sent to the members of their mailing lists.
Many people spend time reading blogs. People read their friend's blogs, their favorite author's blogs, blogs on topics that they are interested in, and blogs on product reviews. With the increasing popularity of blogging, it is even feared that people rely on blogs to get the latest news.
While getting news reports from blogs isn't reliable, some people look for product reviews through blogs. In some cases, this is more dependable. While it is true that some media persons are being paid to write good reviews about a certain product, blog writers write about their actual experiences on products and services from a company.
Since there are many people who read and start their own blogs, blogs are a good medium to market a product. With the increasing blog traffic means increase in product sales.
Blog traffic can be increased by joining affiliate programs and sites, which will list your blog under a certain search category or name. You can also have your blog advertised in popular websites. This, however, will cost some money and is not advisable if you have just started blogging.
A writer who has just launched his/her blog will want as much traffic as possible to increase advertisements on the site. Also, some advertisers pay every time their link is clicked or the page that has their link is viewed.
When you have increased traffic on your blog, you should try to keep you visitors coming back and recommending your blog to friends and colleagues.
This can be done by having informative or amusing content and good blog layout and design. You may develop your blog's content or you can also acquire the services of a web content writer to provide you with the blog articles.
The blog's layout and design also plays a big role. While most of the companies offering free blog hosting offer pre-selected templates, there are also some that allows customization that if you utilize this feature correctly can increase your blog's traffic.
Here are a few tips to make your blog stand out from the millions of blogs out there that have standard designs.
* Customize the banner
The banner usually has the most generic designs that are common to the blogs from a blogging company or service.
You can personalize this banner by having a graphic with the dimensions of the banner. You can also edit the graphic so that it will also include the title of your blog.
In this case, you can create your own graphic or you can purchase professional looking graphics online for less than .
* Personalizing photos
Of course, most of the photos that you will be posting will be your own. However, if you don't customize the photos before posting them, you may miss maximizing the enhancing benefits graphics can add to the page. Adding photo borders can help the photo stand out from the page.
It can also add to the design of your blog. You can choose a standard border or you can also create your own border which can be associated with your blog's templates.
* Add a favicon
Don't you think sites with icons on the address bar before the website's URL are cool? Many people do. These favicons add a professional look to the URL. These easy to do using photo or graphic editing softwares.
* Check out blog templates, layouts, backgrounds, textures and skins from sites
There are sites that offer free blog templates, layouts, backgrounds, textures and skins. You can make use of these so your blog will not look generic like most of the blogs hosted by the service provider.
* Include RSS feeds
This is a cool way to inform people with newsreaders about your blog headlines. Tutorials on RSS feeds are available on the internet.
* Audio makes your blog more personal
Not only does audio personalizes the blog; it can also keep your visitors coming back. You can try having streaming radio stations, mp3 file or playlists loading with your blog.
If you have signed-up with Google Ad-Sense, which I am sure you would like to do, make sure that the ads are conveniently placed that these will not hinder your readers' ease in accessing the information on your blog.
Try using these tips and you can definitely increase and retain traffic on your blog.
topic : Why Backlinks Are Important For Your Website's Search Engine Ranking Like any investment, your website must start turning a profit as early as possible, and pulling the search engines is a critical component. There are several
Why Backlinks Are Important For Your Website's Search Engine Ranking
Like any investment, your website must start turning a profit as early as possible, and pulling the search engines is a critical component. There are several tools your site can use to get these rankings:
1.Search-engine optimized text
2.Fresh content frequently
3.Links to your site from high-profile websites
4.Traffic to and from your site
The first two are all about how you put your web site together and subsequently work with it. The last one – quality inbound links– has nothing at all to do with your site, and if you work it properly, can give you both great rankings and pull in a surprising amount of traffic from sites other than search engines.
Once you start building up your traffic, your search engine ratings will stabilize, and your site will slowly grow. It's a lot like starting a car – it takes a lot of energy to get it going, but once it's running it only takes maintenance energy.
Article Submissions Services: Getting Those Inbound Links
Most people don't know where to start with inbound links. Do you just email webmasters and ask? Buy advertising? Or do you offer your own site up as a link farm, encouraging your hard-won customers to visit someone else?
None of these are the best bet (though emailing webmasters, over time, is a good additional strategy). The best way you can get great inbound links is by using an article submission service.
These services use article directories, large online repositories of articles donated by webmasters like you, to build backlinks to your site. Each article you donate contains a resource box that points back to your website, in whatever format you desire. And you can donate the same article to hundreds of article directories.
You can do this yourself. But article submissions services know how to find the best directories, and have specialists who can enter your information in the often-tedious and time-consuming directories forms. It may be a better expenditure of your time to focus on that great content and building your business in other ways, while leaving the submissions to experts who can do it cheaply, efficiently, and properly.
Article submissions services understand the search engines and how they examine links, and can use this knowledge to benefit you. And because you can expect the search engines to change their methodology about every four to six months, with major changes every year and a half to a year, these services will always have the most up-to-date information on the best way to use links to enhance your placement.
While you may be able to build your website ranking yourself, it's often better to seek help from people who have done it for years, at least the first few times you submit a site. Article submission services are your perfect ally when you're chasing search engine rankings.
There are only so many directories you can submit to, of course. Once you have maxed out your directory submission, you can start looking for webmasters to trade links with. There are a few things you should seek out in this case. Your link partners should be suitable for you, and you should be right for them as well. You should trade up as much as you can; look for pages with good rankings themselves. Don't trade with a competitor; if you sell similar merchandise or if you're both close together using the same keyword phrase, you should trade with someone else.
But link trading only works once your site has been built up in the search engines. Few webmasters are willing to trade links with a low-ranking site (would you?). For the quickest rankings boost, and for a great foundation that you can really start to work from, use mass articles submissions. It will set you apart and above your competition.
topic : Jagger, Google Analytics, and the Future of Search & SEO Two big things have just happened in Google-land: Jagger and Google Analytics. Together, these two events may have changed the face of search forever. Jagger First,
Jagger, Google Analytics, and the Future of Search & SEO
Two big things have just happened in Google-land: Jagger and Google Analytics. Together, these two events may have changed the face of search forever.
First, let's discuss Jagger... Just like hurricanes, Google updates have names. (A Google update is a change to the way Google determines its rankings. Google makes these changes periodically, and they're universally feared because they can impact dramatically on a website's ranking.) The latest update is called Jagger, and it has search engine optimizers (SEOs) all around the world in a state of panic.
Why was Jagger such a fearful update? Simple... With Jagger, Google once again outsmarted huge numbers of SEOs. You see, many/most SEOs spend their time (and their clients' money) trying to trick Google into thinking that their websites are more relevant and important than they really are. They do this mostly by swapping links, buying cheap links, and placing links on free directories. While there's nothing wrong with these sorts of links (i.e. they're not considered 'black-hat'), they don't really show that the site is relevant or important. All they really show is that the site owner has made a deal with another site owner. In these deals, the incentive for the linking site owner is a reciprocal link, money, or increased link volume. Google much prefers it when the linking site adds the link simply to enhance the value of their content or to increase their own credibility and authority.
In other words, Google wants its search results to contain relevant, important sites, not sites that merely appear to be relevant and important. To this end, Google invests millions of dollars and employs the world's smartest mathematicians to create algorithms which identify sites that are trying to trick them. And that's exactly what Jagger did; and when it found those sites, it simply adjusted their ranking to more accurately reflect their true importance. (Unfortunately, it also demoted some sites which actually deserve a high ranking. It is hoped that these mistakes will be ironed out with future minor updates, but that's a topic for another article...)
From a technical standpoint, Jagger was well described by Ken Webster in his article, 'Google's Jagger Update - Dust Begins To Settle?' - www.webpronews.com/topnews/topnews/Jagger . To summarize, Jagger:
1) Increased importance placed on IBL (Inbound Links) Relevancy?
2) Increased importance placed on OBL (Outbound Links) Relevancy?
3) Promotion of relevant Niche Directories (related to #1 & #2 )?
4) More weight thrown back to PR @ top domain?
5) Increased importance on AdSense placement relevancy?
6) Possible introduction of CSS Spam filtering?
7) Overall Blog demotions?
8) New and unresolved "canonical" issues?
Some more interesting effects were reported by WG Moore (http://www.sitepronews.com/archives/2005/nov/9.html) who runs a number of test sites for SEO purposes. By monitoring the links to his test sites as reported by Google, he established that:
"all reciprocal links had vanished. We think that this is because Google is down-grading or eliminating reciprocal links as a measure of popularity. This does make sense, actually. Reciprocal links are a method of falsifying popularity. Sort of a cheap method of buying a link, if you want to think of it that way... During the second week of the Jagger Update, a few of our reciprocal links did come back up. However, we also noticed that these were from places where we had highly relevant content. They came from articles where we discussed our area of expertise: Web Analytics, or from forums where we had relevant threads. So we feel that these links came back because of content, not linking.
The other group that came back up was one-way inbound text links, regardless of the originating web site. These links also had strong relevance to our web analytics business. In other words, they contained keywords and/or phrases related to our site and its business."
In short, Jagger undid the hard work of thousands - if not millions - of people! As a result, hard-won high rankings and revenues plummeted.
Interestingly, article PR (article submission) came through Jagger seemingly unscathed. My SEO copywriting website www.divinewrite.com , for example, went from no.4 to no.1 worldwide for "copywriter", and I've employed article PR almost exclusively. Whether it was promoted or the sites around it were demoted, one thing is clear: article PR is one of the best ways to obtain a high ranking.
The second monumental event to occur recently was Google Analytics - www.google.com/analytics/index.html . Google Analytics is a free web-stats solution which not only reports all the regular site stats, but also integrates directly with Google AdWords giving webmasters and insight into the ROI of their pay-per-click ads. According to Google, " Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site."
Why is this such a landmark move? Because for the first time ever, Google will have access to your real web stats. And these stats will be far more accurate than those provided by Alexa - www.alexa.com . Furthermore, Google's privacy statement says: " We may also use personal information for auditing, research and analysis to operate and improve Google technologies and services." - www.google.com/intl/en/privacy.html . Now let's put two and two together:
1) Google is 'giving' every webmaster in the world free access to quality web-stats.
2) Millions of webmasters will accept this 'gift', if only because it integrates directly with their Google AdWords campaigns.
3) Google will then have full access to the actual web stats of millions of commercial websites.
4) Google will have the right to use these stats to develop new technologies.
5) What's the next logical step? Google will use these statistics to help determine its rankings, of course!
It should come as no surprise. It's been on the cards - and frequently discussed - for a long time. For example, Jayde Online CEO, Mel Strocen, recently published an article on this very topic, ' The Future of WebSite Ranking' - www.site-reference.com/articles/Search-Engines/The-Future-of-WebSite-Ranking.html . She quite rightly asserts that:
"Google's "democratic" vision of the Web will never be achieved by manipulating algorithm criteria based on content. It will only be achieved by factoring in what is important to people, and people will always remain the best judge of what that is. The true challenge for search engines in the future is how to incorporate web searcher input and preferences into their ranking algorithms."
In fact, the Jayde Online network already owns and operates a search engine, ExactSeek (http://www.ExactSeek.com) which incorporates user popularity statistics in its rankings.
The Future of Search & SEO
To date, ExactSeek is the only search engine which uses visitor stats as criteria for its rankings. But Google isn't far behind. We all know that Google specializes in taking a good idea and implementing and adapting it brilliantly. This is exactly what we'll see in this case. By combining link popularity and user popularity statistics, Google will be the only major search engine to consider both what other sites think of your website and what your visitors think of your website. And because they have the most advanced algorithms for assessing link popularity, and will soon have access to the farthest reaching, most accurate web stats to assess user popularity, its competitors will be a long time catching up.
So if that's the future of search, what's the future of SEO? The future of SEO is undoubtedly one where:
• one-way text links from relevant pages continue to be the most valuable links
• reciprocal linking continue to decline
• the 'shotgun' approach to link buying declines
• mass email link requests decline
• free directory submission declines
• niche directory submission increases
• article PR (article submission) increases
• article submission sites (e.g. EzineArticles, GoArticles, and ZapContent.com) play a much bigger and more important role in helping online publishers locate quality articles (due to the increasing article volume)
• user popularity is just as important as link popularity, which means:
o the quality of article PR improves in order to increase site traffic, credibility, and loyalty
o the quality of website content improves in order to convert traffic and encourage repeat visits
Clearly, the choices for SEOs will be pretty much limited to paying for links at niche sites and/or engaging in article PR. Being an SEO copywriter, I may be a little biased, but for mine, article PR is the hands-down winner in this comparison:
• It satisfies Google's criteria for relevance and importance. Linking site owners include your article and link because, in doing so, their site becomes more useful to visitors, and their business gains credibility and authority.
• It generates hundreds of free links quickly enough to make it worth your while, but not so quickly as to raise red flags at Google (in the form of link dampening).
• Links are permanent and you don't have to pay to keep them there.
• You get a lot of qualified referred traffic who already trust you and your expertise. This satisfies Google's visitor popularity criteria, while at the same time bringing you a lot of extra customers.
(For more information on article PR, read ' How to Top Google with Article PR' - www.articlepr.com/SEO_Article_Submission.shtml .)
The lesson from Jagger is, don't try and trick Google! They've got more money and more brains than virtually any company in the world. It'll only end in tears! Don't spend time and money trying to make your site look important and relevant. Instead, spend that time and money actually making it important and relevant! Content - the real content behind the optimization - is the answer. After all, whether it's an article or a web page, it's the content that keeps 'eyes on paper', and that's what it's all about.
topic : A Technical Process for Web Amplify With SEO Delhi you get a considerable growth in the number of searches in Google since December 2007, which helped in cementing its position as the top search engine. Google posted 4.8
A Technical Process for Web Amplify
With SEO Delhi you get a considerable growth in the number of searches in Google since December 2007, which helped in cementing its position as the top search engine. Google posted 4.8 billion searches in the month of March 2008, which is 25.5% more than the searches done in March 2007.
Google posted a considerable growth in the number of searches done in March 2008 over the year, according to the monthly report on search engine shares released. Though there is a slight raise in the number of searches done through Yahoo, there is a clear decline in Yahoo search engine market share when compared to March 2007's performance. MSN performed better when compared to previous month and also over the year, both in the market share and the number of searches in March 2008. Social Bookmark Submission Social Book marking services called: Social Media Optimization or Social Media Marketing. Social networking websites are getting a lot of attention these days including Dig, delicious and My Space. Along SEO Delhi you get the buzz, these sites are also generating a lot of traffic! It’s a fairly new advance in generating qualified web traffic to your site. Social book marking helps to drive quick traffic and to pass PR effect as they are high PR websites. Paid Directory Submissions is today’s search engines are giving more weight to Paid Directory links. In SEO Delhi the reason for this is that these paid directories such as business.com, avivadirectory.com, the open directory and about two dozen other top directories are human edited directories that only allow relevant and quality websites to be submitted. Paid directories are high PR directories and have strong back-links which eventually help your website to climb up in search engine results and pass the PR effect. Paid directories normally take 24-72 hours to approve your links and listing.
In SEO services Delhi you get blog submissions as more and more people are getting involved with the internet and as more websites, blogs, news services, and other online resources continue to grow in number and variety it becomes vital for all websites and blog owners to maintain high visibility and exposure for the content being generated by closely following the major distribution media. Blog submissions will bring traffic to your website, boost your PR, and give your website the prestige it needs to rank high in the search engines.
topic : Search Engine Optimization (SEO) - Boost Your Website Traffic Search engines bring more than 80 percent of the traffic for small to medium websites. This tells exactly how important it is for small and medium websites to
Search Engine Optimization (SEO) - Boost Your Website Traffic
Search engines bring more than 80 percent of the traffic for small to medium websites. This tells exactly how important it is for small and medium websites to optimize their web structure and pages for search engines. Optimization of your website for search engine includes many aspects: website content, keywords, URL, meta-tag, back links, etc. Let's explain it one by one.
Select the right keywords. You can pay a visit to your competitors' websites (only those with top-ranked search engine placements). Through analyzing their web contents and meta tags, you can easily find out the keywords they are using. Overture keywords selection tool can also provide you valuable information. Open your favorite browser, enter inventory.overture.com/d/searchinventory/suggestion/, type in the search box your keywords or phrases and see how many times they were searched last month. Select those with high search frequency. Google also has a similar keyword selection tool at adwords.google.com/select/KeywordSandbox. You can have a try of both of them and balance the search results.
Target your web site content at selected keywords. After finalizing the keywords, you can now build up your web pages with them. But, be careful, don't overuse any keywords on your web pages. Overuse of keywords may make search engine spiders think you are spamming and get your website banned. How can I judge overuse or not? Go to www.gorank.com/seotools/ to have a check of your keywords density, make sure it is within a reasonable range.
Make search engine friendly URLs. Although some of the search engines can follow all dynamic URLs, like www.scriptmenu.com/detail.php?id=25257, some of them still prefer static URLs ended with html, htm, etc. To make search engine friendly URLs, you can create real static pages, but you don't have to. The web server URL rewrite engine can make this job much easier by reinterpreting the URLs before getting actual pages. If you need more help or tips on how to implement URL rewrite model, follow the link www.scriptmenu.com/detail_24379.html and get a tutorial.
Get quality backward links to your page. Although keywords optimization of your web pages can improve significantly your search engine placement, it is still far from sufficient to get your pages top ranked. You have to get some quality backward links to your websites. You need at least 35 quality back links to make google going to your web site and take a look at you. You can get these quality links by submitting your site to high-ranked web site directories or by writing some quality articles and then submitting them to the high-ranked online article archives. Many other ways exist, but remember, only backward links from quality web sites count. Websites poorly indexed or with very low search engine ranking have no value to you.
Keep on improving your website. By keyword optimization, URL optimization and quality backward URLs, your website should have gotten remarkable search engine placement. However, the placement is not static, you competitors are optimizing their websites and trying to kick you out of your current position. To maintain a good search engine ranking, you have to keep on improving your website. Keep on optimizing your website navigation, content and structure. Keep on getting more quality links from top-rated sites.... The battle for top search engine positions will never end. Good luck, :-)
topic : Search Engines Positioning – The Best Ways To Get Your Blog Blasted Through The Internet Part of blogging for profit is making sure you show up in search engine searches. There are a number of ways to make that happen. Some
Search Engines Positioning – The Best Ways To Get Your Blog Blasted Through The Internet
Part of blogging for profit is making sure you show up in search engine searches. There are a number of ways to make that happen. Some are simple and obvious, while others take a little know-how. So what should you do to get your blog blasted through the internet? Here are a few tips that may be able to help you show up higher on search engines and thus generate more traffic. You know what more traffic means, right? It means a better chance at making an extra buck with your blog.
First of all, as much as it may seem like a hassle, you need to do your own marketing. When you generate more traffic on your own, the search engines start to notice and your ranking will improve. The first thing you should do is get your blog registered everywhere you can register it. Go to all of the lesser search engines as well as the more popular ones and register the site everywhere you can. In addition, register with all of the blog directories you can find out there. You can barely log onto the internet without bumping into a blog directory. So, with that in mind, make sure that all of those have your blog in them so that those searching blogs will have a better chance of finding yours. Remember, this is about getting traffic and getting a search engine ranking. You can do neither if nobody knows you are out there in the first place.
It gets said over and over again regarding blogs, but make sure your content is high quality. That quality comes from writing in proper style. You should make sure your sentences are complete, when capitalization is needed make sure you do it, put your commas in the right place, and use periods. In addition, make sure you are putting interesting and useful information out there so that you will get as many return visitors as possible to your website. In addition to getting people to look at what you are saying, you want to get them coming back. If you want that search engine ranking, then you need to keep the hits to your site coming and coming often.
Another seemingly obvious thing you can do to drive up traffic and thus your search ranking is to update regularly. Make sure your blog is something you are caring for regularly, like you would anything else. People will come back if they know that new and fresh content could possibly be there. You should be posting at least once a day if not twice to ensure that new visitors are getting good content and that returning readers are seeing something fresh that makes them want to stay. Again, get those visits up and the search engine rankings will come right along with them.
You also want to make sure that when people log onto a search engine seeking out information that they find you as often as possible. To do that, you should make sure that many of your posts are search engine optimized. Have certain keywords and keyword phrases in mind as you start each post. When you go to revise, then, make sure they are appearing early in your post with frequency, and then sporadically throughout the rest of the post. This is an important move since most people on the internet find their information through the use of search engines. If you have specific phrases they are looking for then you are more likely to get more hits from those seeking information on the subjects about which you are writing.
If you are going to blog for profit, then it is crucial to get traffic to your site. To get traffic to your site you want to rank as highly as possible in search engines. There are a number of ways to get your ranking up, but it does require your dedication and work. First of all, make sure you do your own marketing. In one of those cruel twists of irony, the best way to get your traffic up is by getting your ranking higher and to get your ranking higher you need to get your traffic up. So register with blog directories and search engines, update your blog regularly, publish good clean content, and optimize your information with keywords and keyword phrases whenever possible without hurting the quality of your posts. Get that traffic up, market your site, and follow the simple tips above and you can blast the internet with your blog.
topic : A Do-It-Yourself Search Engine Optimization Technique That Will Work Miracles For You? It is hard to imagine do-it-yourself search engine optimization actually working. It is even more difficult to believe that it can be
A Do-It-Yourself Search Engine Optimization Technique That Will Work Miracles For You?
It is hard to imagine do-it-yourself search engine optimization actually working. It is even more difficult to believe that it can be done using mostly free tools. But then that is one of the really wonderful things about the World Wide Web - there are so many different ways of skinning a cat or doing the same thing and knowledge can save you more than just a fortune.
Besides the truth is that so many web sites that are huge and popular today got where they are through the do-it-yourself search engine optimization efforts and skills of an individual.
Before delving into the techniques that can be used for search engine optimization, it is useful to appreciate what search engines really look for and the reason why most web sites find it so difficult to deliver.
What Do Search Engines Look For?
In most of the search engine articles you read these days, search engines are portrayed as being quite similar to some serial-killing monster with no clear motives other than to kill and destroy. For instance shock outrage and puzzlement are always expressed when leading search engines change their rules.
The problem is that most people forget that the competition between search engines today is so keen, such that their main motive can only be one thing - to become the leading search engine, and when they get there. To retain that position for as long as possible. It is rather obvious that to achieve this objective they have to remain very focused on the customer. The search customer or client, is the person using their favorite search engine to seek all sorts of information. Everybody prefers to use a search engine that is as quick and useful as possible in getting them the information that they seek. It's really that simple. All changes in policies and rules can only be driven by one thing and one thing alone - to become better in the eyes of he customer.
In deciding your page ranking, search engines will look for links to your sites and not just any links, but quality links meaning sites that have a higher ranking than you do. This tells search engines that other sites they rank highly are linked to you and therefore you must be a useful site and therefore deserve a high rank.
The Biggest Obstacle To Getting Enough Good Links To Please Search Engines
Folks are often advised to submit their sites to search engines and high pagerank directories. The problem is that many of these sites will charge you dearly for the privilege of being listed with them. Yahoo for example charges about 9 annually for a site to be listed in their high traffic directory.
The secret to bear in mind here and what most folks do not know, is that many of these sites that ask for so much money will list you almost immediately and for free if you have good quality links pointing to your site. It is that customer driven motive we were talking about again. Good quality links are links from sites that the search engine already ranks highly. The assumption here is that since you have received a vote of confidence from sites that are already held in high esteem by the search engines, then you are also bound to be a useful site that customers who use the search engine will find useful. The higher page ranking you will receive, as a result will mean better search engine visibility for you and naturally, much higher traffic.
Another strategy used to try and gain quality links is to make an effort to submit your site to various directories for free listing, but it will usually take months for one directory to accept your site.
A Powerful Do-It-Yourself Search Engine Optimization Technique
The way to do it is to start off by creating a web page on your site with a list of links. The idea here is to be adding links to other sites on your links page in exchange for the sites doing the same for you. You will of course be careful to concentrate your efforts on getting links from high page rank web sites. It is advisable to find sites that are related to your product or service.
Usually, to make search engines happy, you should limit each reciprocal links page to 50 links only.
Most sites maintain their reciprocal link pages using LinkMan script from PHPJunkYard. You can download this php script from phpjunkyard.com. The really amazing thing about LinkMan script is that it allows a site's visitors to add their links immediately after they add links to the site on their own pages. What his menas is that using the LinkMan script you just need to find the desired sites, add their link to your reciprocal links page, and you can immediately add your link to theirs.
Be careful to meet the requirements of the LinkMan script one of which is to place a notice on your links page stating: "Powered by Link manager LinkMan 1.02 from PHPJunkYard - free php scripts."
The Easy Way To Find High Page Rank Sites
You can easily find sites using Linkman by searching on Google for the exact phrase; "Powered by Link manager LinkMan 1.02 from PHPJunkYard." You can also change the phrase to find sites using earlier versions of LinkMan.
Visit the link pages on the sites with a browser showing their Google pagerank. As soon as you come across a site using LinkMan that has a high Google page rank, simply add their link to your reciprocal links page and then add your link to theirs and you are done. You can then move on to find yet another site that you would like to link to.
It is difficult to beat this amazing, free and instant search engine optimization (SEO) technique that is quick, easy to use and extremely effective.
topic : Jagger Algo Update Part-2 This is the second part of the Google Jagger update discussion. The first part of this article discussed the overview of how and why Google needs to update its website ranking algorithms periodically.
Jagger Algo Update Part-2
This is the second part of the Google Jagger update discussion. The first part of this article discussed the overview of how and why Google needs to update its website ranking algorithms periodically. This article shall discuss the specific areas the Jagger update has altered in the Google algorithm.
Sources at Google claim that the changes we see are part of 3-phase update (Jagger1, Jagger2 & Jagger3). At the time of writing this article, we are in the completion stage of Jagger2 update. The Jagger3 update is expected to be rolled out over the next few weeks.
Jagger Update 1
The Jagger 1 update pre-shocks actually started with a string of back-link updates that began in September 2005 and continued into middle of October 2005. In mid October, Google updated its PageRank database for public view. Usually updated once a quarter, the PR update always creates a stir. While most SEO professionals heavily play-down the importance of PR in ranking, the legacy of its importance is so deep-rooted in the minds of most webmasters, that it is difficult to shake it off as an insignificant ranking parameter.
Jagger Update 2
It is believed that the Jagger 2 update is now complete and replicated to all the data centers of Google. However, you may still notice some fluctuations in the rankings as things stabilize for each update. We are now at the threshold of the 3rd phase of the Jagger update, which is expected to initiate sometime in the second week of November 2005.
From what we have studied so far, Google has re-engineered several aspects of its algorithm. Amongst other aspects we will know as things roll out, we believe it has altered the impact of the following:-
1. Value of incoming links
2. Value of anchor text in incoming links
3. Content on page of incoming links
4. Keyword repetitions in anchor text
5. Age of the incoming links
6. Nature of sites linking to you
7. Directory links
8. Speed and volume of incoming links created
9. Value of reciprocal links
10. Impact of outbound links / links page on your website
11. Sandbox effect / age of your site, domain registration date
12. Size of your site's content
13. Addition and frequency of fresh content update
14. Canonical / sub domains, sub-sub domains
15. Multiple domains on same IP numbers
16. Duplicate content on same site or on multiple domains
17. Over-optimization, excessive text markup
18. Irrational use of CSS
We are studying various aspects of the Jagger algo update and are closely monitoring the impact of changes in each of the above mentioned parameters and many more not mentioned here. We shall be discussing the impact of each of these aspects in the next parts of this article, which are likely to be written once the Jagger3 update and our study of it is complete.
In the meanwhile, we'd like to give out a word of caution – If you have suffered drop in your website rankings, do not do any drastic changes on your website until the Jagger3 update is fully implemented and stabilized. There is a delicate balance and inter-dependence of all these parameters that can bring back your ranks once the Jagger3 update is completed.
topic : Blogging 101 Blogging 101 is mostly about the blogging vocabulary. To understand blogs, you need to know the terms blog, platform, domain, and web host. Once you have mastered these key elements of blogging, you
Blogging 101 is mostly about the blogging
vocabulary. To understand blogs, you need to know
the terms blog, platform, domain, and web host.
Once you have mastered these key elements of
blogging, you can enter any conversation about
blogging with confidence. After you know what
exactly a blog is, you will be on your way to
passing the final exam of blogging 101.
Blog is short for weblog, which simply means a
series of online posts presented in reverse
chronological order. That's all! Most blogs are text,
but there are also photo blogs and video blogs. The
rest of blogging 101 has to do with the technical
side of things. If you are setting up a blog, you will
need a platform, a web host, and a domain. A
blogging platform is a computer software program
that allows you to write posts and to update your
blog. Your platform is also what you use to design
the look of your blog, from color scheme to font
size. The web host is sort of like the virtual file
cabinet where your blog is stored. Your computer
communicates with the host when you upload or
edit a post. The domain is the online address of
your blog, and usually ends in ‘dot com'. Now that
you know what a blog is, what a platform is, and
what domains and hosts are, congratulate yourself!
You have passed blogging 101.
(Word count 238)
topic : Get A Better Web Master? SEO Delhi Services company e-Fuzion registers capitulation which is a single and nearly everyone significant ladder within the search engine optimization. These processes facilitate in the direction
Get A Better Web Master?
SEO Delhi Services company e-Fuzion registers capitulation which is a single and nearly everyone significant ladder within the search engine optimization. These processes facilitate in the direction of achieve a huge quantity of external relations most important to encourage the web site from the associated pages. On the other hand listing capitulation is somewhat unbreakable along with schedule occupation. As well as this is individual of the motivation why numerous webmasters stay away commencing this process to boost Google sheet position plus get better? On the other hand the technique under definite deliberation has proved itself at the same time as an effectual one. That is why SEO Delhi Services company e-Fuzion proffer website index compliance on fairly autonomous penalty on the international netting. Every one you require is presently to organize index surrender with we resolve receive of the additional. Why you ought to desire our services? While you exercise labor-intensive book capitulation you carry out not be acquainted with whether this or that index resolve present your net location. On customers favor SEO Delhi Services company e-Fuzion talented to make sure 100% website obedience in at slightest 800 address list. Furthermore, we present you one more alternative – your net location capitulation to over 1200 address list so as to be SEO welcoming ones. This is too a substantial benefit of our service.
topic : Make a Thriving Site SEO Delhi company e-fuzion is the cheapest and may be most effective way to generate real traffic to your web site. It some time referred to as Bum Marketing, SEO Delhi company e-fuzion is just work
Make a Thriving Site
SEO Delhi company e-fuzion is the cheapest and may be most effective way to generate real traffic to your web site. It some time referred to as Bum Marketing, SEO Delhi company e-fuzion is just work and where you do not have to hire out to experts to contract for your endeavor. Although many site owners do contract with this SEO Delhi company e-fuzion because of lack of information but those are particularly well known about search engine optimization process they particularly know about the idea and creativity of SEO Delhi company e-fuzion. SEO, search engine optimization is the cheapest and may be, most effective way to generate real traffic to your web site. It some times referred to as a blooming business for web site promotion. It just works as a god promoter and good advertiser of a particular web site. SEO Delhi company e-fuzion did its search optimization process clearly and classically. It just uploads the ongoing process that takes some time and effort, but with a little bit of fortitude, Search engine optimization process will get your site a high ranking on Google and the other entire search engines if this are your ambition. This does take some work and patience. SEO Delhi company e-fuzion chooses particular key words; it provides certain key words based articles with SEO Delhi Company e-fuzions back link which embedded into the article. There are many Search engine optimization company available in the market but SEO Delhi company e-fuzion is the only one which provide you better service with creative techniques. And its every work totally depends on e-fuzion Company’s whole team power. It’s a leading organization which makes web sites life more gigantic. It brings awesome ranking as comparing with other service provider. This SEO Delhi company e-fuzion get indexed on a regular schedule by the search engines spiders, and now become your site indexed with the other articles site.
There fore, for more SEO Delhi Company e-fuzion’s mission is to optimize articles is written by with in limited words plus creativity. Search engine optimization process repeated the key word phrase and if you want to target for Google about six different times within the articles. If your articles are interesting and well written then SEO Delhi company e-fuzion makes sure that your site must be achieving a good ranking. This search engine optimization company makes your site more memorable with a little bit of practice.
topic : SEO at seoclient.com Search Engine Optimization Methods: Be Favorite of Both Search Engines and Visitors Search Engine Optimization! It’s nothing but a smart and effective strategy to attract search engine bots to your
SEO at seoclient.com
Search Engine Optimization Methods: Be Favorite of Both Search Engines and Visitors
Search Engine Optimization! It’s nothing but a smart and effective strategy to attract search engine bots to your website and get hold of targeted traffic. Undoubtedly, SEO is a complicated and often thought to be very technical issue. All major search engines including Google, Yahoo and Overture employ complex algorithms and sophisticated technologies to offer quality and relevant information to their users in the most comfortable and easy way.
Let’s make it simpler to understand. Whenever you want to look for some information, you enter a keyword or phrase in any search engine. At a single click, system provides you with a list of relevant web sites that may range from few to thousands depending upon the popularity of keyword or topic. It is very obvious that user will rely upon Google and find the top ten sites as most relevant. So, in order to get your product in eyes of your potential customers, your website needs to be among the top ten or as close to the top as possible.
Now we can say that SEO is all about making your site attractive to the search engine system so as to be among the top search results. Well, getting an idea about SEO techniques should be your next target. Here I am giving you some winning methods applying which you'll be well on your way to creating or running a search engine friendly website.
Get High Quality Content
Internet users always look for and prefer relevant and high quality content. Another good reason is that search engines prefer giving high ranking to the sites that have best content. So, focus on having really good and interesting content for your site in order to attract both search engines and users.
Target The Right Keywords
Target the keywords that are most popular among searches. Look for the keywords that are frequently searched by your potential customers. They are normally very generic. And here the smart idea is about using the same searchable keywords in your content as well. Another thing you should keep in mind is the relevancy of keywords. The search engine system compares the page titles, the keywords and the content of your website to make sure whether the site is relevant. So, you need to be smart enough to provide the search engine a good reason to list your site among top ten results based on its search criteria.
Avoid Repeating Keyword Phrases
Better said Spamming, repeating keyword phrases can kill your site. Neither users not the search engines like spamming. So, this mistake can get you into trouble with the search engines.
Update Your Site Frequently
Search engines love fresh content. Moreover, frequent updating keeps your regular users as well as search engine bots interested in visiting your site again. Now, updating doesn’t mean just tweaking but having a steady stream of fresh content flowing into the pages.
Say NO to Hidden Text
Use of hidden text is one of black hat methods for SEO that may sound effective but can get your website penalized if caught by search engine system. This technique can fool human visitors but not search engines. So, its better to stay away from any of black hat methods to avoid unwanted situations, like getting penalized or even much lower rankings.
Get Incoming Links From Relevant Sites
Focus on link building. Keep an eye for quality one way links. Be it via press releases, directory submissions, or article marketing; try getting new incoming links to your website.
Well, once you start focusing on these winning and long term optimization techniques, you’ll find a noticeable improvement in your rakings without bothering much about the search engine logarithms and criteria. There is no end to things that you should do and shouldn’t do for SEO, but above methods have definitely have worked for years, and no doubt going to work for the foreseeable future as well.
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topic : YAHOO! SITE MAP: A USEFUL INTERNET MARKETING TOOL A website refers to a compilation of Web pages that can be typically accessed through a software package, commonly known as a Web browser (one example is the HTTP on the
YAHOO! SITE MAP: A USEFUL INTERNET MARKETING TOOL
A website refers to a compilation of Web pages that can be typically accessed through a software package, commonly known as a Web browser (one example is the HTTP on the Internet). These pages, which are essentially documents that are in the HTML or XHTML format (HTML stands for Hyper Text Markup Language), are accessed from a 'common root URL' - or the website's homepage (as most people know it). From this homepage, the visitor/Internet user can browse or look through the entire website either with the use of the hyperlinks or the URLs of the different web pages.
Viewed on computers and other devices that are capable of connecting with the Internet (such as PDAs and cellular phones), websites can be grouped into numerous types, depending on their use or the services that they offer. Some of them include the following:
· Archive site - maintains and protects electronic contents that are valuable to the point of extinction.
· Business site - promotes a business or a service.
· Commerce or eCommerce site - offers goods for sale.
· Community site - allows people with related and similar interests to communicate with each other (either through chat or message boards).
· Database site - searches and displays a particular database's content.
· Development site - provides data and sources that are related to software development and web design, among others.
· Directory site - contains wide-ranging contents that are usually divided into categories and subcategories.
· Download site - allows users to download electronic contents, such as game demos and software.
· Game site - provides a 'playground' where people meet and play.
· Information site - contains data or content that have the sole purpose of informing visitors (not for commercial purposes).
· News site - dispenses or distributes news and commentaries (similar to an information site).
· Pornography site - shows pornographic videos and images.
· Search engine site - provides general information and serves as a 'gateway' for other sites and resources (can also be a web portal site).
· Shock site - shows images and other materials that aim to offend viewers.
· Vanity site - a personal site that is run or maintained by an individual or a small group, the contents of which can be of any information that the site owner wishes to include.
· Blog site or blogs - registers online readings and posts online diaries or discussion forums.
· Wiki site - allows users to collaboratively edit the contents.
Yahoo! is perhaps the most famous example of a very large website. The most popular and widely-used website, Yahoo! is a mixture of the different types of sites - it is a directory site and a search engine site, among others.
Because of the enormous (and diverse) amount of information that it contains, the Yahoo! site map is an extremely useful feature in the Yahoo! website.
A site map is a web page that lists the entire pages on a web site. Organized in a hierarchical fashion, site maps can be in textual or visual form (a diagram or an image).
The Yahoo! site map serves as a blueprint for the Yahoo! website. Similar to a book's Table of Contents, the Yahoo! sitemap makes it easier for visitors or users to find specific information or pages on the Yahoo! web site without having to browse many pages, because the site map gives an overview or a visual outline of the Yahoo! web site, with each location provided with active links to enable the user to directly move to a specific location.
In addition, the Yahoo! site map allows web developers to put out links from across their sites, making it easier for search engine robots (or engine spiders) to find these pages.
Because the Yahoo! site map improves the search engine optimization of a site, this feature can be considered a valuable tool for online marketers, whose aim is to stimulate and direct traffic to their web sites.
Note, however, that the Yahoo! site map can only give you the 'basics'. Because it is important for web marketers to 'rank high' on main search engines, an effective web marketing strategy that promotes your web site is also very much needed. Listed below are some search engine strategies to consider:
1. Write a descriptive page title at the top of your webpage that avoids 'filler' words like "the" or "and".
2. Incorporate descriptive keywords on your home page, along with your business name. This is called "keyword prominence".
3. Include a Description Meta Tag at the top of the web page. This refers to the sentences (1 or 2 lines, with a maximum of around 255 characters) that describe the content of your web page.
These are just some of the many techniques that you can employ to get more users to visit your website. The important thing is to focus on keywords - and let Yahoo! site map do the rest.
topic : A Superior Method to Heat Online Promotion The main aim of SEO services Delhi is to achieve the results through scientific, analytical, effective, and ethical SEO practices. It is normally conventional fact that search engine
A Superior Method to Heat Online Promotion
The main aim of SEO services Delhi is to achieve the results through scientific, analytical, effective, and ethical SEO practices. It is normally conventional fact that search engine optimization is probably the most effective Internet marketing Investment. The most essential of all is to access SEO services Delhi that are class- apart. Online marketing is defined as strategies for internet related performance which certify to reach the objective buyers straight or ultimately. It comprise promotion performance such as opt in email campaigns, web casts, portal side media, news letter funding, great copy writing, web site design, online promotions, linking, search engine optimization and search engine sub missions.
There might be a great leadership given to the clients to develop modified strategies that will help improve their search engine rankings considerably. The aim behind SEO services Delhi is to get to the top and help the customers reach there as well. The knowledge and experience used in this area will help you get a piece of the pie, which you might be losing otherwise to your aggression.
SEO services Delhi provide all the modern facilities to develop website, which can really make the difference on your site by tweaking your project for better rankings. The search engine optimization helps to bring good ranking.
It’s a truly sustainable long term solution to your traffic woes which is a process that has been optimized for search engines as it can stay at the top for long periods of time. A well optimized website plays an essential role in any search engine marketing strategy. Search Engine Optimization always helps you to capture targeted traffic for the people who are already looking for the product or service you offer.
SEO services Delhi works as seller for your website. It just counts how many times your website should open by people. The aim behind this is to get to the top and help the customers reach there as well. There are exclusive and advance SEO techniques used by the search engine optimizers who have very vast and rich experience in professional Search Engine Optimization Services.
topic : 3 Steps To Getting Hundreds Of Backlinks To Your Website Absolutely FREE Link Popularity as you know plays a BIG part in your websites ranking within the Search Engines. So, the basic breakdown is, the more links pointing
3 Steps To Getting Hundreds Of Backlinks To Your Website Absolutely FREE
Link Popularity as you know plays a BIG part in your websites ranking within the Search Engines.
So, the basic breakdown is, the more links pointing to your website, the higher up the search engines will rank your website.
More importantly though is getting those High PR websites linking back to yours.
The question at hand is... "How can I get those High PR links without having to buy High PR links and/or spend countless hours surfing the web for link partners with the possible potential of being denied?"
And as webmasters, we can not afford to waste time, especially if your starting out on a part time basis.
We must utilize every minute we can to getting the most out of our efforts.
So with that being said, I'm going to reveal to you the 'Back Door' strategy I use for getting those High PR links to your website Absolutely FREE and have them begging you to come back.
And the cool thing is this can be done following these 3 steps I'm about to mention so pay attention because if you do just this, you will not only get hundreds of backlinks to your website, you'll also get hundreds, if not thousands of Targeted visitors to your website at the same time...
...all for FREE!
Are you ready?
Good, because I am.
Step #1 . First you must write an Article.
The first step is to write an related article about your Product or Service that draws the reader in and gets them to click through to your website once they finish reading it to find out more about you and your Product or Service.
Now, your probably wondering why you have to write an article.
Well, it's real simple actually because what do you get to put at the end of your article?
Your 'Resource Box' with your website information and most important of all... your URL pointing back to your website.
So when someone chooses to publish your article in their newsletter or on their website, blog or article directory, they MUST add your 'Resource Box' with your website information and URL.
I know some of you are saying... "I don't know how to write an article" ... well, your not alone.
Here are a few resources I've put together for you so you can get the basic idea of How-To structure your articles with ease or get someone else to write them for you.
The first is an article I wrote called... THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour.
It will show you How-To structure your articles for easy writing. www.internetwondersezine.com/article_11.html
The second resource is Elance.com - www.elance.com - which is basically a place where you can go and submit a project by category and freelance writers, etc. will then bid on your project. You pick the winner and you set the budget.
This will get you started in the right direction.
Remember, your article is the Nuts and Bolts of this 'Back Linking' strategy, so make sure you put some effort into it to get it as much exposure as possible.
Step #2 . Submit your article to Article Directories.
This is the next step and an important one at that because this is where your article or articles are going to get picked up by website owners and/or ezine publishers who are in constant need of fresh, quality information to feed their audiences hunger for information.
There are literally hundreds of Article Directories out there and thousands of ezine publishers looking for quality content on a daily basis. And if they choose your article for publication, they must include your 'Resource Box' with your websites information and URL.
It's all about the numbers. The more Article Directories and websites you submit your articles to, the more potential Backlinks you'll get to your website.
And since Article Directories have recently adopted RSS(Real Simple Syndication) technology into the mix your articles will even get More mileage without you lifting a finger, creating even more Backlinks to your website.
More on RSS in a minute.
Are you starting to see the Power behind writing your own articles.
I hope so.
Step #3 . Create your own RSS Feed for your articles.
This last step is a very Powerful step as well.
What you need to do is set up your own RSS Feed for your articles.
Now, if you don't know what RSS is here's the basic definition...
RSS is by definition - an acronym for 'Real Simple Syndication' or 'Rich Site Summary', and the .XML extension is the format used for distributing your news headlines via the Web, which is known as 'Syndication.
'Syndication' is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, subscribers and/or readers who subscribed to your RSS Feed.
The easiest way for you to do this is to set up your own Blog either through...
Wordpress.org - www.wordpress.org
Blogger.com - www.blogger.com
Wordpress is a little more advanced so I recommend if you don't have alot of experience with Blogs or installing scripts that you go set up a Blogger blog which will only take you less than 5 minutes to do.
I'm just giving you some options, that's all.
Once you've set up your Blog the only thing left for you to do is add you articles.
TIP: Make sure you hyperlink your URL and use Anchor Text with your most targeted keywords. By doing this the Search Engine spiders will rank your website higher under that keyword term you specify in your Anchor Text.
After you've added your articles all you have to do now is submit your new RSS Feed to RSS Directories and RSS Search Engines.
Here's a few resources for you to get started with.
Ping-O-Matic - pingomatic.com
RSS Top 55 - www.masternewmedia.org/rss/top55
Now I know I dumped alot of information on you within this article so just take it Step-By-Step because once you implement it properly it will benefit you for years to come with Backlinks to your website and FREE targeted traffic via the Search Engines, Website Owners and eZine Publishers.
topic : Impact of Press Release in SEO All companies want to brag something about their products or services. Owners always want to let the whole world know about their companies to get more customers and to increase their sales.
Impact of Press Release in SEO
All companies want to brag something about their products or services. Owners always want to let the whole world know about their companies to get more customers and to increase their sales. This is where online marketing takes place.
You must have a good online marketing strategy to have a successful online business. There are lots of ways to capture the attention of your potential customers. You can have all the available advertising tools online such as advertising on the search engines, online advertisements, affiliate programs, newsletter distribution through email and a lot more.
One of the best ways for cost effective marketing is creating a press release for your site. There are many press release services available on the Internet, you can choose whether you like it to be free or paid. Of course there were lots of differences between those two services. On free press release services, the features are limited. Like on some press release distribution sites, you cannot insert HTML tags, and you cannot upload your images. On the other hand, paid press release services can have your release featured on their site. In short, your release can be more visible. But keep in mind that money alone will not guarantee that your press release is read by your targeted visitors. You must also have an appealing announcement to attract visitors and readers.
Creating a press release for your site is not enough, you have to take another step, which is publishing your release and getting it read by your targeted readers. Publishing a press release can help your search engine optimization work. By having your link on your release pointing to your site, you can acquire more backlinks and you can also boost your web site promotion.
Acquiring backlinks is very important in search engine optimization. The more backlinks you have, the greater the possibilities to have a higher page rank in Google. The higher your page rank, the greater the possibilities to have a higher search position for your particular keyword. The higher your search engine position, the more traffic you get for your site. Remember that most of the researches only click those links on the top pages. They wouldn’t waste their time searching on the 100th page. Search engines also rely on backlinks to determine how popular a website is. The more websites linking to your site is a good indication that your site is reliable and offers something useful to your visitors.
The main purpose of a press release is to let your products, services, or companies be known. In short, it’s about promotion. Create an interesting and attractive press release and choose a good press release distribution site for better promotion and for successful search engine optimization.
topic : Pierce Into Success World with SEO Services Delhi A leading company providing Search engine Marketing and Optimization Services, e-Fuzion Services expertise in Latent Semantic Indexing (LSI) based Search Engine Marketing
Pierce Into Success World with SEO Services Delhi
A leading company providing Search engine Marketing and Optimization Services, e-Fuzion Services expertise in Latent Semantic Indexing (LSI) based Search Engine Marketing and Optimization Services. It is the largest LSI based SEO company in the world. LSI is the latest Search engine algorithm twist from Google. e-Fuzion Services is also credited with devising a proprietary SEO methodology called Dartboard Optimization Matrix (DOM), which ensures rankings for hundreds of themed keywords thereby companies in achieving their marketing objectives.
Strong overall theme of the website gives more online visibility and DOM based search engine optimization services and this is exactly what SEO Services Delhi at e-Fuzion Services offers. Thus SEO Services Delhi Consultant e-fuzion Services is the key to optimize your web ranking. For more information about DOM one can download DOM white paper. Other than Search engine optimization services, e-Fuzion also offers Link building, Web design, Web Copywriting, Web Marketing Consulting services, Pay Per Click Marketing & Advertising services and Online Media Buying and Ad serving. Thus e-Fuzion Services are a complete solution for SEO services and companies wanting to increase their websites? Link popularity and attract more online visitor.
It is not surprising that e-Fuzion Services have a cutting edge over other SEO Services Delhi consultants in Delhi in terms of services as well as expertise. It has some of the top companies from US, UK and other English speaking nation as its clients, and it ensure them that a technical partnership with it always translates into success. Its clients also include major international universities, targeted business-to-business marketers, consumer goods manufacturers and distributors, software developers and marketers, apart from a host of small businesses.
One visit e-Fuzion Services at E-Fuzion.com. And you can reach its Web marketing consultants by opening e-Fuzion.com and filling up the name, Email, Website URL, and comments columns provided there.
In service since 2006, e-Fuzion also takes extreme care of ethical concerns. It makes sure that it does not promote illegal drug promoting websites, spreading racial remarks.
topic : Don't Let Search Engine Marketing Keep You From Getting Ahead Online Let's be honest, when we think about being successful online, Search Engines come to mind and having your website indexed high enough in these Search Engines
Don't Let Search Engine Marketing Keep You From Getting Ahead Online
Let's be honest, when we think about being successful online, Search Engines come to mind and having your website indexed high enough in these Search Engines is your main focus.
Beware, solely concentrating on search engine marketing alone may very well keep you from getting ahead online.
Let me explain, so much time may be spent in just one area which in this case is search engine marketing, that some tend to lose focus on the main objective, your customers.
Waiting for Search Engines to index a new website may be a timely process and there is never a guarantee that you will place well at all. No Indexing, No Website Traffic.
So what do you do?
First lets change the term from Search Engine Marketing to Internet Marketing. Simply stated, Marketing to the Internet as a whole and not just search.
Imagine having your website generating targeted traffic without your site even being indexed well at all.
Here's how: Buzz Marketing or Viral Marketing. This is the process of spreading your website message widely across the Internet were other website's are acting as a traffic portal to your site which builds links and ultimately doing the Search Engine Marketing for you.
Articles, Press Releases, Forum Marketing, Ebook Marketing and more. These potential marketing materials are picked up by other high traffic websites for their content value.
Websites need to supply their visitors with new fresh quality content and these materials are indexed by search engines, which generate visitors to your site without your site being indexed.
How? With your signature line which contains short but important details about your website and or business along with a link to your website. The more websites pick up your content the more links, which lead to more website visibility and traffic.
Market to Search Engines with out directly Marketing to Search Engines.
Note: All content created should be optimized in the same manner as your web pages would be, with targeted keyword and keyword phrases as well as good keyword weighting for your targeted terms.
Separate yourself from your competition with a solid well-rounded Internet marketing campaign strategy that is designed to serves your visitors and the Search Engine Marketing precess will take care of itself in time.
topic : Can You Survive Google's Jagger Update? Google recently carried out a major update on its ranking algorithm, dubbed "Jagger" by the SEO community. Many webmasters have been left scratching their heads, wondering why their
Can You Survive Google's Jagger Update?
Google recently carried out a major update on its ranking algorithm, dubbed "Jagger" by the SEO community. Many webmasters have been left scratching their heads, wondering why their websites are no longer appearing for search terms they previously ranked well for and gained traffic from. So what can you do in the aftermath of "Jagger", and how can you safeguard yourself from future updates?
First, a little bit of history. What is a Google algorithm update?
Google, like all search engines, has an algorithm that is used to determine the order of their search engine results pages (SERPs). This algorithm is made up of over 100 factors used to determine the ranking of a page. The reason Google needs to continually update this algorithm is to combat unscrupulous search engine optimisers who figure out factors of the algorithm and then try to exploit them in order to gain high rankings. This exploitation usually results in poor quality, or "spammy" pages, which are irrelevant to the user and therefore not results that Google wants to provide.
Historically, there have been a series of code-named algorithm updates that have resulted in large drops in traffic for sites, such as Florida, Gladys, and Bourbon. These updates have seen seemingly fine websites take a hammering and Jagger has been no different. So what happened?
It's still too early to ascertain exactly what has happened, as the update is still in progress and will take a little longer to settle. Webmasters that are feeling the pinch have complained that they are losing business specifically due to the loss of traffic from Google rankings. So remember this – Google provides your search results for free and they don't owe you anything! Relying solely on free Google traffic to keep your business afloat is a misguided strategy at best.
Think of the other search engines that can provide quality traffic. With some effort MSN and Yahoo! can both send targeted visitors to your site, with MSN in particular being easier to optimise for competitive terms and statistically proven to send converting traffic to your site. Ask Jeeves has emerged as the 4th most popular search engine and is also worth keeping an eye on.
Look for websites relevant to yours that you could advertise on. Many websites get much of their converting traffic directly from well placed links on other sites, and if your profits from these sales are larger than the cost of advertising then it will definitely be a worthwhile investment. Think of sites that complement yours rather than those that provide similar services when looking for these opportunities.
Consider a Pay-Per-Click campaign. Some people turn their nose up at having to pay for traffic, but consider the ROI of your campaign rather than the initial cost. If you can strike the right balance between your cost per click and conversion rate then this method can turn out to be highly profitable. With PPC, you're not at the mercy of algorithm updates. And think of the manpower costs associated with optimisation for organic results before considering them "free".
The Jagger update has been ongoing since mid-October and is still being finalised, so it is still too early to speculate about what has been targeted and why. But the lessons of Jagger are as clear as the Florida update back in November 2003. Don't put all of your eggs in the Google basket!
topic : Sitemap Generators: Good investment for online businesses For those who are not familiar with sitemaps, a sitemap is quite simply a map or a guide that lists all the sections and pages of your website. One may find that
Sitemap Generators: Good investment for online businesses
For those who are not familiar with sitemaps, a sitemap is quite simply a map or a guide that lists all the sections and pages of your website. One may find that a lot of websites have this feature, particularly the HTML type, for the benefit of users or visitors who have specific needs that may be answered by content in your site that is not readily located by clicking on section links or using search engines. It is a practical way of ensuring that users of your site are able to maximise the site to suit their needs.
Aside from the HTML sitemap, other types are the Text and XML sitemaps. A text sitemap is a simple text file containing your website’s list of URLs, and that may then be submitted to a search engine, such asYahoo, to inform them that the pages are up. This, then, allows their search engine spiders to visit the site and index it for future searches. An XML sitemap, meanwhile, is one in a formatted file recognised by Google Sitemaps that helps the search engine index your site’s URLs and keep track of changes made in the site.
Those who do business online recognise the reality that their sites need to be constantly updated with offerings and content that are interesting and in high demand, to keep the business running. As your site grows with more and more pages, while the increase of similar sites—your competition—threaten to reduce your hits, an updated sitemap proves more vital in the survival of your venture. Moreover, using all three types of sitemaps can help boost exposure for your site.
For this job, owners of big websites or a multitude of small online businesses can make use of free sitemap generators available online. Purchasing an unlimited version sitemap generator is also a good idea for the most updated sitemaps. You can think of using sitemaps as free or low-cost advertising for your business.
Online businesses with constantly updated sitemaps of their websites can make sure Internet users who are voluntarily seeking out specific information will find their way to the site’s content that even closely matches their needs. For instance, when a user does a search for a specific product, an updated sitemap can help a website with a wide array of product offerings to be included in the results and provide the user with a direct URL. Consequently, both the website and the user benefit from it; with the help of a sitemap, the search engine takes the user directly from the results page to the relevant web page, and with more people easily finding your site, business profits are not that far behind.
The easy way to build sitemaps for your site is to find a website generator that creates all three types of sitemaps. One such product is provided by XML-Sitemaps.com, which has basic the information on sitemap generation, as well as easy to follow guidelines.
topic : Don’t Be Confuse? SEO service Delhi (e-fuzion) have been finalized it is now time to start using them to optimize the site. Once the title and Meta tags of the site have been optimized its time to start with optimizing
Don’t Be Confuse?
SEO service Delhi (e-fuzion) have been finalized it is now time to start using them to optimize the site. Once the title and Meta tags of the site have been optimized its time to start with optimizing the content of the site with key words. Body may consist of headings, pictures, tables, frames, forms and of text paragraphs. Therefore, we an include key words and key phrases with in. In case of tables, frames, forms it can include keywords and key phrases in their respective headings. One thing to consider is that key words and key phrases must be included in descending order of their importance. It is recommended that at least four or five informative paragraphs should be included on each page totaling to at least 100-250 or above words. SEO Services Delhi (e-fuzion) includes targeted key words and key phases in the first paragraph of the body text since some search engines access the first few lines of web page to show as description in the search resulting. Key words and key phases used in different part of the web page body text is a very important method of search engine optimization (SEO). As search engines boost the search result listing on the basis of key words and key phrases included in domain name, URLs of directory pages, Page directory, anchor tags, Alt tags etc. There fore, SEO Services Delhi (e-fuzion) safely say that one of the main components of search engine optimization.
It is also used to describe the contents of the picture or graphic while down loading that image or picture or while moving on to other page. Some time, alt tag is also used to describe the contents of the image when the browser is using graphic-off mode. Although only SEO Services Delhi (e-fuzion) uses this factor to boost page rank but it is advisable to use comment tags with key words to organize page content which helps in easy editing and review.
topic : Why You Should Optimize Your Website Content Optimizing a website's content, in order to obtain a high search engine ranking is what Search Engine Optimization (SEO) is all about. Nowadays the term SEO has become more familiar
Why You Should Optimize Your Website Content
Optimizing a website's content, in order to obtain a high search engine ranking is what Search Engine Optimization (SEO) is all about. Nowadays the term SEO has become more familiar to people around the globe. If you want your website to be picked up by prominent search engines like Google, MSN, Yahoo, you will have to make use of today's SEO techniques.
SEO techniques play an important role in improving the visibility of your website in search engine listings. Search Engine Optimization is defined as the process of making the contents of the website relevant for both users and search engines. In other words it's the method of attracting search engine spiders to crawl over your website to increase its ranking for specific keywords.
To elaborate - for people to find a site through a search engine, the site requires a high SERP (Search Engine Results Position) as people rarely go to the second page of the search results. This means that when a user searches with relevant keywords or phrases, they should be able to find your website page listed on the first page of the search results. What is important in respect to search engine optimization is getting a high SERP. Many different SEO techniques are used by SEO companies to get high Search Engine Result Position.
Today people using the search engine optimization technique as an effective method for increasing the relevance of a particular website. Search Engine optimization is a hyper - competitive tactic which requires acute focus and an exhaustive understanding about the search engine algorithms and how the robots operate.
The commonly accepted technique in SEO is the method of including unique phrases into the content of websites and thereby making sure the content is indexed by search engine robots. This can be done by inputting articles or other writings in the website containing your target keyword phrases for which you want your site to achieve high search engine rankings. This method is commonly accepted as the secure and cost effective method of increasing the traffic of the website.
SEO techniques like spamdexing and black hat SEO will harm the search engine experience of the user. Using these techniques may lead to your website being banned by search engines and should be avoided.
Another important method for increasing web traffic is to code the content of the web page with meta tags to optimize the keyword. This will enable search engines to index the web pages easily. Many other factors such as the architecture, structure, pagerank and design of the web page also contribute to your website's successful ranking.
What is the business benefit you gain by optimizing your website using effective SEO techniques? The answer is very simple free targeted traffic. And targeted traffic means better conversion ratios and higher ROI for your business.
topic : Reserve Your Web for High Sponsorship In SEO Delhi you find the search boxes every where on the internet and on almost every type of web page. Of course, the most used and biggest search box is the one found on different
Reserve Your Web for High Sponsorship
In SEO Delhi you find the search boxes every where on the internet and on almost every type of web page. Of course, the most used and biggest search box is the one found on different search engines. The search engines like Google, Yahoo is the source for most search boxes used on the internet. SEO Delhi is a company where you will get few tips, by which you get the popular search boxes that populate the internet. You can get search boxes where on the internet and on almost every type of web page. Of course, the most used and biggest search box is the one found on Google.com. Most of the web sites that use search boxes are sites that have a lot of content. SEO Delhi Company with e-Fuzion provides a selection of custom search links and in which you can choose from on the main page. On the main page there are links to different links to different Google custom search boxes that give you the option of searching a major website or specific websites, this SEO Delhi Company provides great detail about Search engine optimization.
A true easy tip is on all search boxes you can narrow your search down by using the quotation marks. Say for instance you want to search for an article on caring for house plants, well then you would type into the search box, care for house plants. In this way you are you are getting specific results not a wide range of other results. SEO Delhi Company with e-Fuzion provides another easy tip to use more than one word in your search to narrow your results down. Through search engine optimization process you get the best activities of searching process it can height your web site with new wave. It increases the ranking of the web site by using different techniques.
topic : Linking Your Way To The Top Of The Search Engines One of the most important things you can do to raise your search engine rankings and drive more traffic to your site is to convince other websites to link to yours. It's
Linking Your Way To The Top Of The Search Engines
One of the most important things you can do to raise your search engine rankings and drive more traffic to your site is to convince other websites to link to yours. It's free, of course, and very easy, but doing it properly does take some time and effort.
I recommend a couple of ways to find websites which might be willing to link to you.
One way is to do a simple search to find websites with information about the same subject as your site, or closely related information. If you have a website about flowers, for instance, you can use search terms such as "gardens", "gardening", "flowers", "plants", and "seedlings" to find sites which may be interested in linking to yours.
Or, you can take another route. Just identify a related site which is already highly popular, and find the websites which link to it. You can do that with a search in Google or alltheweb.com for "link:" (without the quotation marks) and the complete URL of the website. For example, link: www.college-scholarships.com (and don’t forget the colon after the word "link").
Once you've identified the websites most likely to link to yours, visit them, obtain the email addresses of their webmasters, and send an email requesting a link. To be effective, your email must:
1. be brief, well written, and polite. Always use "please" and "thank you".
2. describe your site in no more than 25-30 words. The description of your site must be interesting and explain why the webmaster's visitors will find it helpful or enjoyable. The less hype the better.
3. offer the webmaster something in return. For example:
a. a link on your site.
b. information about how to submit their website to 300,000+ search engines, directories, and links pages for free. When they agree to link to you, send them to: www.college-scholarships.com/free_search_engine_submission.htm.
Contact an average of at least ten webmasters a day, more if you have the time. With just a ten percent success rate, that will net you a minimum of thirty new links a month.
If you follow this advice, you should experience an almost immediate, albeit modest, increase in visitors to your website. However, the biggest benefit of a good linking campaign, higher search engine rankings, will take a bit longer. There is no magic formula, and there are lots of variables, but your search engine ranking could improve in as little as a few weeks, and should continue to improve as time goes on and more sites link to you as both a direct result of your efforts and webmasters seeing your links on other sites.
Keep at it and, all things being equal, you can obtain the kind of search engine rankings that can transform your website from a hobby (as my wife originally referred to my first site) to a site which can pay your children’s full college costs and more, as that same site now does for us.
topic : Top Ten of the Most Common SEO Mistakes My name is Chris Diprose and I am the Manager of Search Engine Optimization Australia firm Kanga Internet. As part of this organization my main goals are the improvement of SEO for
Top Ten of the Most Common SEO Mistakes
My name is Chris Diprose and I am the Manager of Search Engine Optimization Australia firm Kanga Internet. As part of this organization my main goals are the improvement of SEO for Joomla websites and dynamic content management systems. This article is targeted at broad SEO advice for website owners, web designers or webmasters of web sites. SEO is not to be feared but embraced.
Firstly it should be noted that Search Engine Optimization is not something performed with a blanket approach it is an individual set of actions performed page by page to suit that page's particular goals. Here at Kanga Internet we break up a clients website into specific and important pages based on the keyword terms we have identified through research and then write the first few pages to suit those terms. We associate page titles, page file names (buy-blue-widgets.html), H1 tags, description and keyword Meta tags and in page content to tell the story that match those identified keywords. It is also important to ensure your pages are W3 compliant and have no errors.
The following are the top ten mistakes that I have seen made over and over again by people trying to self-optimize their websites.
1. Bad Titles. Titles are the most important thing about a webpage. Search engines spiders see the title on your page first and they make a general assessment about it based upon this. They scan the page and make sure the content of the page matches the title and then assign rankings based upon these matches and how they best fit. The title tag is the best way to inform the search engine what your page is about, and they play an important part in ranking if used properly. Placing your main identified keywords in the title and ensuring to obey the rule of leftward and stemming is vital - leftward rule, the closer the word to the left of the sentence the more important it is, stemming is where words can be associated but with words in-between i.e.: Great Blue Widgets when stemmed would allow Great Widgets. It is important to ensure your title matches your page content, description and Meta keywords and in unique for your website. Every page title and content should be unique otherwise is will be ranked supplemental.
2. Filename of the page. It is important if you are using dynamic websites like Joomla or other content management systems that a search engine friendly URL translator is installed. Because I use Joomla every day I will describe what I mean relating to Joomla. In Joomla (and most other dynamic websites) URL's like the normal Joomla URL "index.php?option=com_mtree&task=listcats&cat_id=1766&Itemid=35" drive the website. The problem with these URL's is that they are unintelligible by humans and also by search engines. Installing a search engine friendly URL component will change these pages to something more meaningful and also including your keywords in these page names can help with SEO. The newly transformed search engine friendly URL would look like this "buy-blue-widgets.html". If you do not have a dynamic website then ensuring your page name is short, to the point and contains your main keywords for that page maybe with a call to action like "buy" and "blue widgets".
3. Duplicate or Bad Content. Ensuring your content is unique and relevant is vital in SEO success. Often websites just duplicate content or bring in plagiarized content from other websites. It is my experience that these websites fail dismally in search engine rankings. Write some decent and unique content or maybe search online and find someone who can actually write you decent unique content for a fee. Make it good, friendly and unique content that people will want to link to. If you are listed in the supplemental index of Google then making sure you titles, descriptions, Meta keywords and on page content is unique is the only way to drag them out of the supplemental index.
4. No Links. Having covered off a few of the on page most important SEO tips we now look at links, which are an off page SEO concept. For each person or website that links to your website it is a vote for your site. If the website that links to yours has a high pagerank itself then it carries more weight. Simply having good keywords, titles and text on your page is only part of SEO. Just because you created a unique and perfectly optimized webpage does not mean you will automatically gain a decent pagerank for that page. In order to ensure SEO success you have to create incoming links - this is probably the hardest part of search engine optimization because you are effectively selling your pages all over the Internet. One way to gain instant (within a few weeks) links is to pay for text advertising - A search on Google will uncover some of the best text linking services. Link exchanges are bad because for every vote you get you are giving one away and if you happen to link to a "black listed" site then Google will penalize you significantly. One way links are the ultimate in SEO link campaigns so seek out directories (either paid or free, you need to evaluate), post in forums, write articles and submit them and ask other friendly webmasters if they can help you out with a link. The best way to gain links is to have unique content that other people actually want to link to.
5. Incoming link anchor text. Having pointed out how important it is to gain incoming links it is now important to also point out that the text those links are anchored to is important also. The text should be targeted at your main keywords and the page they point to should have those keywords as relevant and prominent also. The website you link from should be relevant to your website. So, as an example I own a web design company in Melbourne, Australia so I gain links from web hosting providers and/or open source Joomla sites in or around my region. Getting 1000 links from a casino related website will serve no benefit to my website and will not make it rank higher for "web design" keyword search terms. Use professional common sense when gaining links.
6. Bad Internal Page Links. We return to on page factors that you can work on within your website. It is important to make sure that the anchor text linking to pages within your own website is relevant to the target page. Make sure the title tag is filled in also for each link. You have the greatest control over links from within your own web site so make sure they are relevant and that link title and the on page copy match the main keywords of the target page.
7. Live links. Using some external tools like the link checker that W3 Org offer is good. I suggest harnessing as many tools as you can to ensure all of the links on your website are live, working and not sending people to 404 error pages. It is also important to check and make sure your page markup, or html, xhtml, is valid so W3 also offer a tool to check this. Make use of both of these freely available tools.
8. Impatience. Search Engine Optimization is not a short term task. It is one of an ongoing refinement after refinement and hour after hour of working on your website. Producing unique content, checking it, validating, listing and checking the search engines and making sure they have it listed correctly. Do not think for one second that you can optimize your site thoroughly ever and do not ever think that just because you are number one for a search term that it will indefinitely stay that way. Search Engine Companies are always changing their ranking and rating systems and coupled with this there are always other people out there gunning for your top spot. Keep looking to improve and learn more and don't sit back and wait for others to take your top spot, be proactive, seek out new content, links and keep ahead of the curve.
9. Keyword selection. This is proving to be a very common mistake among beginners to SEO. Often people base their own keyword selection on what they *think* is right but is this what people actually search for when they are looking for your product or service? Often the answer to this questions is no. It is an important step to do the correct keyword research and ensure you have the right keyword list before you optimize any pages with them. Using Overture, Google Adwords and some other paid keyword tools like WordTracker (the default standard in Keyword Finding) are vital to success in finding good keywords. It is important to localize your target market and figure out what they are actually searching on when they are looking for products or services that you offer. Do the research and be as specific as possible while still being broad enough to capture some high keyword traffic.
10. Keyword Spamming and Stuffing. If you sell "Blue Widgets" then every page of your site does not need to have "Blue Widgets" in the title, description and Meta tags. Try and be objective and analyze you website. Focus pages on a specific group of keywords you have identified from the keyword list. Sometimes finding niche markets locally first can be best. So, as an example, "Buy Blue Widgets Australia" or "Buy Blue Widgets Melbourne". These would be examples of good second or even third tier search keyword phrases but you can make some good sales with these niche terms because the searcher is targeting buying these items.
These are not the be-all and end-all of Search Engine Optimization mistakes but I have found these to be the main mistakes made by my clients prior to Kanga Internet being involved. Good luck and I wish you all the best with your SEO efforts.
topic : Broken Links Are Bad News For Webmasters A webmaster or website owner’s role or responsibilities do not end when the website he operates goes “live” and is now accessible by visitors online. There are a whole new set of
Broken Links Are Bad News For Webmasters
A webmaster or website owner’s role or responsibilities do not end when the website he operates goes “live” and is now accessible by visitors online. There are a whole new set of responsibilities and functions that a website owner has to assume in order to make sure that his website continuously works perfectly and is able to fulfill its intended functions. Some of the responsibilities he has to assume include providing fresh content as much as possible, submitting the website to search engines and actively looking for reciprocal links in order to raise the ranking in search engines.
One of the most crucial responsibilities of a website owner is to check for broken links to his website. Broken links can be considered as one of the worst things that can happen to a website. A lot of not so good perceptions and negative effects arise from having a site that is riddled with broken links.
In fact, broken links are plaguing so many websites that it is being considered as a serious problem on the web. Many reasons can be cited for the spread of broken hyperlinks, the general causes of broken links include: Websites not being maintained with the appropriate degree of dedication, the architecture of the website and how information is placed within the site constantly changes, and the large incidence of websites that are closing down.
Hyperlinks are a very important component of websites because it aids in the navigation around the webpages and points to directions outside of the site. A website without links is like a ton of documents that are piled one on top of the other with no rhyme or reason and no intelligent way for you to get to the information that you need.
Link management is a very important and absolutely essential part of maintaining a website. As previously mentioned, broken links bring with it very negative perceptions about the website and these can have very detrimental effects on the traffic generated by the website.
From a technical perspective, broken links can stop search engine robots dead in its tracks, effectively preventing it from completely mapping out a website for submission to search engines. In addition, a website that is riddled with numerous broken hyperlinks gives visitors the idea that the site is unprofessional and that the website owner or owners have a dubious reputation – very costly image problems that are hard to change once it is established. Moreover, visitors who encounter many difficulties in a website will most likely not go back for a return visit, this is almost tantamount to losing prospective clients. They will be turned off because they won’t get the page that they are looking for, thinking that it is not really in the site when in reality the page is there only that an error in coding made the page inaccessible.
With internet users becoming more and more sophisticated as time goes by, it will take website owners more effort to entice these users to visit their websites and broken hyperlinks will not help this very difficult process in any way.
Website owners and webmasters should be very aware of the bad effects of having broken links in their websites. They should diligently weed out and fix any broken links. Fortunately, there are now a growing number of handy utilities that can help webmasters located broken links. With these utilities, managing a website becomes relatively easier.
For example, xml-sitemaps.com has programmed a standalone script that will not only create sitemaps but also looks for broken links in a website and then informs webmasters or website owners what links they are and to which pages the links are associated with. This automation of the task of checking broken links is a great time saver for webmasters and website owners.
topic : Link To a Bad Neighborhood and Get Penalized The bottom line is - "If you link to sites that are banned by Google for spamming, you are inviting the risk of getting banned for linking to a bad neighbor." So first we should
Link To a Bad Neighborhood and Get Penalized
The bottom line is - "If you link to sites that are banned by Google for spamming, you are inviting the risk of getting banned for linking to a bad neighbor."
So first we should know that what is a bad neighborhood and how can we know that a site is a bad neighbor to link to before you get penalized by the search engines.
Bad neighbors are those websites who use unethical methods to get high rankings or are banned by the search engines for spamming. You should not link to a website if it uses unethical methods for achieving a high ranking in a search engine, spamming may work for them now but bet me it will not for longer periods. As soon, as search engines know that they are spamming they will banned and also the sites linking to that site may be penalized by lowering their rankings or even can be banned.
How the search engines understand that whether a site should be banned is a matter of controversy and those changes from time to time. Today a methodology may be ok, but tomorrow (in the next update) it may be considered unethical.
Google is one of the search engines that can classify sites as spam sites very quickly they can catch you as soon as you do it. If you exchange links with a site which has a PR 7 but it uses unethical methods so... what's going to happen, it may work for you now and you may also receive a PR of 6 but as soon as google catches that website. You may see your PR 0 in the next update.
You may heard of an ad network company, SearchKing. Their concept was to place text ads on sites that have a high PR score and use that PR as a way to gauge part of the value of the ad. An ad from a page with a PageRank of 7 cost more than an ad from one that had a PageRank of 6.
But, there was another effect of this network in Google's pagerank analysis system. When a site with high PR links to a site with low PR, a part of the importance is passed along to the site with low PR. Now when a high PR site feels another site worthy to link at because of the content, it is alright as it is the natural way to build PR. But in this case they were linking to poor quality sites against a payment and as a result in Google PR analysis, those sites were deemed as important one.
It was possible that after a certain period of time those not-so-worthy sites would have started to attain top ranks in the results, finally affecting the quality of the Google results. If they allowed this company get special treatment, the search results would get so messed up that they'd totally lose their relevancy after sometime. It was a threat to Google's successful business model.
Obviously, Google penalized the sites. SearchKing, the ad network site got a PageRank Zero penalty in the latest Google update. The main pages of the network of all hosted sites saw its PageRank reduced to half. These were the pages that had a high PR.
Their problem was that they were trying to sell and pass on the advantage of having a high PR to sites that may not be worth getting that importance.
So how do I classify who's a bad neighbor who's not?
We have already mentioned in this article some of the practices that are a reason for search engines to ban particular sites. But the “sins” are not only limited to being a spam domain. Generally, companies get blacklisted because they try to boost their ranking by using illegal techniques such as keyword stuffing, duplicate content (or lack of any original content), hidden text and links, doorway pages, deceptive titles, automatic-generated pages and etc. Search engines also tend to dislike meaningless link directories that conceive the impression that they are topically arranged, so if you have a fat links section on your site, double-check what you link to.
If you have outbound links to many different sites, such checks might take a lot of time. Fortunately, there are tools that can help you in performing this task. For instance, www.bad-neighborhood.com/ provides a tool that reports links to and from suspicious sites and sites that are missing in Google's index.
topic : How to Learn Blogging Software A lot of blogging software is specifically designed to be simple to use, but even the least intimidating blogging program can feel very overwhelming to somebody who has not spent
How to Learn Blogging Software
A lot of blogging software is specifically designed to be
simple to use, but even the least intimidating blogging
program can feel very overwhelming to somebody who
has not spent a lot of time learning the ins and outs of
different kinds of software. Particularly for newer
bloggers, learning how to use the interface of blogging
software is the most difficult part of blogging. If you are
somebody who feels comfortable expressing themselves
in another medium, it may prove to be well worth your
time and effort to learn blogging software, but that
doesn't mean that the task will be easy.
The main thing that will help you find success as you
learn how to use a new kind of blogging software is to
try and take things slowly. Many people get so excited
about learning to blog that they try to rush into the thick
of it and start exploring the most complicated features
of a program right away. This can lead to getting
confused and feeling frustrated, and all too many
potential bloggers burn out during this stage of the
process. If you take your time learning the basics of
your blog software program before you move on to
more advanced techniques, you will be more likely to
retain what you have learned, and to keep feeling
positive about your ability to understand the world of
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topic : Basics of Search Engine Optimization (SEO) Have you heard stories about legendary online entrepreneurs who hit it big after getting a #1 rank in several popular search engines? You probably wondered what it would take for
Basics of Search Engine Optimization (SEO)
Have you heard stories about legendary online entrepreneurs who hit it big after getting a #1 rank in several popular search engines? You probably wondered what it would take for you to achieve that elusive #1 spot in the search engine result pages (SERPs). Search Engine Optimization (SEO) plays a vital role in ensuring that your business gets the best possible search engine ranking, which can lead to increased sales for your online company.
What is Search Engine Optimization (SEO)?
Search engine optimization is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Meta-information includes certain HTML tags (title, heading, emphasized text, keyword and description meta-tags), as well as the internal (links between pages on the same site) and external (links between pages on different sites) link structure of a web site.
Impact of High Search Engine Rank on Sales
Internet market research estimates that between 70% and 90% of online shoppers use search engines to find a specific product or service. Let's examine factors that influence sales to see how effective search engine optimization can boost your revenues.
Three metrics are required to forecast online sales: the average ticket, the conversion rate, and the amount of web site traffic:
* The average ticket is the amount of money spent by a customer on a typical transaction. Computer and electronics stores have high average tickets (hundreds or thousands of dollars), while bookstores have low average tickets (tens of dollars).
* Web Site traffic is measured by the number of site visitors, typically expressed as the number of page views per month.
* Conversion rate is the number of sales divided by the number of page views per month, expressed as a percentage.
Let's look at an example. The Ultimate Taupe Widget (UTW) store has an average ticket of , a conversion rate of 2%, and gets 5,000 page views per month. The estimated monthly sales are ,500 ( average ticket * 0.02 conversion rate expressed as a decimal * 5,000 page views per month). Achieving a high search engine rank will increase the number of page views, and therefore increase sales. In this example, if traffic doubles to 10,000 page views a month, UTW's monthly sales should (approximately) double as well (to ,000).
Keep in mind that a high search engine rank will produce a measurable increase in traffic only if there is significant marketplace interest in taupe widgets and your web site appears in the first thirty search engine results.
However, search engine optimization is not going to produce measurable results if there is very little demand for taupe widgets. The #1 spot in search engine result pages is not particularly impressive if only two people search for "taupe widgets" each month. Role of Keywords in Search Engine Optimization
Keywords are words or phrases users provide to search engines to locate information. Search engines examine page content to determine whether a specific page is relevant for a particular search word or phrase. Thus, effective keyword selection is one of the cornerstones of search engine optimization.
Each keyword is characterized by supply (number of search engine result pages) and demand (number of searches). The easiest way to improve search engine rank is to select keywords that have favorable supply-demand characteristics; that is, ones with a relatively high demand and a relatively low supply. It is much more difficult to improve the search engine position of a page on a high supply, competitive keyword.
Good keywords must be relevant to your product line, as well as your line of business. A #1 rank for "navy widgets" is worthless if you sell taupe widgets exclusively. A potential customer will find your page, quickly discover that you don't sell any navy widgets, and promptly go elsewhere. In effect, the conversion rate for irrelevant search engine hits is very close to zero.
Using Keywords Effectively
Choosing a set of target keywords is the first step in search engine optimization. The second step is using them in the body, title, headings, and meta-tags of a page.
Include the target keywords in the text of the page. Don't overdo it, though --- the keywords should fit smoothly into the surrounding text. Search engines use several techniques to detect excessive keyword density, or too many keywords stuffed into very little supporting text, and will reduce the rank accordingly. A page has too many keywords if they interfere with the general flow of the text on a page and appear to be glaringly out of place
The title tag should contain information that describes the page. Unless you operate a multi-national conglomerate that is already a household name, your company's name is not a descriptive title. Most search engines use the title tag as the first line of your listing in the search engine result pages. Strive to make your title tag say "click me" to a prospective customer. "Superior taupe widgets - 50% off every day" is a good page title, while "Ultimate Taupe Widgets, Inc." is not.
Incorporate keywords into the headings on the page, as well as into emphasized sections (bold or large text). Even though search engines are de-emphasizing descriptive meta-tags, include keywords in them nevertheless. The description meta-tag should have an accurate description of your page, and the keywords meta-tag should contain a set of keywords (separated by commas) that list key concepts mentioned on the page.
Understanding the basics of search engine optimization is an important first step in creating an optimized, well-positioned web site.
topic : Tips to improve article directories Article directories have been a great source of back-links and visibility. Am writing this article as am running an article directory myself for the last few years, and I do feel that
Tips to improve article directories
Article directories have been a great source of back-links and visibility. Am writing this article as am running an article directory myself for the last few years, and I do feel that this section of the web needs lots of improvement. The following tips will not only help the article directories but also it will help the article submitters.
1) Technorati Indexed: Get your directories indexed and claimed at Technorati, that way people submitting their articles will get Technorati votes and authority.
2) Do you accept those articles with links inside the article, this might be a risk, as Google might find this as a paid post and give your article directory a penalty. Even if it’s not your fault as the article if free so no paid links stuff but you still don’t want to get penalty due to poor and in-efficient google’s algo.
3) Is your site properly cashed? Check your last 50, 100 or 200 article, and see if they are even indexed by Google or not. When was the last time Google bot gave your site a visit. This problem is mainly because article directories don’t add unique content, so search engines don’t find anything useful in these sites and stop visiting frequently. So I suggest article directory owners to buy unique and high-quality articles from time to time, so that your sites get properly indexed.
4) Do you accept every article that is submitted? So far I have seen that many submitters use article-spinning software and submit those articles to directories, this is the reason why I say that at least read a few lines from the article before approving it.
5) Research on the keywords for the articles submitted. Then re-write or at least edit the title of the article with a good, low competitive keyword. That way you will have some occasional traffic coming from every article.
6) Get your article directory some quality back links; try social bookmarking if you want free back links. That way your site will gain authority and your over all traffic will increase, as you will be beating your competitors on competitive keywords.
7) Keep adding content yourself, not a bad idea. Just do some research for low competitive and high searched topics and add some small articles by yourself, this way your site will have unique content and your writing ability will develop which will help you in the long run.
Promotion is the key. If you have a good site with good content, but it is not promoted then it won’t get traffic. Do social bookmarking, directory submissions; press release submission and distribution, forum signatures; blog posts etc. do it slowly and continuously. If you have a budget for promotions then things will become lot easier, else you will have to do the hard work.
topic : Backlinking plays a vital role in SEO and also termed as backbone of the website. Today the field of search engine optimization is becoming competitive day by day and backlinking is gaining popularity as a crucial SEO tool.
Backlinking plays a vital role in SEO and also termed as backbone of the website.
Today the field of search engine optimization is becoming competitive day by day and backlinking is gaining popularity as a crucial SEO tool. There are number of factors determining one’s position on the website and driving traffic towards your site and backlinking is gaining significance and plays an important role for SEO. While discussing about the importance of backlinks, they can be termed as backbone of the website giving it the invisible but essential support.
Defining technically backlinks are the inbound links on the website. They are the links placed on other webpage’s and are directed towards your website, these are also known as incoming links, inlinks, and inward links. Quality inbound links add weight to the website popularity and search engine ranking. 95% of SEO focus today revolves around quality backlinking.
There are a number of ways to build quality and effective backlinks for your website. Submitting your site to directories, article sites, Online Press Releases, placing signature links in the forums, leaving comments on the blogs etc. are some easiest methods for inbound linking. You can use reciprocal link exchange program with quality websites to get related with them.
Importance of backlinking for the SEO game can be discussed under following points:
• Quality backlinks attracts search engines to find your website. Here, quality of the links dominates over the no. of links directed towards your website. Important thing to be noticed is, a web site linked to you having content relevant to your website will perform better than the website having content unrelated to your website.
• Backlinking is a part of the entire ranking algorithm process for all the search engines. If two sites are similar in content and design, search engines have a tendency to prefer site having more inbound links but again quality links dominate. Linking with a bad site will cause a drop off for your websites on the search engines.
• Quality backlinks drive not only search engines but are a crucial factor to attract the web users towards your website.
• Backlinks helps to point towards your site. Backlinks found on forums, blogs and other sites across the internet boost up your website popularity.
• In today’s PR obsessed internet world inbound links are an effective tool to gain better Google PR. Google always consider number of inbound links while raking the websites.
• Not only Google but all the biggies like Yahoo and MSN now use link popularity and link anchor text as the most important factors in determining their rankings.
• Linking to the relevant and standard websites enhance your credibility in the World Wide Web.
You can increase your website PR and web traffic through the inbound linking with trusted resources. Add some quality links to your website and see your web business rocking.
topic : Coach Web site SEO - Terrific Title Tags If you are new to search engine optimization and want to boost traffic to your web site, writing good Title Tags is a great place to start. Many coaching web sites lack good page
Coach Web site SEO - Terrific Title Tags
If you are new to search engine optimization and want to boost traffic to your web site, writing good Title Tags is a great place to start.
Many coaching web sites lack good page titles. They are often completely ignored during the design process or just poorly written.
This causes two main problems:
Firstly, a poorly written title won't get many clicks.
Here's what happens ...
When someone performs a search, they are provided with a list of results to choose from. This list uses your page titles to display to the person doing the search. If your page title doesn't grab attention, it won't be clicked on.
It's like writing a great book on how to catch fish, but giving it a crumby title of "A Fishing Book." It will easily get passed up in favor of the book next to it titled, "How to Catching A Lot of Fish - Easily"
The second problem is lower search engine rankings.
Generally speaking, if your page titles don't contain keywords that people are searching for, then your pages will have a lower ranking than if your title did have those keywords.
So you will want to make sure you write good titles for your web site page to both increase your rankings and to attract people to click to your web site.
So, where do I find the page title?
It can be found in the html source code, towards the top of the page, (with the word title before and after the title text).
So, how do you write good title tags?
The two biggest things to keep in mind when writing your titles are:
1. Include your keywords in your title. Search engines use the words in the title tag to identify what your web page is about. Including your keywords in the title tag will improve its ranking in search engines.
2. Make your title attention-grabbing. As mentioned before, search engines use page titles when displaying results. If you make it attention-grabbing, it can win more clicks and bring more traffic to your web site.
Here's more advice on writing attractive, keyword rich title tags:
Include your keywords towards the beginning of the title. This gives those keywords more prominence.
* Avoid filler-words. Words like "the," "a," and "and" just take up space and don't help your ranking.
* Use your name, your patented coaching process, book title or other well-known trademark in the title tags of the pages in which they are mentioned.
* Don't put "John Smith - Business Coach." This won't grab attention as much as something like "Business Coach - Grow your business 200%."
Use about eight words. This is the amount that is visible in search engine result pages.
* Write titles that draw attention. Some techniques include: using keywords that people are searching on, using problem statements, benefit statements.
* Be sure your titles accurately reflect what is on the page. Misleading titles disappoint users and search engines may penalize your site.
* Don't overstuff your page title with keywords. It makes for a bad looking title in search listings and puts your page at risk for search engine penalties.
* Don't keep the same title tag across multiple pages. This implies the pages are of the same content and they really aren't - a minus in the eyes of search engines.
Here's an example of a title tag for the home page of a career coach web site:
"Career Coach for Accountants and Lawyers - Increase Your Earnings"
You can see that this title includes a benefit statement, relevant keywords, and the target audience's name - good for rankings and good for getting attention.
In conclusion, make your title keyword-rich for search engines and attention-grabbing for searchers. It's an easy way to boost your search engine visibility and bring more visitors to your web site - more possible clients!
topic : One Simple Action to Increase Search Engine Optimization Search Engine Optimization (SEO) is big business. Many Internet companies proclaim that they can increased your web traffic and page ranking. Of course, they charge
One Simple Action to Increase Search Engine Optimization
Search Engine Optimization (SEO) is big business. Many Internet companies proclaim that they can increased your web traffic and page ranking. Of course, they charge big bucks to help you improve your web site traffic. What you are really paying for is their so-called expertise or what some call intellectual capital. This leads to a simple question: If you could reallocate some of your limited marketing dollars through your own efforts and achieve your small business Internet marketing goals, how would that affect your business? During these last few months, this is precisely the action that I took.
First Lesson Learned: SEO is more about simplicity than complexity. The challenge is to understand the simplicity within the complexity of search engines, robots and key words.
To understand the simplicity of SEO begins by returning to why web sites exist. Originally, web sites were considered to be cyber space storefronts. As the Internet evolved, web sites evolved with incredible graphics and even more information including the ability to sell products and services through a “Shopping Cart.”
Today, web sites are still evolving and objectives ever expanding. Some are used to demonstrate subject matter expertise while others are to share collective information within a company’s internal and external customers. Each micro second trillions of bytes of data travel through this “Super Highway.”
Returning to the highways of yesteryear, what do we remember? Possibly, the Burma Shave slogans on the numerous road signs come to mind? If you can recollect the Burma Shave signs, the product Burma Shave was always on the last sign. (You can visit fiftiesweb.com/burmal.htm for verification.)
Second Lesson Learned: SEO is about what you do, not who you are.
Advertising agencies understood the value of benefits and that people bought based upon benefits. For example, women did not want rough cheeks and men enjoyed driving cars “wide open.” So what does this have to do with your web site you might ask?
Third Lesson Learned: I needed my own “Burma Signs.”
Each web site has a page title or what I respectfully ask you to now consider them as your own “Burma Signs” on the Internet Super Highway. Your page title is one long uninterrupted road sign instead of several small ones. By using inventory.overture.com , you can determine what key words that you wish to place on your “Burma Signs.”
When I began revising my website, I had a page title that began with ADVANCED SYSTEMS. In checking key word searches, I learned that ADVANCED SYSTEMS was searched less than 700 times during the previous month. However, when I keyed in the word “training,” I received over 165,000 searches. Title selection just became quite simple. (Note: See second lesson learned.)
So if you wish to hit your target of increased web traffic, then simply begin with your page title. Use key words that describe what you do and not who you are. Remember to try to keep the title to 77 characters and include your location because this is the Internet highway and sometimes travelers do get lost.
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Copyright 2005(c) Leanne Hoagland-Smith, processspecialist.com
This article may be freely published. Permission to publish this article, electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way (grammatical corrections accepted).
topic : Site Indexing - Great Eight Tips Site Indexing - The Most Effective SEO Technique By: Prashant K Shukla The most effective SEO technique is to index the pages of new website. There are lot of important issues, one should
Site Indexing - Great Eight Tips
Site Indexing - The Most Effective SEO Technique
By: Prashant K Shukla
The most effective SEO technique is to index the pages of new website. There are lot of important issues, one should take care. We are providing a simple guide steps to help you in this regard.
1. Just design you website structure, create your content pages (don't worry if they are not completed yet) and publish them swiftly. Because, the process of indexing, new websites takes about two months. So, this technique helps you saving time.
2. Since, you have already designed your web site structure and contents (may be incomplete or with minimal info) as I said earlier. Now, create a sitemap for the site and submit this to Google Sitemap Service. Yahoo has lately created a similar service to Google Sitemap and so also submits your website to it. There are lots of online free site map generation services available.
Here are few of them, you may use.
* Create your Google Sitemap Online By: XML Sitemaps
* ROR Sitemap Generator By: ROR Web
* Site Map Builder By: sitemapbuilder
3. Third step is to submit your website to some Open Directory Project; DMOZ is good and is used as basis by many search engines like Google, MSN and Alexa. This process again takes several months. So, the first step plays a good here too.
4. There are three major search engines namely Google, Yahoo and MSN. Submit all your pages for inclusion in these three major search engines and keep submitting your site pages to other search engines on a regular basis. Do it manually or you may use some search engine submission software or service which may help you by automatic submission.
5. There are lot of SEO Friendly Directories on the web. Some are paid services and some allows free submissions of URL. Submit your website to these SEO Friendly Directories. All major search engines crawls these Directories frequently. This will help you both a catalyst for the indexing of the web pages and also move a step forward in Page rank Building.
6. You may start Building links using Reciprocal Link exchange programs. The text links should not only point to your website homepage but also to other pages down in the website page structure.
7. Posting on Google Groups advertising for your website is something very helpful in building good Page Rank. The posts should include at least two links to your website.
8. Participate in topic discussion on other sites is also a great technique to make your existence strong and do include your site URL in the reference section.
topic : Link Popularity Strategy For New Sites The major factor for success on the Internet is link popularity. If you have good link popularity it can increase traffic to your web site by bringing high ranking on search engines.
Link Popularity Strategy For New Sites
The major factor for success on the Internet is link popularity. If you have good link popularity it can increase traffic to your web site by bringing high ranking on search engines. It is quite difficult task for a new site to build link popularity which has just born here we will discuss what strategy a new site should adopt to boost link popularity. First of all let's understand the meaning of link, link popularity and link exchange.
What is Link and Link Popularity?The link (hyperlink, or Web link) is a connection from one web resource to another. Internet begins with the hyperlink and a person go from one page to another page by clicking link. Links are the buttons and underlined text on web pages that take you to other pages on click.
What is Link Popularity?Link Popularity means how much you are known on the internet which can be measured how many sites or web pages linked to you. Link popularity is a measure of both the quantity and quality of sites that link to your site. Link Popularity is the number of quality hyperlinks pointed to your website.
What is Link Exchange?In Link Exchange basically, we exchange links - you add my link to your website and I will add your link to mine. It is a barter system give link and in return get link .By exchanging links, with theme based sites or authority sites you can increase your websites link popularity and which will results into increase of your website search engine rankings.
What are new site link exchange problems?For new sites it is quite difficult to get linked with other sites. Even the google takes the site for indexing if it has got few inbound links from other websites. Google says "The best way to ensure Google finds your site is for your page to be linked from lots of pages on other sites..."
In one of the reason for site not listed Google has explained:
"If we have not picked up your site and it has been several months, then it is likely that our spiders are not able to find your site. If you increase the links pointing to the page, Google will likely find your site in the future. "
It is clear that your site will not be listed on Google quickly. Search Engines usually takes news sites very fast if you are linked by other popular related web sites. New site will also not get reciprocal link from other sites because of non popularity or 0 PR (Google Page Rank).
Link building strategy for new site ownersNow what strategy should new sites adopt to get started on the Web? Here are the few one, which will work.
Get Listed on Free Top Web directory
Try to get listed on open directory project DMOZ ( dmoz.org.) and also submit your site to Yahoo! by visiting docs.yahoo.com/info/suggest/. Be sure to follow their guidelines for listing. The important free directories in addition to dmoz are: www.dmoz.org http://dir.yahoo.com
Get Links for Your Associates
Try to get link from your associated or friends web sites. If you are in business you can get link from your dealers or business associates. It will also help you in getting theme bases links. In initial stage you can take link from your friends and relative web pages or site although they may not be theme based but at least search engine like Google will find your link and index you.
Free Site Submission Tools
There are lot free site submit tool are available on the Internet. Use them to get listing as for the new site owner it is difficult to find the important search engines. Be careful and do not submit many time to same search engines as they may consider repetive submission it Spam. Further try to keep away from FFA pages as they are treated as 'link farms" by search engines and listing is penalized.
Join Discussion Forum
The Discussion form is another media to get inbound links. Join the Message Board which is related to the theme of your site and if you are expert in your field you can reply the many threads. Be sure to include your URL in your signature and also anchor text to be linked with URL should be your site Keyword. If the message board allows it, you can even include a short promotional blurb about your site at the end of your posts. Even if you do not post try to add your url in profile and it is also an inbound link and is important if from your theme based Forum. Try to add your details i.e city, country name, interest and occupation in profile as it will make your theme based pages where all contents are related to you.
Email based discussion
Email based discussion lists, which are archived on the web in static HTML pages can also be used to boost the link popularity of your site in a similar manner. In this case, the signature file that you use with your email program should contain the URL for your web site.
Reciprocal links request low page rank sites
The New site faces difficulty in exchanging link with high Page Rank Sites. It is better to start exchanging link with sites which are related to your topic or theme of your site even they may have low Page Rank. You will see that there page rank will increase with the time and you will gain.
Link Popularity through Awards
Try to join the award sites. There are many sites which open contest or award of good site design or good content site you can apply for it. If you get a chance to which your brief site content will be published on Award site, which will increase your link popularity.
Major Industry Associations
There are many industrial association sites which publish free listing of there sites. Just find the association site relating to your products or theme of site and get listed.
Signing of Testimonial
Lot of website ask to write testimonial and also add your URL. Just study the site and write brief genuine testimonials about the website. If you will be able to write good, genuine testimonial you are sure to get listed there with your comment. Do not sign guest books with vague comment just to get link.
You can offer a discount or concession on your good, products and services to anyone who put a small banner or text link back to your site.
Set up an affiliate program, which is an excellent way to boost link popularity. Your affiliate members will put there affiliate code on there sites which will contain your URL and your will get theme based inbound link.
Try to make free netcard available on the Internet and your complete detail to make your full information page and inbound link is also important as it is your business card on net.
It is always said better beginning is half done. So if new site adopt the above method to increase link popularity they are sure to build good page rank in the beginning and latter on all higher page rank web sites will be ready to exchange link with you and will result into building of solid link popularity for your site. You should not expect results (Increase in search engine ranking) so fast. Wait for at least 3 month till search engines index you all full site pages.
About the Author
The Article is written by IndiaBook Team specialized in link popularity building and link management. Visit SEO Company India for more information. Learn More about Link Popularity building Expert Services.
Copyright information.... This article is free for reproduction but must be reproduced in its entirety, including live links & this copyright statement must be included. Visit SEO Articles for free search engine optimization and SEO articles, tutorials and tools!
topic : Necessity Of Search Engine Optimization Search engine optimization has evolved over years. In good old days, tweaking on-page parameters like meta tags, headlines, alt tags, keyword shoving and anchor texts used to fetch
Necessity Of Search Engine Optimization
Search engine optimization has evolved over years. In good old days, tweaking on-page parameters like meta tags, headlines, alt tags, keyword shoving and anchor texts used to fetch good results. This is less likely these days since the techniques are simple to implement. As a result there is no dearth of optimized websites.
Be that as it may, for new websites it is always a good idea to start doing all that before exploring other avenues. In this article I will look at why search engine optimization is necessary, proceeding to unravel basic issues in this game before touching on aging factor which I believe is the cornerstone of success on the web.
Why search engine optimization?
When you are looking for information on a topic on the web, you usually query your favorite search engine for search terms relevant to your topic. The search engine on its part displays a list of web-pages which it thinks are closely related to your search term. The web-pages that appear at top are considered more important than the ones that appear successively below. Question arises as to how search engines must know which pages are more important for the search query.
This is where you step into the realm of search engine optimization. For all your painstaking effort, if your webpage is not considered important by search engines, you will remain undiscovered forever. Remember, search engines are not humans. They are machines. Which is why you need to let your webpage talk to them to achieve top ranking.
The mental block – do I need it?
If search engine optimization is important, why is it that many website owners still do not feel any need for it? One may say they are naïve, so they are. I have come across many of them who strongly feel that after a website is launched, nothing more needs to be done. There is a perception that once a website is there in world-wide-web, it is bound to be ‘known’ soon. Known to whom? ‘Why, Google will know me’ is a common refrain. It is only much later that one discovers that nobody, not even Google knows his site.
To be true, Google’s knowing your website is not a big deal. Just have an already-indexed website point a link to your main page. Google will shortly find out your main page and from there your other pages as well. This is exactly the way Google is indexing billions of new webpages everyday.
On the flip side, suppose your webpage has nice description of trekking in Himalayas. You have provided good information and pictures on the subject in the page. Yet if I am to search for the term ‘trekking in Himalayas’ in Google, will I get to see your webpage in the first 20 or 30 results? Perhaps not. Because, even though your website is indexed by Google, it still does not know that your webpage on ‘trekking in Himalayas’ is important enough to be listed high for the term.
On to optimizing web content
If indeed optimizing your web content is necessary, how do you proceed? As mentioned in the beginning, search engine optimization is an exercise of dressing up your webpage based on a chosen set of keyword phrases. This is to be done in such a way that the content appeals to human visitors as much as it does to search engine robots.
In a previous article [http://www.prioriti.in/blogs/?p=48], I have dealt on how to include keyword phrases to write an optimized content. To be sure, other than optimization you will need quality incoming links as well. But that is a different story.
The basic issues
If we have understood the inevitability of search engine optimization, let us briefly touch upon some basic issues.
1 Search engines list a webpage, not a website. This means one has to optimize individual web-pages (except those that are public disclosures) while maintaining overall aim and balance of the website.
2 Optimization of a webpage, in its primitive, centers around strategically locating one or more keyword phrases in that webpage. Number of keyword phrases to be used and frequency of each will depend on total number of content-words in that page.
3 Optimization for search engines is not an one-off exercise. Rather it has to be an ongoing effort to create web-pages. Websites that are veterans of many years have thousands of web-pages in their database.
4 Search engine optimization usually does not fetch immediate result. For new websites, specially in case of Google, it can be a long wait, sometimes several months.
5 If your website generates lot of traffic by itself, it has a fair chance to rank high in SERPs’ (search engine result pages), even if you have not done much of an optimization (for example, xe.com’s real-time currency conversion service). This means that your product or service is so unique that simple word-of-mouth publicity is enough to bring in torrents of visitors, while also ensuring prominent rank in search results.
6 Search engine optimization is not merely an exercise of shuffling keyword phrases. The content has to make sense to readers. In other words, ensure that your content passes usability test.
7 Apart from keyword-enriched content, there are more factors responsible for achieving top rank, specially building quality links that point to your website. To search engines, incoming links are like ‘votes’ in favor of your website. A good quality link carries considerable weight in the eyes of search engines.
8 Finally, lest one forgets, optimizing for search engines is only one part of the game. The other equally important necessity is to retain and satisfy your visitors.
Summing up – the aging factor
In Bengali, my mother tongue, there is a saying, which when roughly translated, means ‘seasoned paddy-grains make more rice’. In SEO parlance, nothing beats if you are at it for years. Search engines love the aging factor. Create good content. Allow it to settle. Revisit it to update occasionally. Repeat the cycle.
In other words, search engine optimization is all about letting it known that your website is a treasure-hub of great relevant content that only gets better as time passes.
topic : Killer Keyword Marketing Research Everyone wants more traffic. But most do not know how to excel at the one thing that will insure their site is jammed with traffic like a Los Angeles freeway at rush hour. That is, they
Killer Keyword Marketing Research
Everyone wants more traffic. But most do not know how to excel at the one thing that will insure their site is jammed with traffic like a Los Angeles freeway at rush hour. That is, they fail to do anywhere near enough keyword marketing research.
Granted reading one article will not you an expert make. But I can at least begin to bring you up to speed when it comes to finding visitor laden top search terms. To do so I will reveal four of my sacred keyword research rules of thumb.
My first rule of thumb is simple. Do not settle for the obvious keyword phrases. I know. Sounds obvious. But apparently isn't.
For example the term "easter baskets" gets 120 searches/day. While going up against 420,00 other pages.
Not insurmountable. But I like less of a challenge. Especially when "personalized easter baskets" gets 109 searches/day and only has 615 competitors.
See the difference one word makes? Similar to the difference between lightning and a lightning bug, no? Since you get nearly the same number of searches with no where near the same number of competing pages.
The next secret rule of thumb is to compare the plural verses singular forms to see which is better. Since when it comes to this most webmasters tend to pile onto the wrong choice.
Take the term "gold earrings" It gets 168 daily searches in all engines, and has 1,540,000 competing pages in Google. While "gold earring" gets 84 daily searches and faces 440,000 competitors. In other words it has less than a third of the competition for half the searches. So we're on the right track. Best of all "italian gold earrings" is used by 52 searchers daily. And only has to fend off 514 pesky competitors. Or what you might call a slam dunk.
Your third keyword research tactic involves grabbing the low hanging fruit. Or what I call "orphan keywords".
Ideally you're looking search terms with less than 1000 competing pages in Google when searching for the EXACT phrase. 500 or less is better still.
Of course the closer to 10 competing pages you get for a search term, the more likely it is your page will be to stumble into the top 10. These are true "orphan keywords". So named due to neglect by your competitors.
Then don't forget to think outside the box. Just like your potential customers do.
Say you had a law practice in California. One term you might consider is "criminal defense attorney". That gets 131 searches but faces 1,450,000 competing pages. I'm not wild about those odds. Plus the term really isn't very targeted.
Digging deeper I found that "criminal defense attorney LA" gets 85 daily searches. And only has 11,1100 pages to beat out. Not bad.
Digging deeper still "criminal defense attorney la county" gets 84 daily searches. But only has 575 competing pages. Paydirt!
Once again I turned up a search term with total searches at least in the same ball park as the generic term I started with. Yet with just a handful of competing pages to deal with. Rarely do I fail to do this. In fact you'll discover dozens of such gems by thoroughly researching your keyword universe.
Never forget that keyword marketing research is THE factor that determines the success or failure of your niche site. Applying rules of thumb like these can help you do smarter optimised keyword marketing. Which in turn will help you attract more traffic from search engines more easily. And traffic is something we could all use more of, right?
topic : Time to Root for Web Before using key words for your site, it is always better to check for the popularity of these sub theme keywords. Some or all of the tools mentioned in the key words tools section could be utilized
Time to Root for Web
Before using key words for your site, it is always better to check for the popularity of these sub theme keywords. Some or all of the tools mentioned in the key words tools section could be utilized to measure the popularity of these key words. SEO Services Delhi (e-fuzion) has set of 25 to30 keywords will be expanded to include singular-plural word combinations, juxtaposing the same words in a different combination, using synonymous, building on the list of words using thesaurus and a good dictionary. The SEO Services Delhi Company (e-fuzion) have the ideal set of key words/ key phrases is to come up with around 70-100 possible ways to of looking for that web site on the search engines. Research on these variations of the sub theme keywords for actually combing up with the combinations that are relatively unutilized for yet popular. At the end of this exercise SEO Services Delhi (e-fuzion) have the ranked list key words, which it can start optimizing for general observation and other nuggets. When using Google to check for the competing pages through the SERP house the key phrases in quotes. This will do the exact phrase searching for the phrase that we are optimizing for. Now to have a real feel of the actual competition chosen keywords. Another useful tip is to watch out for the ranking of the sub pages o the SERPS page. In SEO Services Delhi you find typically offline competition for the business and online competition are not equivalent. The client needs to be driven out of this mindset. On line the competition for us depends on the key-phrases that we choose rather than the competition chosen words. Yet another tool is Alta Vista “PRISMA”. One can use refine search option of Teoma to arrive at more generic/Primary keywords. Another way of doing that could be through the DMOZ subcategory study. A higher occurrence of a sub page is suggests a lesser competitive key phase.
topic : Search Engine Optimisation There are many ways to optimise your website and everyone has a different opinion on how to do it, but there's one thing everyone agrees on is the two pronged approach, onpage and offpage. Today
Search Engine Optimisation
There are many ways to optimise your website and everyone has a different opinion on how to do it, but there's one thing everyone agrees on is the two pronged approach, onpage and offpage.
Today I am going to talk about on-page optimisation, the biggest mistake many people make is that they have their website built wait around for a few month and wonder why there's no traffic heading there way. The website should be built with optimisation in mind right from the start, it might look great having lots of Flash flying around your site (I personally don't think so) but without your keywords spread throughout your text the web bots are not going to find it.
I think it's important to have your title heading as an H1 and in bold, but only do it once on a page otherwise you could get penalised. The web bots/spiders read pages from top left to bottom right so I would also reinforce your title again by putting it next to the copyright logo.
There is always a discussion about Head and Meta tags, I firmly believe you must do this and definitely the Title as this does carry weight with Google.
The main ingredience for success in any business is hard work and this certainly applies to Search Engine Optimisation oh and throw in a whole lot of time for good measure!
topic : Five Reasons Why SEO Is Better Than Paid Online Marketing Online Marketing is becoming an essential marketing medium for a successful business. If a business can successfully marketing their product or service online they
Five Reasons Why SEO Is Better Than Paid Online Marketing
Online Marketing is becoming an essential marketing medium for a successful business. If a business can successfully marketing their product or service online they open many new doors to potential customers and sales leads. A well structured and organised SEO consultant will suggest two avenues for online marketing, Search Engine Optimisation and Paid Online Marketing (like Pay Per Click). Ideally you would be able to afford both paid and unpaid marketing campaigns but if you are like most businesses you are on a budget and need the proof that online marketing actually works.
The most common phrase I hear is "But everyone knows who we are and what we do" in relation to their business. This is just not true otherwise every potential customer would already be beating down your door wouldn't they? There is always room for growth and if you sell a product or service then there is always online marketing potential.
So, let’s explore why SEO is far superior to paid online marketing.
1. SEO is a long term strategy for your online marketing. Should you implement pay per click or other paid online marketing then as soon as you stop paying your bills to the advertiser the traffic to your website will stop. Although you pay for setting up an SEO campaign with a reputable agency often their other client’s results are so impressive it is almost compelling to go with SEO instead. With SEO, should you stop paying for the refinements a reputable firm might charge at an ongoing rate, you might only see a slight leveling off of website traffic.
2. With pay per click marketing you pay for every visitor delivered to your website whether they like your service or not. With Search Engine Optimisation your website will hopefully appear high in the free search results and this will mean you do not pay for a click through to your website - effectively once your SEO is setup every click or visitor to your website is free.
3. False or fake click throughs. In a study released in August 2007 it was determined that 18% of click throughs on pay per click links on Google were false. In other words this could be competitors clicking through to your website just trying to cost you money in advertising.
4. The psychology of clicking on sponsored links. If you appear in both the paid and unpaid search results then you would see about 80% of your website traffic come from the unpaid free SEO website links. There is a psychology associated with consumers clicking on paid advertising links especially if they are labeled as such, like in Google "Sponsored Links". Searchers see straight through this and know it is a paid advertising link. Consumer preference is placed on the freely generated results and links at a rate of 4 to 1.
5. Over the period of one year the cost of setting up the initial SEO campaign will have more than bettered the underlying website traffic that an equivalent costing pay per click campaign will have achieved. From my client examples there is about a 4 times website traffic factor weighted for SEO against pay per click. I was amazed myself!!
In a recent newspaper article in Melbourne, Australia, it was shown that holding a position in the top 3 spots in the search engine results pages for a competitive term is worth an estimated .5 million. It was also shown that holding the top spot generates 3.5 times the traffic that the number two spot generates.
When it boils down to it a well executed Search Engine Optimisation campaign will get your website massive amounts of website traffic. Of course selling the product or service is then the responsibility of the actual website so make sure you couple your SEO with good design, clear and prevalent calls to action and correct marketing principles like colour schemes and layouts. In my opinion it is vital to get this SEO campaign mix correct so talk to a reputable SEO firm and gain some information on how they can help you.
topic : How to Rank Better In Search Engines.. . Your Web pages with content should be interested in reading. As content is king for search engines content in your site should be both unique and interesting. This can improve
How to Rank Better In Search Engines..
. Your Web pages with content should be interested in reading.
As content is king for search engines content in your site should be both unique and interesting. This can improve your impression.
. Content should be highly focused with keyword phrases.
Rather than phrases that are too general and competitive
specially when there is more competition.
. Optimize your Web pages for at least three to five keywords at a time.
You should optimize your page for minimum three keywords-for three keywords your page should be highly relevant. for that you need to choose better keywords, choosing keywords is not a game of guessing. it is one science. Write your site's content using the keywords for which users search and you'll literally be speaking the same language as your visitors.
Useful sites:-Nichebot.com and Wordtracker.com
. Use regionally specific keywords, when applicable.
If your target is regional than try to choose keywords that are regional.
Example:-you can choose 'loans in new York' rather than just 'loan in USA' that's why you will get highly targeted visitors and improve your visitor to sales ratio
. Use the most commonly used variations of your keywords, with keyword research
Don't choose keywords that are highly competitive (specially when your page rank is low.) You can choose their synonyms etc.as per I said you need to do some research work for that. also consider some variation that can occur due to typing mistake etc..
. each optimized page should contain a unique title.
It will some time meaningless if you will choose same title pages more than one. title tags are very important and perhaps you know that search engine give lots of weight to title if title of your page will different. Than you can get more traffic for more keywords. this is important.
.Use multiple keywords in your title tags when appropriate.
Choose better title for every page using synonyms etc..That you will probably also get traffic for that keywords too. but don't go overboard.
.Most important keywords appearing above the fold and throughout each optimized page.
First few lines are very important for search engine page relevancy. so write that with special care and using your all main keywords. also include your keywords in other part of page too.
. Using keywords in hypertext links, whenever possible.
If you will use keywords in hypertext links than your page which you link will improve its page relevancy automatically
. Each optimized page contains a unique meta-tag description.
Some search engines still give more weight to Meta tags so like title Meta tag should be different for each page if possible.
. each optimized page contains a unique meta-tag keyword list.
Like Meta tags you should also change Meta tags wherever possible. and that keywords should also include in page body.
. Place common misspellings of your keywords within your meta-tag keywords.
Many people using this system to get traffic you can use misspellings in your meta details and can drive traffic. due to typing mistakes of searchers
.your graphic images should contain descriptive keywords within the alternative text attribute, when appropriate.
Google also decide relevancy through name of icons, images etc..so try to include your keywords in it.
. If you are submitting pages to non-U.S. search engines. write your pages in the appropriate language
if you will not do it. it may possible that in international search engines your rank will down.
Visit my seo resources at> seo-resources.inetzeal.com/ that will help you in pormoting your website..
topic : Keyword Elite , The Ferrari Of Keywords Research In order to find the right tools to research high paying AdSense keywords, it is important to know what information you want o know about keywords. It would be just great
Keyword Elite , The Ferrari Of Keywords Research
In order to find the right tools to research high paying AdSense keywords, it is important to know what information you want o know about keywords. It would be just great if there were a tool that told everyone exactly what Google pays for each keyword, but that doesn't exist and anyone who creates such a tool is certain to be barred from Google forever because it is a clear violation of the terms and conditions of having an AdSense account to reveal any income information to anyone else.
You can use Adwords keyword tool to select keywords and you'll get some information. But there are many, many great tools out there that will help you select the right keywords for your AdSense campaign focus. Look for only those tools that provide information about the number of searches performed, the number of competing websites and a "guestimate" of profitability.
Keyword elite will do all of that and a lot more. Keyword elite allows you to create keyword lists with the most profitable keywords and thousands of variations. Keyword elite let's you spy on your competitors adword campaigns so you can do better.
With keyword Elite you can find the highest paying keywords for adsense publishing.
WordTracker is probably the best known and most popular tool for finding keywords that are profitable and that have little competition. However, it does entail a subscription fee so that you want to subscribe for the period that you will actually use the tool and no longer. You can subscribe for a day, a week or a month, or indefinitely. Only those people who use the tool frequently should consider an indefinite subscription due to the high cost.
NicheBot is a free tool that is really handy for this. Unlike WordTracker which costs quite a bit for a subscription, this tool has just about everything you need or want and it is absolutely free to use. It is web-based and perhaps not quite as fast as WordTracker, but it works just great. And it is being upgraded all the time with new features.
KeyWordDiscovery offers a free trial period, after which there is a subscription fee. However, it is a reasonably popular tool for keyword researching.
Overture Keyword Research Tool is another free tool that you can use. It gives you the information you need but the output is based on Overture search engines and you would do much better to get Google search engine results.
To find the right tools for you, try several of the free tools you'll find with a simple Internet search. You may find one that meets your needs very well. If not, then it is time to begin using some of the subscription services.
topic : Article Writing and SEO (Search Engine Optimization) This article will guide you through the main reasons you should be using article writing as part of your SEO efforts to gain backlinks and link popularity, or in other
Article Writing and SEO (Search Engine Optimization)
This article will guide you through the main reasons you should be using article writing as part of your SEO efforts to gain backlinks and link popularity, or in other words, turning content into link s and traffic. Getting targeted traffic is a direct result of this process. This will apply to both new and existing sites, and I am covering here what to do when writing articles.
Write only about what you know well.
You should focus on known topics that pertain to your target market. As your articles are informative, you can submit them to article directories and websites accepting new content and articles that publish similar ones to what yours is about. You can get strong referrals from articles that were submitted using article databases. Keep writing 2-3 articles weekly, making sure they are getting submitted at similar rates.
Article partitioning and printable versions.
Splitting articles into parts is a great way to make a subject easier to digest by topics and having your visitors follow them by series. It does also help when you take an article for review and you add your comments in different color or bold them. Printable versions are an important addition to the original format of your articles, highly appreciated by users, and does not fall into duplicate content penalties at all.
The power of links and your article.
Use linking within your article to expand information sources or further detail topics. Reference pages, news sources, forums, bog posts, are example of resources you can offer and the user can choose to follow if needed. Now, it is equally important that your links are well defined and easy to spot by using standards when possible.
Apply SEO principles to your article.
It is important to create titles and headings that relate to what the article is about. Also, try to keep the article length to no more than 500 words, written with simple language, and providing clear and useful information. Always impart concrete knowledge to your readers. You should focus on the most important points in the topic, outlining the key areas of it. To do this, you can use headings, bold type and lists, like in the case of this particular article.
There is a lot more to article writing, but every situation is different, and for every website, the application of concepts discussed in these areas are different as well.
By Dedicated SEO Consultant Jose Nunez
topic : Sitemap taxonomy - To classify web content Sitemap taxonomy is a way to classify the tremendous amount of information available on the World Wide Web. Organizing web content is a lot of work that requires manpower and money.
Sitemap taxonomy - To classify web content
Sitemap taxonomy is a way to classify the tremendous amount of information available on the World Wide Web. Organizing web content is a lot of work that requires manpower and money. But creating sitemap taxonomy is a process that must be done in order to make information readily available to users.
Often times the information is there but users are unable to access it. With the sitemap taxonomy, web content is arranged in such a way that the user will be able to use it effectively. As it is more and more users are flooded with information that is useless to them thus creating frustration.
Impact of sitemap taxonomy to Internet marketing
Sitemap taxonomy can be a big boost to Internet marketing. The whole purpose of being on the web is to get exposure to a wider audience of potential customers. Unfortunately, the overflow of information often makes it impossible for searchers or browsers to find what they need.
Most of the time online users form searches that often turn up useless or non-relevant results. This is not only frustrating for users but also for any company advertised on the web. Users are left guessing the right keyword they need to use in order to get the information they need off the web.
Unfortunately not all users have the patience to keep guessing until they find the right keyword. More often than not, users will give up their search and go on with another search. This can mean lost sales for any company on the web that doesn't have a sitemap taxonomy.
Building a sitemap taxonomy
Many people may think that building sitemap taxonomy is an easy simple process of putting together keywords. Sorry to say, sitemap taxonomy is a demanding task however it does have its rewards. With an effective sitemap taxonomy in place, a website is more likely to get more traffic that would translate into profits.
Working out a sitemap taxonomy is often a trial and error process. It requires using the right terms that users are better acquainted with, in order for them to find their way through the site. At the same time, using the wrong terms may make it impossible for users to find what they need within the site.
There are generally two sets of online users that should benefit from the sitemap taxonomy, browsers and searchers. Browsers often use the sitemap taxonomy to find their way within a site while searchers use online search engines to find the information they need. No matter what type of user is involved, the sitemap taxonomy should address the needs of both users. Enabling either user to find the content they need.
Do-it-yourself sitemap taxonomy
The best candidate for creating the sitemap taxonomy of a site is the company itself or the individual behind the website content. Although hiring a professional to create the sitemap taxonomy of the site is an option, it is best that someone with firsthand knowledge of the website's content do it. There are a number of important aspects to consider before doing the sitemap taxonomy.
Keep in mind that in general the sitemap taxonomy should be extensive not profound. Putting together profound sitemap taxonomy may only make matters worse as the user will have a difficult time finding the subject matter they need. It is also best to use basic terms instead of advertising jargon that can be easily understood by all.
When structuring the sitemap taxonomy, it is important to maintain some exactness at the highest levels. This helps make it easier for users to navigate the site and find the information they need. It is also a good idea to limit the number of items under each level from two to seven subject matters. If not then it is best to combine subject matters for a more efficient sitemap taxonomy.
Take into account that sitemap taxonomy is not an exact science. It requires constant fine-tuning in order to produce an effective sitemap taxonomy. However the entire process will pay off big in the long run as users who are more likely to find what they need are those more likely to spend money.
topic : Google gives more importance to scientific articles The Google Page Rank algorithm, also known as PR, seems to give more importance to the impact of a scientific article rather than to it’s quoting number. For the ones
Google gives more importance to scientific articles
The Google Page Rank algorithm, also known as PR, seems to give more importance to the impact of a scientific article rather than to it’s quoting number.
For the ones that don’t know, traditionally, to measure an article’s importance there the method is to have “citing number”, meaning all the times that that article has been quoted by somebody else. The idea is that if many different people quote an article, this means that this article is worth while and important. Well, apparently Google isn’t looking only to this, but also to the content of the article.
Researchers have found out that the Google algorithm, when measuring a web site’s importance , offers a systematic method to find important articles . The google index proved better that the traditional method to find the really good scientific articles, that were’t that much quoted by others but which were proven to be of a very high value.
Sidney Redner and Pu Chen from the University of Boston and Huafeng Xie and Sergei Maslov from the National Laboratory of Brookhaven found out that certain articles that proved to be very influential . Like the article of Wigner and Seitz, from 1933 "On the Constitution of Metallic Sodium" , which is now University book regular content. Another example is the article of Gauber from 1963 about "Photon Correlations", which receive the Nobel Prize last year. These articles weren’t known using the regular quoting algorithm, but shower up very high in google and were given a very high PR.
The way google does it is by allowing his spiders to dig deep into the quoting web and see how many times the article that quoted the first article was quoted, and so on, meaning that if the article that quoted your article is of great value, also your article increases in value.
topic : Is Search Engine Optimization a Waste of Money? Is Search Engine Optimization worth the SEO and the ROI Debacle? Why do companies fail to initiate or implement sound strategies? The growing natural search engine optimization
Is Search Engine Optimization a Waste of Money?
Is Search Engine Optimization worth the SEO and the ROI Debacle? Why do companies fail to initiate or implement sound strategies?
The growing natural search engine optimization industry has enormous potential, but major obstacles include lingering labor shortages, credibility issues, tactical ignorance and limited ROI accountability, according to a new study. SEO industries grow in perspective and helps companies make strategic choices in the face of troublesome tactics and measurement failings.
Studies show that Search Engine Optimization spending is on the rise, but it may mean that marketers are trying out search engine optimization – not necessarily succeeding at it. Many companies attempt Search Engine Optimization, but clearly they fall short in the rankings game and the traffic that comes with strong visibility.
The industry is more than 10 years old, but some companies still haven’t launched their first SEO campaign. Those who are engaged don’t keep up with the program or miss vital sections of their websites because Search Engine Optimization is viewed as a part-time effort. It’s tough for ROI to emerge as a top priority if the practice of SEO is seen as a one time event or something the webmaster gets to when they have a chance.
Companies should look at how they measure up to to the competition for reasonable search terms on major search engines. At some point, they need to decide how much it matters if they’re not at the top.
topic : Why do search engines look for "inbound links" for ranking websites? Dear friends, ranking high at the search engines for a keyword which has high demand is every marketers dream. No matter what your website about, a fully
Why do search engines look for "inbound links" for ranking websites?
Dear friends, ranking high at the search engines for a keyword which has high demand is every marketers dream. No matter what your website about, a fully loaded super store or a hobby site, you need traffic and search engines have a capacity to provide an unending supply of thousands of visitors (if your niche has that much demand) at zero cost.
Actually it would be wrong if we say that search engines send traffic at zero cost. There is a price you need to pay to rank high and that's TIME. Yes, it takes time to reach there.
there are many factors that undergo a normal Search Engine Optimization exercise and building "inbound links" is considered one of the most challenging tasks involved today. To understand better why search engines look for inbound links, let's take a real life example.
For a moment forget the Internet, forget you website/search engines
anything that has to do "ranking high", just read this small
There was a young boy Jim, about 21 years old. He was a fantastic painter. He painted in water colors on canvas. His favorite subjects were landscapes, natural beauty, mountains, etc...He could spend hours painting and playing with colors. Colors were his passion, his life.
He lived in a small village that was away from a major metro city. With a small population, no one really visited this village very often. Jim was very happy with his passion of painting.
One day Jim's uncle visited his home on a Sunday. When he saw Jim's paintings he thought Jim has got an inborn talent of colors, of looking towards the surrounding beauty that he was able to capture on canvas. His was a special skill that very few people have. So he suggested Jim to move to the city to display his work to people out there. Jim assured him that whenever he gets the opportunity he would definitely make the best of it.
Then the golden day arrived. Jim was listening to a radio station, when he heard the announcement of an exhibiting of paintings to be held in the metro city. Jim thought this is what I was looking for an quickly rushed to the city at his Uncle's place to arrange for the formalities.
Five of Jim's paintings got selected and displayed at the metro city exhibition. He got a tons of post and is still getting from his fans and now the best part is he is making thousands of bucks just from a single painting. He is happy and wealthy too. His passion is keeping satisfied and now he is famous guy. The villagers are proud of having him in their village.
OK... now what's this story got to do with SEO..you ask..
A lot...If you read the story again you will discover that Jim is already happy when he is in his village, spending most of his time with paints and brushes. But when he displays his work out to public, his work is admired by more and more people. It has to do with "numbers". Again when no one knew about his talents, he still was a great painter, but now because now thousands of
people say that "Jim is a great painter" his value becomes magnified thousands of times.
Now if Jim launches his website on water color paintings where do you think it must rank.. You see, it's a numbers game. Of course it's also important that who recommends Jim as a great painter. But Jim doesn't care, he's already taken all the care for years polishing his painting skills. All he knows is producing great quality paintings for his customers which are ready to pay him truckloads of money.
There is a simple exercise to do. Put yourself in Google's shoes, imagine that you are Google.com [:-)] and then look at Jim's new website. If I am a regular Google user I will take all the care to see that my search results for the keyword "water color paintings" show up results that are best and most importantly recognized by experts in the art industry.
This is true for every search engine out there, including Yahoo! and MSN, because they want to retain their users.
Here "inbounds links" come into picture. The number and the quality of inbound links is the only way for the search engines to recognize the quality of the website it is supposed to rank. Of course as I mentioned there are many factors that a search engine will look for, but inbound links can have a major impact on your rankings.
Again if Jim wants his website to rank well for many years to come, he will have to keep on producing quality work just the way he is doing now. Most people think that search engines are money machines, just build a website, get is indexed and forget about it. But it is getting a long term goal now a days to rank high at the search engines. As I said it comes at the cost of TIME. If you are ready to go for it, creating traffic through search engines
will be one of the most profitable skills you will ever learn in this lifetime.
I hope this article was useful....
Copyright Shrinivas Vaidya
topic : Formulate Easy Way for Your Expediency SEO Delhi Company is a wing of Technologies; parent company which is a premium SEO / Internet Marketing company from Delhi. Avail reasonable and successful Search Engine Optimization
Formulate Easy Way for Your Expediency
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Driving relevant and targeted traffic is essential for the success any online business website. SEO, Delhi has all the experience and ability required to help you realize your business objectives. Our Internet marketing services Delhi are tailor-made to meet all your specific online business needs and requirements. Our Internet marketing and SEO team is one of the most competent in India with a proven track record. We offer SEM (Search Engine Marketing Delhi) Services designed to help you achieve TOP rankings in all the major search engines. SEO Delhi Company e-Fuzion as a team develops highly scalable digital E-business solutions. Search Engine Marketing (SEM) is the practice of getting your web site visible on the major search engines such as Google MSN and Yahoo. As India's premier internet marketing firm, based in New Delhi, India, with clients from all over UK, US, India, Middle East and Canada, we are ready to improve your web site traffic today by maximizing your web presence on the Internet. Basically Internet Marketing is all about helping customers find your website and business. Search engine optimization (SEO) is a combination of crucial factors which, with the right expertise, will promote your web site and help you gain top rankings on prime search engines, thus resulting in qualified leads and optimum growth.
topic : Catch Huge Profit with SEO Process The importance of optimization is that the search engine will ensure that you will get traffic on your web site. For a business to survive even a small period of time on the Internet, it
Catch Huge Profit with SEO Process
The importance of optimization is that the search engine will ensure that you will get traffic on your web site. For a business to survive even a small period of time on the Internet, it needs a lot of web traffic. A web site with a lot of visitors will have a flourishing business. Web sites and their marketers work hard to ensure a consistent flow of traffic and become a favorite of a search engine. All the hard work will benefit your web site and result in your site being on the first page of a search engine result. The competitiveness of the online market has increased the importance of Search Engine Optimization. There are multiple help aids that can search engine optimize your web site's content. Your web site will benefit from the increased marketing done by the optimization. When a search is carried out that is related to your web site, Search engine optimization will make your web site unique and will stand out from the competition, causing your web site to eventually reach the first page of the search engine results for your topic. The amount of web hits you get basically controls the amount of profit you make from your web site. With SEO Delhi Company you did more hits and get the higher returns. Becoming a search engine favorite should be the common goal of all web site businesses in order to ensure that you have a large and consistent amount of traffic to your site.
In order to get the most benefit from your web site a search engine optimization will help your web site and business flourish. It will improve the amount of hits and keep customers coming. People will find your web site in the first page of the search engines' results and will get you more traffic because of it.
topic : How Use A Press Release To Get A Flood Of High Quality, One-Way Links To Your Website In this article I want to give you a white-hat (read ethical good guys) search engine optimization technique to dramatically increase
How Use A Press Release To Get A Flood Of High Quality, One-Way Links To Your Website
In this article I want to give you a white-hat (read ethical good guys) search engine optimization technique to dramatically increase one-way links into your site.
You most probably know that in order to rank well you need lots of in-bound links, and not just any kind of link. They have to be links from thematically related web pages/web sites.
So let's say that you have a website about how to build a straw bale house. I order to get links to it, you are going to need to hunt down websites that are themed around "straw bale building", "sustainable building", " natural building", "green architecture" etc.
One of the quickest ways to get one-way links (not reciprocal links) is by sending out press releases. I have been using PRweb for this since 2004, primarily because they are a highly respected service and you can choose either a free or paid submission.
I recently submitted a press release for a software tool I had put together. I paid to PRweb.com (you can submit your release for free though, but I wanted to increase my exposure) and here are the following stats to date:
Reads - 71,232 (This number shows how many times my press release was accessed on PRWeb).
Estimated Pickups - 2,491 (The number of times my release was picked up by a media outlet).
When I look in Google I see that this press release returns 399 results. All with links pointing back to my website. Not bad for about one hours work.
But remember, you can't just throw up a keyword stuffed press release in the vague hope that you will get distribution. Which is why I advise that you stay away from any so-called "press release submission software".
Think about it. Webmasters want to provide value to their visitors, so only good, high quality content will get picked up. Spam will not!
And as with search engine submission, you don't need to submit to every single search engine out there, you just need to get picked up by a couple and the rest follow. The same is true for submitting press releases, and PRWeb.com is the Google of the press release distribution services.
If you want to see an excellent example of how to write a search engine optimized press release take a look at www.prweb.com/releases/2005/10/prweb296086.htm for inspiration.
Also many folk are under the misunderstanding that the value of the link comes from being on the press release service, well that's not the case, the value of the link comes from the site that posts your press release. So the more thematically similar the publication site is to yours, the more value the link will carry. Yet another reason to submit high quality press releases.
topic : Search Engine Optimisation: How Accurate are Keyword Tools? In search engine optimisation, it is a crucial element to select the right keywords when optimising a website. The obvious reason being, if you have keywords with
Search Engine Optimisation: How Accurate are Keyword Tools?
In search engine optimisation, it is a crucial element to select the right keywords when optimising a website. The obvious reason being, if you have keywords with no search volume, you will not receive any traffic. Secondly, if you have keywords that are too competitive, you will find it very difficult (almost impossible) to win high ranks. So how do we find the in between balance for both obstacles? This is where keyword tools would come into place, but how accurate are they?
To start, the main keyword research tools that are found on the market today are Wordtracker, Overture Keyword Tool and Trellian Keyword Discovery. Now I bet many of you are pulling your hair out over which keywords are going to be suitable for optimisation. What makes it probably even more stressful is the varying results between the three different keyword tools i.e. one keyword tool may show a particular keyword to be very good, while another tool may suggest a whole different result for the same keyword. Well stop stressing right now! The truth is that we don’t really know how accurate these keyword tools are and we should only use their search volume figures as an indication as to whether a keyword is popular amongst search engine users.
Let’s say a keyword phrase, “dog products”, has a search volume of 5,000 searches per month on the Overture Keyword Tool. To make an assumption that “dog products” is a good keyword for optimisation, based ONLY on the Overture figure, would be a very bad assumption. However, it gives us a rough idea of the search volume for that particular keyword. The next step would be to use Wordtracker or Keyword Discovery to see if a similar amount of search volume is present for “dog products” (remember to convert searches for each tool to a common time frame i.e. monthly or daily). If we have a very low search volume in BOTH Wordtracker and Keyword Discovery, then I would be very skeptical about using “dog products” for optimisation. The whole idea is to get at least two of the three keyword tools to reflect reasonable / high search volumes before considering that keyword to be suitable for optimisation. If you have all three keyword tools returning reasonable / high search volumes for “dog products”, then the chances are that this keyword is reasonable / high in search volume and definitely worth considering for optimisation.
Once a good set of keywords have been agreed upon through the use of the keyword tools, you should then focus on the keywords that have a low / reasonable amount of competing web pages. There is no point trying to compete for a keyword that has 1,000,000 web pages in competition for it. If you are good at SEO then you could achieve high ranks for that keyword, but it would require a lot of time and investment which could be spent on better things. The lower the competition is, then the more chance of achieving higher ranks.
To recap, there is no indication to say that keyword tools are 100% accurate. Whilst the reseller of the tool may suggest otherwise, I highly doubt it. The results should be taken like a “grain of salt” as they are only useful to give you an idea as to what the search volume might be like for a particular keyword (high, moderate or low). With each tool obtaining its results using different algorithms, in some cases their results will not support each other. Provided you use two of the keyword tools to investigate the search volume for keywords, you should be able to make a good decision as to whether a keyword might be worth optimising for. With that in mind, it would also be wise to use your common sense to determine if a keyword is one that YOU would actually use in a search. Otherwise, what would be the point of optimisation in the first place?
topic : SEO Copywriting for Online Success Whether it is the print, electronic or cyber media, a good copy can dowonders for a marketing campaign. In this cyber age, the Internet is considered as the greatest means of communication
SEO Copywriting for Online Success
Whether it is the print, electronic or cyber media, a good copy can dowonders for a marketing campaign. In this cyber age, the Internet is considered as the greatest means of communication between people around the globe. Web businesses also have realised the importance of content and are now regarding it as the 'king' of their websites.
In Search Engine Optimisation Services, good copywriting is a must for online success. An effective copy is the one that manages to grab attention, create interest, build desire and then lead to action (from users). The use of powerful and persuasive words to drive target audiences and generate sales has become the norm with websites nowadays.
Online business owners specially hire content writers to revamp the text matter on their websites, and make it more appealing to Internet surfers. This form of writing is known as SEO copywriting. The main purpose behind this service is reaching out to a target audience,which is comprised of your potential buyers.
The best part about writing for the Web is that it has no time or space constraint. News websites do have the urge to meet deadlines, but in general, almost all websites can simply go on and on, creating additional pages at will. However, to achieve SEO success, they do need to adhere to search engine guidelines even when writing text for web pages.
Being a virtual medium, the 'emotional connection' between buyer and sellers the minimum on the web. Therefore, it is necessary to establish that relationship with the help of the written word, keeping in mind the needs of the user as well as the dissimilarities between two different mindsets.
In simple terms, Copywriting for Search Engine Optimisation means re-writing the text on a website page in such a way that it appeals to a web surfer, along with being compatible to search engines. Working on this domain requires specialised skills,especially when it comes to judicious use of keywords. And, one should remember that a good web page content does not have to be flowery or laden with complex words. Instead, it has to be simple,easily comprehensible, and keyword rich.
Don't be content if your website is amazingly designed and well-structured,adorned with proper links and easily navigable. All your efforts will go down the drain if your content is not appealing enough, and doesn't manage to hold the user's attention. At the end of the day, the success of your Internet marketing campaign lies in bringing targeted traffic for the long term. Thus, put in extra efforts in building your site's content matter and see the difference it makes.
topic : Here's How To Avoid The 3 Most Common Affiliate Mistakes Affiliate marketing is one of the most effective and powerful ways of earning some money online. This program gives everybody a chance to make a profit through the
Here's How To Avoid The 3 Most Common Affiliate Mistakes
Affiliate marketing is one of the most effective and powerful ways of earning some money online. This program gives everybody a chance to make a profit through the Internet. Since these affiliate marketing programs are easy to join, implement and pays a commission on a regular basis, more an more people are now willing in this business.
However, like all businesses, there are lots of pitfalls in the affiliate marketing business. Committing some of the most common mistakes will cost the marketers a large portion taken from the profit they are making everyday. That is why it is better to avoid them than be regretful in the end.
Mistake number 1: Choosing the wrong affiliate.
Many people want to earn from affiliate marketing as fast as possible. In their rush to be part of one, they tend to choose a bandwagon product. This is the kind of products that the program thinks is “hot”. They choose the product that is in demand without actually considering if the product appeals to them. This is not a very wise move obviously.
Instead of jumping on the bandwagon, try top choose a product in which you are truly interested in. For any endeavor to succeed, you should take some time to plan and figure out your actions.
Pick a product that appeals to you. Then do some research about that product to see if they are in demand. Promoting a product you are more passionate about is easier than promoting one for the sake of the earnings only.
Mistake number 2: Joining too many affiliate programs.
Since affiliate programs are very easy to join, you might be tempted to join multiples of affiliate programs to try and maximize the earnings you will be getting. Besides you may think that there is nothing wrong and nothing to lose by being part of many affiliate programs.
True, that is a great way to have multiple sources of income. However, joining multiple programs and attempting to promote them all at the same time will prevent you from concentrating on each one of them.
The result? The maximum potential of your affiliate program is not realized and the income generated will not exactly be as huge as you were thinking initially it would. The best way to get excellent result is by joining just one program that pays a 40% commission at least. Then give it your best effort by promoting your products enthusiastically. As soon as you see that it is already making a reasonable profit, then maybe you can now join another affiliate program.
The technique is to do it slowly but surely. There is really no need to rush into things, especially with affiliate marketing. With the way things are going, the future is looking real bright and it seems affiliate marketing will be staying for a long time too.
Mistake number 3: Not buying the product or using the service.
As an affiliate, you main purpose is to effectively and convincingly promote a product or service and to find customers. For you to achieve this purpose, you must be able to relay to the customers that certain product and service. It is therefore difficult for you to do this when you yourself have not tried these things out. Thus, you will fail to promote and recommend them convincingly. You will also fail to create a desire in your customers to avail any of what you are offering.
Try the product or service personally first before you sign up as an affiliate to see if it is really delivering what it promises. If you have done so, then you are one of the credible and living testaments aware of its advantages and disadvantages. Your customers will then feel the sincerity and truthfulness in you and this will trigger them to try them out for themselves.
Many affiliate marketers makes these mistakes and are paying dearly for their actions. To not fall into the same situation they have been in, try to do everything to avoid making the same mistakes.
Time is the key. Take the time to analyze your marketing strategy and check if youa re in the right track. If done properly, you will be able to maximize your affiliate marketing program and earn higher profits.
topic : Approach Your Site with e-Fuzion While appropriate web designing is finished for web site, afterward the meticulous web site carry extra stipulate between the webs searchers approach up with the more attractiveness amongst
Approach Your Site with e-Fuzion
While appropriate web designing is finished for web site, afterward the meticulous web site carry extra stipulate between the webs searchers approach up with the more attractiveness amongst the populace. Web Design Services Delhi company e-fuzion is not only designing a web site but also maintaining those sites through regular revise which are extremely constructive for the guests. Web page devise afford detailed in sequence of web page plan, liberated web page design, web page design software, Web Page Design Company and further scheduled. Web design includes content, tag, graphic, update pages and so on. Web designing are the process of modeling, designing, structuring and executing the aspects which are suitable for web site. Web site is one of the best ways to promote your business online. The Web Design Services Delhi company e-fuzion provides help to create a web site. The main motive of the web site is to attract visitors and create more traffic on the basis of web promotion. Web design is an artistic work and it is totally depends on the creativeness of the designer. For a good web site designer the designer needs some basic requirements he/she must have sense of humor, good player with colors, and must be a good selector. In the web design field the web sites put different steps for web promotion. In Web Design Services Delhi the company e-fuzion has very good team, and this team includes all the basic necessities what the web site requires. Web development is one of the fast development organizations in all over the world. Web design refers to the activities that are connected in the development of web design and development. Web Design Services Delhi Company over looks the internet for more creation of the web site in the internet world or on World Wide Web. Web Design Services Delhi company e-fuzion plays crucial in the creation of web sites. Web developer should have perfect skills and knowledge of graphics and web designing. In the web site the web design plays a vital role for developing a site. Web Design Services Delhi company e-fuzion can get more features of innovative technology by web development like web design, back end programming and software solution for more business efficiency.
Every one like designing and in web site the web design proves a great role to develop a site. And here in Web Design Services Delhi company e-fuzion the web designer plays a crucial role to maintain all the designing perfectly.
topic : SEO Content Writing – Converting Artificial Keywords Into Natural Keywords. The Role Of Keywords Within SEO. One of the major aspects of search engine optimization (SEO) is the use of keywords both in the Meta tags of a
SEO Content Writing – Converting Artificial Keywords Into Natural Keywords.
The Role Of Keywords Within SEO.
One of the major aspects of search engine optimization (SEO) is the use of keywords both in the Meta tags of a site and throughout the website content. In particular, the density, the placement and the actual keywords themselves are hotly debated topics. It is certainly no secret that keywords play a vital part to any good SEO program, but because search engines like Google and many others change their algorithms on such a regular basis it may seem difficult to keep up with the current best practice. However, there are some good general guidelines to follow that should always ring true regardless of how you personally approach SEO.
Keeping Abreast Of SEO Times.
It can be difficult to say at any given time what the keyword rules are when it comes to SEO content writing, but there are always common worst-practice factors that should be avoided completely. That is, search engines like Google will not only ignore your website content but they will actively penalize you for certain things.
Spam – The Big NO!
Search engines do not take spam, or the sites that contain it, lightly. This is the most important thing you should remember. It used to be ‘acceptable’ in the eyes of search engine robots for your content to be 100% keywords with absolutely no meaningful text. However, this practice of keyword cramming or keyword stuffing is now something that does not go unnoticed and you will face a penalty for using this technique. Yes, keywords are important but you also have to provide solid and informational text for your visitors.
So, What Is The ‘Correct’ Keyword Density Then?
Of course, this leads to the question of how to determine what is considered spam and what is considered an acceptable level of keywords within your text and again this is a topic that leads to debate between SEO experts, webmasters and content writers alike. The general belief was that including a keyword within your text with a range of 5% to 10% was best practice. It certainly wouldn’t get you penalized and it made it blatantly obvious that your site was relevant to that topic. However, some believed the figure could legitimately be taken as high as 20% without any negative search engine effects.
Err On The Side Of Caution.
While these high densities of around 20% may not have got you penalized at one time it is increasingly likely that they will be regarded as being geared primarily towards search engines. Search engines do not want to display sites that are created for this purpose; their aim is to display websites that are geared towards visitors. As such, sticking to a lower percentage is likely to produce better results for you.
Playing It By The Rules.
Keeping the keywords to this sort of level is an art, but it is not one that should elude most people. The art, of course, is to combine search engine optimization with informative content that will appeal to your visitors as well. In order to do this it is important that you use natural keywords.
What Are Natural Keywords And Artificial Keywords?
A natural keyword is one that you would use in everyday conversation relating to a given topic. In the case of your website, if you were to sit down and write 500 words of informative content you would find that certain words naturally creep into the article and appear several times. These are your natural keywords, but unfortunately natural keywords may not provide you with the results you require. For example, a little keyword research may prove that a natural keyword of “divorce attorney” is a very well searched phrase but there are also 2 million websites geared towards this key phrase. Further research may turn up the fact that “Find Divorce Attorneys” may be a little less popular with regards to searches but there are only 10,000 sites aiming for this keyword. This instantly improves your chances of being closer to the top of the search results and that coveted top spot.
Replacing Natural Keywords With Artificial Keywords.
So, you now need to go back over the content you have already written and see if the term “Find Divorce Attorneys” appears within your content. In all honesty, it is quite unlikely that it would appear more than once, if at all. You have to make it fit into your content and you have to make it appear to do so naturally. Find the areas where you specifically used the keyword “Divorce Attorney” and see if you can swap the phrases with just a little alteration of the surrounding text.
Start From Scratch With Your Artificial Natural Keywords.
Another method is to look for your artificial keywords before you begin and make sure you have them in the back (or the front) of your mind when you sit down to write your website content. Because you are already thinking of the phrase you want to use you will naturally include it within the content of your site. It’s not a trick, although you may want to consider it a subliminal tactic if you wish, but it will work.
The Result Of Keyword Conversion.
By converting your artificial keywords into natural keywords you should be able to effectively optimize pages towards both search engines and your visitors and this will mean improved search engine rankings as well as improved conversion rates. Even a small increase in visitors combined with a small increase in conversion rates will show a good level of increase in your income so you should not overlook this technique.
topic : 7 Things Every Webmaster Should Know About Links Link building in a nutshell, is the process of getting other web sites and web pages to link to your web site. These links will not only drive direct targeted traffic to your
7 Things Every Webmaster Should Know About Links
Link building in a nutshell, is the process of getting other web sites and web pages to link to your web site. These links will not only drive direct targeted traffic to your pages; but more importantly will increase your overall search engine visibility and rankings. Building a solid incoming linking structure for your site is one of the most effective techniques used by search engine optimization professionals to improve your search engine rankings and boost the overall amount of traffic any given web page receives. However the process of building incoming links to your site can be a daunting and tedious task when just getting started. The purpose of this essay is to outline the importance of building a strong linking profile for your site as well as offer a handful of key strategies that any webmaster regardless of marketing budget can employ to climb to the top of the search engine ladder.
1.) Purchasing Links & Sponsored Reviews
Paying other web masters to place a link on their site back to yours is probably the easiest and most straight forward way to generate links to your site. However the down-side of purchasing or renting links from other web masters is that it can become a very expensive venture, not to mention you need to pick and choose your potential candidates vary carefully. There are many services out there to help connect you with other web masters that are interested in selling links from their web pages, however you will save yourself a lot of time, and money by working directly with other web masters as apposed to paying a middle man to act as a link broker. Unfortunately there is no set standard on determining what any given link is worth: however you should pay careful attention to a few key factors before cracking open your wallet and spending your hard earned money on a paid link. These things include but are not limited to the number of incoming links the candidate site itself has, it's overall page rank, the age of the site and finally the search engine saturation (number of pages indexed in the major search engines) of the site. When approaching a web master to purchase links from make your goals as clear as day - and ensure that he or she knows you're interested in purchasing a link for Search Engine Optimization reasons. You need to ensure the link will not be cloaked (hidden from search engine spiders) or nofollowed (marked to inform search engines not to follow the link with the rel="nofollow" attribute) as either of these conditions will make the link relatively worthless from an SEO stand point.
2.) Comment and Post on Related Blogs & Message Boards
Even a web novice can find a litany of blogs and message boards for any given niche or market to post comments and feed back . I strongly encourage you to register on message boards related to your topic or subject and include links within the signature of your posts and messages. The same goes for blogs and commenting. There are many blogs that will allow you to include a link back to your site either within the content of your message, or make your user name a clickable link back to your site. However there is a fine line between spamming and offering valid comments, posts and responses to community based web sites and blogs. Making obvious spam posts such as "Cool site, check my site out at ..." will likely get your IP address banned from the web site or network, and can negatively impact the reputation of your brand or web site. If you don't have a valuable view point, or comment to offer other readers of the site you're posting on, you're better off not commenting at all.
3.) Write User Testimonials & Product Reviews
Writing user reviews or testimonials is an under appreciated technique to create a wealth of back links to your site. Most often when you write a review for a product or service you've had success with, the web master will include a link back to your site in the signature of the review. This technique is simple and straight forward; if you've purchased a product or service write up a short 100 - 300 word review for the product outlining it's strengths and your positive experiences and include your full name, and web site address in the signature of the review. Nine out of ten times the web master of the site you've written the testimonial for will be more than happy to include and activate the link when they post the review onto their website.
4.) Develop a Free Online Service or Software Application
5.) Write Articles and Distribute Them Online
Assuming this isn't the first essay you've read on improving the amount of links to your web site, you should be well aware that writing articles and submitting your articles to the popular article directories is a fantastic way to generate many back links to your web site. The premise is simple yet effective; Write a handful of articles geared toward your topic and subject matter and distribute them to the many article directories on the Internet. Often times when your article is posted on these article directory sites they will include an authors bio, or resource box. Within the authors bio area you want to include a little information about your company or product(s) as well as a link back to your site. Whenever your article is picked up by other web masters or syndicated across other popular web sites you will receive a free one way link back to your site. Repeat these steps over and over to build several 1,000 links back to your web site. This is an amazing technique as your only investment is a little time to write and submit an article.
6.) Submit Your Site to Directories
Over the past few years links from directories or web indexes has become less and less valuable. However there are still a handful of well trusted and high quality directories that you should consider submitting your site to. This will boost both your linking profile, as well as your page and trust rank. Some of the most notable directories to submit your web site to in no particular order are DMOZ, The Yahoo! Business Directory, JoeAnt, Gimpsy, GoGuides, Linkopedia and Uncoverthenet. Though most of the directories l've mentioned here are not free to submit to, the cost of submission is well worth the price as the links you'll receive from this investment are quality one-way links that carry a good amount of page trust and rank. When submitting your site to any of these directories, pay special attention to the category you are submitting your web address to, make sure that you are submitting your site to the most relevant, and related topic to the subject of your own web site. As this will ensure that you're submission is not denied, or skipped by the directory editors once it gets reviewed.
7.) Exchange Links and Build Partnerships
Link exchanges or trading links with other web masters is another technique that has lost a little of it's gusto over the years, however this method of generating back links does still hold a bit of value and should not be overlooked. Many webmasters dedicate a page of their site titled references or resources and use this page to link out to other web pages that have agreed to link back to their site. As mentioned above this technique is not as effective as it once was; however picking and choosing web sites that are well trusted and ranked by the search engines and that are related to the topic and subject mater of your own site promise to be well worth the effort. Finding other web sites that are prime candidates to exchange links with are those that are linking out to other relevant sites in your field or niche. Once you've found a web site that you'd be interested in swapping links with, contact the web master via email with your offer. When soliciting another web master for a link you want to write a personal email message and refer to specific content and aspects of his or her web site. Doing so will show the prospective linking partner that you've actually taken the time to give their site the once over before sending your solicitation; as a result you will be far more likely to receive a positive reply. As with purchasing paid links you want to ensure that the site you are requesting to exchange links with doesn't end up cloaking it's outbound links (hidden from search engine spiders) or nofollowed (marked to inform search engines not to follow the link with the rel="nofollow" attribute) as either of these conditions will make your link relatively worthless from an SEO stand point.
In this article we've discussed 7 of the most effective, and commonly used methods to generate a massive amount of incoming links to your web site. With any luck, after reading this article you should have a handful of ideas and techniques in your tool box that you can employ to kick-start your web site's model for success. Building links to your web site is by no means a set-it and forget-it facet of web marketing and requires time, dedication and ongoing analysis. You can never have too many quality incoming links to your site and once you've had a small taste of success with link building I'm confident you'll be hungry for more.
topic : PHP, SEO, And Spiders - Oh My! Dynamic database-driven sites have become very popular, and relatively easy to set up and administer, through the use of Content Management Systems (CMS) and PHP server-side scripting. It's
PHP, SEO, And Spiders - Oh My!
Dynamic database-driven sites have become very popular, and relatively easy to set up and administer, through the use of Content Management Systems (CMS) and PHP server-side scripting. It's also possible to create a fancy-looking site with little actual content, or automatically generated code that can harm your SEO, such as multiple URLs that display identical content.
Search engines are constantly evolving and adapting in response to changes in the way information is presented on the web. Strategies that were once necessary to ensure inclusion of PHP pages are no longer required.
It was once helpful to generate a static HTML version of a PHP page so that all the "includes" could be indexed. Now search spiders "see" all the content on a PHP page, the same way it is viewed in a browser.
It used to be prudent to avoid dynamic URLs containing "? & =" - now, the search engines list URLs with the dynamic variables. However, it is best to compose them with no more than three variables. Some variable-laden URLs may be listed, but without any accompanying content/description, in the search results... Stay tuned for further developments as the search engines refine their methods.
With many hosts running the popular Apache server, developers are expanding the use of PHP by modifying the .htaccess file to allow PHP code processing within HTML documents, and enabling shorter URLs with fewer variables by configuring httpd.conf. Your web hosting provider's support team should be able to tell you if these features are available for your site.
Implementing a common-sense approach to SEO for your PHP site requires cooperation and coordination among the developer, webmaster, and web host. Beware of "SEO Experts" with "secret methods" and "guaranteed results" - gimmicks that kludge the search spider today might hurt your ranking tomorrow.
A descriptive and catchy page title is one of the key elements of SEO - whether or not your site uses PHP - since it becomes the linked title of your search engine listing. Use the name of your site in the title to encourage branding, along with a brief capsule about the specific page. Remember that the title displays at the top of the browser window and in the menu bar, so keep it brief, less than 160 characters. Avoid using identical titles on multiple pages (this can easily happen with dynamically generated titles) because they may not be listed individually, and if they are listed separately, it's confusing. Meta tags for description and keywords have become less crucial to SEO - but that doesn't mean you should forget about them.
The basic principles of SEO that apply to static HTML sites also apply to dynamic PHP sites:
● Provide engaging and valuable content presented in an attractive design.
● Code should be error-free and standards-compliant.
● Use keywords appropriate to your subject matter - don't be tempted to use "tricks" that might end up hurting your search engine listing.
● Encourage repeat visits with frequent updates, interactive features, membership sign-up, opt-in newsletters and, if appropriate, "freebies" - contests, giveaways, downloads and other resources.
● Encourage linking to your site with copy & paste code. Reciprocal links build partnerships and enhance page rank, but avoid hosting bulky "link farms" and other venues for worthless web site spam.
● Make use of tools provided by the search engines, such as creating a sitemap.
● Educate yourself by reading the search engine faqs, as well as by perusing some independent forums for SEO tips and methods.
Here are a few resources for further information:
Optimizing Dynamic Content www.highrankings.com/issue065.htm#seo
Building Dynamic Pages With Search Engines in Mind phpbuilder.com/columns/tim20000526.php3
High Rankings(r) Search Engine Optimization Forum > Technobabble > Dynamically Generated Site Issues www.highrankings.com/forum/index.php?s=c5e371a3bec60ac7e650447c430abfd4&showforum=25
Digital Point Forums > Marketing > Search Engine Optimization > PHP, HTML does it matter? forums.digitalpoint.com/showthread.php?t=53280
Parsing PHP in .html Files www.desilva.biz/php/phpinhtml.html
topic : Articles Submitter and how you can build inbound links to your website with ease. Weather you know or not, if you are looking for some serious SEO (search engine optinization) you have to know about submitting articles to
Articles Submitter and how you can build inbound links to your website with ease.
Weather you know or not, if you are looking for some serious SEO (search engine optinization) you have to know about submitting articles to directories, blogs, press releases, etc.
If you are familiar with writing articles and submitting it to the right place on the wold wide web, then you know how much time does it take to start doing it and building your own directory of website to submit to. And you know how much time you have to take in order to obtain a reasonable result. Needless to say it is not an easy and fast task to do.
Well there is good news for all of us here doing SEO. I just came across this impressive software wich :
Helps to improve your search ranking (because of hundreds of quality backlinks that quickly add-up over time),
Gets your pages into the search engines quick ( because of search engine spiders pouring into your sites),
Establishes you as the expert ( and makes you "famous" in your market),
And sends you FREE targeted traffic from website owners and e-zine publishers who pick-up your articles.
Simply put the results articles provide means they are a "must have" part of everybodys promotion arsenal.
Instant Article Submitter, does this job and you can find out more at:
topic : Google Page Rank Is Dead - Part II In part I - Google Page Rank Is Dead - Or Ist It? I discussed how Google's Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it
Google Page Rank Is Dead - Part II
In part I - Google Page Rank Is Dead - Or Ist It?
I discussed how Google's Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it credit and could possibly discredit or credit your website accordingly to it's rank.
"Let's really go in depth to take our 1st steps towards leaving Google's page ranking behind!"
If you're like 1000's of people online, you've been following page ranking so close for so long, it can be really though for you to break the habit. "No habit can be completely broken, it must be replaced with another".
1st Step: Remove Page Rank From Your Google ToolBar
Google probably won't like me for this one but I recommend clicking on "Options" within your google toolbar, take off "Page Rank".
Congratulations, you've done it. Marketing your website has taken a new turn, a bright road is ahead!!
We can now go back and search online. Before we do, try NOT to think about how a website's importance was measured by Google's page rank, instead take a good look at each site that you visit.
Pay special attention to the content, layout, usability, and friendliness. Do you like it? Why do you like it? Right down things, images, layouts, anything that you like from websites that you pass by.
Create a "Favorites Folder" within your browser, call it "Opportunities". Within this "opportunities" folder, add websites that interest you, or that would interest your visitors.
Combine all these favorite things that you like to form new ventures for your business. Keep GOING BACK to these web resources that you liked and take a look to see if there are any good opportunities for both companies to prosper together.
Web Marketing is never done alone, successful marketing online needs you to create your own "web" to catch visitors with. What better way to do so then by connecting with websites that you like.
Why should we do this?
In order to stay away from Google's Page Ranking all together, we need to replace it with our own "web measurement system" to determine whether or not our company should recommend, swap ads, or do business with the other.
In the end, we won't be selecting websites just because they rank well, we will finally be selecting only websites that we all personally like.
Personal resources create a better world for your visitors. Just remember, many of your visitors have no idea about the world of Google Page Ranking and how you may of been addicted to it.
Building A Personal Ranking System:
In order to personally rank websites, there are a few measurements you can take... Ask yourself these questions when browsing...
* What is their alexa ranking? or Rank from Ranking.com?
Does the site seem to be getting matching traffic with yours?
Does the site you are looking at have incoming links from Google in the same industry as yours? Pay close attention to who links to the websites your research.
* Most Important: Do you get a good feeling when you visit their site?
If you don't, 8 times out of 10, other visitors won't either. I never recommend a website that doesn't feel right. 1st impressions mean a lot more than people think. At times, the internet is a sub-conscious activity and many things that we see make us react to it without even knowing it. You want people to like you and trust you enough to do with business with you.
* Last but not least: Will you be happy knowing that the websites you recommend have a personal touch and your visitors will be better off because of it?
Once we all get in a good groove online and start adding complete personal resources on our websites, the internet will be a better place for all our visitors.
Try and let the larger resource directories within your field to list everything possible, the best course of action for your business is to create something with your own personal touch.
I hope you've enjoyed this II part series!
topic : Search Engines Change So Fast - Most Of What You Hear Is Wrong Few things are as important to online businesses as reliable Search Engine Optimization. Get listed high on top search engines and you can just about bet on
Search Engines Change So Fast - Most Of What You Hear Is Wrong
Few things are as important to online businesses as reliable Search Engine Optimization. Get listed high on top search engines and you can just about bet on getting a big boost in sales.
Businesses often spend big bucks on SEO experts, advice, and systems that are touted to deliver your site into the promised land of high rankings. The bad news is -- most of this advice is outdated, untested, or just plain wrong.
Here's why. Search engines are extremely complicated and constantly changing. What worked last year may be completely wrong today. What worked yesterday may be outdated by this afternoon. SEO advisors who get their information from discussion groups (as many do) are often repeating untested guesses, theories, and rumors. Sometimes they misinterpret what search engine changes really mean for real websites.
Keeping up with search engines has become a full-time job, not just for one person, but for a full team of seasoned pros. It takes that many trained people to pour through the hundreds of pages of new findings, and TEST new methodologies.
I stress the word TEST because that's really the only way you can know an optimization or marketing strategy is going to work. My team constantly tests new strategies in real life situations to see how search engines will respond.
In general, it's good to learn how at least some of the Net's most important search engine features (like Google's vital PageRank system) work. You should also learn how to use meta tags and Overture to get your site listed quickly and in a way that will bring you more visitors and sales.
If you really want better ranking for your site, you are well advised to get the help of a qualified SEO professional. Choose a firm that specializes in SEO or SEM. You'll know which ones are the most successful because THEIR sites are ranked high in search engines.
topic : Best marketing source to your internet marketing higardearticlesubmitter The Internet has made this world an open enterprise. It has become important for companies to further expand their market and their consumer targets.
Best marketing source to your internet marketing higardearticlesubmitter
The Internet has made this world an open enterprise. It has become important for companies to further expand their market and their consumer targets. Engaging to Internet Marketing maybe a risk for people who wish to be involved with this type of business.
Ensure that most of your target consumers will surely acquire your product. Consider the best products which will definitely capture their interests and needs. This means that you need to identify specifically who these people are, their location and financial level in the society. Have a marketing knowledge and skill to achieve your goal in the field of Internet marketing.
At the present, you can use varied Internet Marketing Solutions that is being offered by companies which can be your tool for support to your consumers. This solution maybe email marketing, search engine optimization or creating web pages or sites. Since you need to maximize your return profit, you need to choose Internet Marketing Solutions that will help you achieve this. These marketing techniques will not cost much since they are very self-explanatory, thus, learned easily.
Email marketing is a common Internet marketing Solution. This is a cost effective way of communicating and interacting to your consumers, driving them to visit your website and check out your products. It may be in a way of marketing articles, leading them to forums or newsletters. A newsletter has an advantage of expanding your consumers as more and more sign up on it until you can have a bulk list of emails.
Another great Internet marketing solution is through websites. This is a good promotion strategy to employ since you can display all the necessary information for your target consumers. The website should capture their interest and be complete since every transaction, from inquiry to payments may take place. All correspondence that will be done online must be well-facilitated by the features of your website.
Another Internet marketing solution is search engine optimization. This is a type of service for your website that you can make use of in order to raise the number of visitors to your site. Once a consumer uses a search engine, your website will rank high in the list of searches which in return will increase your site's traffic. For automatic article submission get this amazing tool higradearticlesubmitter.com
Considering these Internet Marketing Solution, there are different companies offering software products containing one or all of these solutions. It would be a great opportunity to try one of these which will match your financial capability and expected return profit.
topic : Designing sites for search engines and directories In terms of layout, many web sites are not designed for optimum search engine and directory visibility. People or companies seem so centred on their corporate or personal
Designing sites for search engines and directories
In terms of layout, many web sites are not designed for optimum search engine and directory visibility. People or companies seem so centred on their corporate or personal images, products, and services that they neglect to design their web sites with search engines and directories in mind. Search engines and directories vary in the way they rank your web site in a search query. Some search engines place primary emphasis on the text within your title tags. Some search engines place emphasis on the main ideas presented in all of your text on a single web page. Some directories emphasize the text you submitted in their "Description" field. How and where you place your text, both in the copy your visitors see and within the HTML tags your visitors do not see, will affect your ranking
Links & architecture
Of primary importance is selecting the best keywords for your industry and the keywords you believe your potential customers will use to find you. Selecting the right keywords requires research.
Look at your company's printed materials. What words do you use over and over? When you speak to new and current customers on the phone, what questions do they frequently ask and what words do they use? Ask your current customers how they would find you on the Internet. Then go to the major search engines and directories. Type in the keywords you want to use. Study the source code of the web sites that appeared in the top 20. Look at how your competitors ranked in a search query. Adjust your keyword selection accordingly.
Of equal importance is keyword placement on individual pages. The text in your title tag is one the most important elements for ranking well in search engines. The text in your titles should be descriptive, using the words and lingo in your industry, and should accurately reflect the contents of each web page.
For optimum search engine positions, your keywords need to appear at the top of your web pages. Thus, before you design your web page, ask yourself if you (or your web designer) have strategically placed your keywords within your title tags, meta-tags, headings, graphic images, and the first paragraph within your body tag. If not, you might need to rethink your site design.
What is important to both the search engines and your target audience is keyword frequency and keyword prominence. Designing and coding your site with keywords in the right locations and the right frequency is an art form. Keywords need to appear frequently on your web pages, but if they appear too frequently, your site will be penalized for word stacking (also known as "spamming the index") or could be removed permanently from the index.
Also, some search engines ignore meta-tags. Thus, if you have included your keywords in your meta-tags but have not placed them elsewhere, you have missed a huge target audience, namely AOL users. Sites with frames have problems being indexed well because there is little opportunity otherwise to include additional text with keywords.
Very, very few web sites can get in the Top 10 of all the major search engines (AltaVista, FAST Search, HotBot, Google, Lycos, Teoma) without spamming. We cannot emphasize this enough: if you hire anyone (a submission service, an individual, an online promotion service, etc.) to do the services we just described, they need to have HTML and design experience, online marketing, and excellent copy writing skills. You do not want your web site to be permanently banned from a search engine or directory due to ignorance or lack of experience. Furthermore, submission services usually do just that: submit. Many do not perform keyword research, the HTML coding, and copy writing necessary to get a site optimally placed within the search engines. Ask a lot of questions before handing over any money.
Links & site architecture
Placing keywords throughout your web pages is useless as a search engine marketing strategy if the search engine spiders are unable to record the text on your web pages. Therefore, always have a link architecture (also known as a site map) on your site that the search engine spiders can follow. Oftentimes, this means having two forms of navigation on your site: one that your target audience prefers, and one for the search engines.
For the first few months after you have your web site submitted to the major search engines and directories, you should see a jump in traffic. If you look at your site reports with your visitor statistics, which should do frequently, you will see when the search engines spider and index your site.
Hopefully, because you have been thoughtful enough to give potential customers a reason to return to your site again and again, people will bookmark your site, and your web statistics will show an increase in a "No Referrer" category under referral URL's. Your site reports should show you where your potential customers are coming from (i.e. which search engine or directory they used to find you) and which keywords they used to find you.
After your site has listed in the search engines and directories for a few months, review your site statistics and determine where the majority of your traffic comes from. Then focus your advertising efforts on those directories and search engines. You get better sales from targeted marketing than from spreading your net too wide.
One client did exactly what we recommended, from keyword selection to monitoring site statistics. They found most of their sites referral traffic came from Yahoo queries. They bought banner space from Yahoo for two months. Whenever two of their keywords were typed in a search query, their banner would appear. Their traffic increased over 500%, and their sales reached five figures per month.
Lastly, the saying "Content is King" still rings true. You can increase traffic to your web site, but if (1) people do not like what they see, (2) you do not offer potential customers what they want to buy, or (3) you do not give customers incentive to stay and/or bookmark your site, they will click off of your web site as quickly as they clicked on to it.
topic : What’s The Big Deal About Google’s BigDaddy Update? Every few months Google updates the algorithm it uses to rank websites in its index. Some of these updates are more significant than others, but because of Google’s market
What’s The Big Deal About Google’s BigDaddy Update?
Every few months Google updates the algorithm it uses to rank websites in its index. Some of these updates are more significant than others, but because of Google’s market leading position these updates can be extremely significant to many online businesses.
Internet Marketers assign names to these updates much the same way the weather service names hurricanes. Last October it was Jagger, before that we had the infamous Florida Update in late 2003, and Austin in early 2004.
Each update is designed to improve search results by either doing a better job of identifying high-quality content on the Internet, or by doing a better job of suppressing low-quality content.
Over the last two or three weeks, many website owners have seen traffic to their sites from Google fluctuate quite a bit. This is normal for algorithm updates – as the index is updated on one data center, a site will change positions. The fluctuations occur because the index in the new data center is not completely built, and therefore a site may be placed artificially high or low until all the data is brought into equilibrium.
A few days ago, Google completed a major overhaul of its algorithm – this one dubbed BigDaddy and in the world of search engine updates it’s a category 5 hurricane; well, sort of.
You see, after all the turmoil of the past three weeks or so, most marketers are probably seeing their websites ranked more or less where they were about a month ago. This is unusual. Usually major algorithm changes result in significant changes in site rankings for virtually all sites on the Internet. Both the Florida and Jagger updates changed the landscape of Google’s Search Engine Results Pages (SERPs) dramatically.
So, What’s the Big Deal About BigDaddy?
At first glance, the BigDaddy update seems to be much ado about nothing. However, there are some welcome changes that have been included in this update that should make Google a much friendlier place for those of us who build valuable content-rich websites.
* URL Canonicalization – Yes, it’s a scary word, but it’s actually quite simple. Essentially, canonicalization is determining which URL is the most appropriate for a given page. For example, the following URLs are all valid ways of reaching the homepage of SomeWebsite.com:
By improving URL Canonicalization, Google is attempting to make sure your site gets credit even though the URLs might be spelled differently on different websites.
* No More Page Hijacking – Although not a common problem, there are unscrupulous jerks out there who will find a popular site and hijack it’s content by using 302 redirects. Google is attempting to eliminated the ability to do this effectively – hopefully they are succeeding.
* New Spider – You will also see a new Google spider called Mozilla Bot instead of the old familiar GoogleBot. If you are into looking at server logs, the new agent is “Mozilla/5.0 (compatible; Googlebot/2.1; +http://www.google.com/bot.html)
* Less Search Engine Spam – continuing with the recent trends, Google seems hell-bent on eliminating the effectiveness of purchased keywords and link farms. If you are still employing these “black-hat” techniques, then you probably just found out about the BigDaddy update the hard way. If you didn’t, then you will probably be hearing from BigDaddy soon.
BigDaddy Foretells More Changes To Come
In the immediate aftermath of a major update like BigDaddy, there are a number of things you can expect to happen.
The first is that your website’s PageRank (PR) will probably change over the next few weeks. If you’ve been doing the things that Google likes, then you will likely see your PR improve, if you are engaged in unscrupulous (by Google’s standards) activities, then you can expect your PR to go down. To see a list of what Google likes visit www.google.com/webmasters/.
In addition, some of your site’s older content will be re-crawled and older, unlinked content will probably be removed from the index.
Over the next few months, there will also likely be a series of smaller updates that will take advantage of the new “infrastructure” provided by the BigDaddy update. Flash-heavy sites that were held artificially low may move up in the rankings while sites that rely heavily on reciprocal linking will likely go down.
BigDaddy – Not Such A Big Deal
In short, as long as you are not engaged in “Black-hat SEO”, BigDaddy itself is probably no cause for alarm. If your site has recently bounced around in Google’s results, then you will notice that things have probably returned to normal in the last week or so, and your rankings have probably improved a little bit.
Moving forward, in the next few weeks you can expect changes to your PageRank, and perhaps deeper crawls by Google’s new spider, “Mozilla Bot”. In the next few months there will likely be a number of smaller updates, mostly pertaining to issues like Flash content and niche-specific algorithm changes.
As with all algorithm changes, there is no reason to panic just because "BigDaddy" blew through town. Like hurricanes in the real world, algo changes blow a lot of loose material around; but if your website's foundation is sound, you will weather the storm and be ready for business once the storm has passed.